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Major trend - the emerging smart energy infrastructure

For years, I've been advising my clients that one of the biggest trends for the next decade is the rapid emergence of an intelligent energy infrastructure.

It's happening now -- it's happening all around you -- and the implications are pretty huge in terms of economic growth.

Here's a video that was filmed two years ago, in which I talk about what happens "when thermostats join the cloud."

Today, I bought the new ipThermostat app for my iPhone; it provides instant, seamless access to the two Internet-enabled Proliphix thermostats in my home and ski chalet/cottage. I've written about these devices previously on this blog. (I could link to my thermostat before, but it was via a Web page. iPThermostat makes it seamless and fast.)

Such connectivity allows me to actively manage my energy spend, and better manage my own little environmental footprint. Take us into a world in which hundreds of millions are doing the same thing, and you put a serious dent into heating and air conditioning spending.

Device connectivity is but one small trend in a number of major trends that are coming together all at once:

  • HVAC 2.0: major industrial players are adding intelligence to the next generation of commercial, industrial and resident heating, ventilation and air conditioning equipment. We're seeing remote monitoring and management; better analysis and insight into ; rapid response to out-of-norm operations. All of this allows people to more actively control overall energy usage
  • increasing energy / electrical system demand: quite simply, despite the recession, the demand on our electrical grid continues to increase. This demands new solutions, with the result that a lot of people are putting a lot of mindshare to the issue of how to squeeze more out of our existing energy infrastructure.
  • the new NIMBYismm : one impact of social networking is that it is far more difficult for any utility to build a new power plant. The new activism can slow and delay such efforts, and often, successfully shut them down. This only makes the challenge of doing more with what we have now ever more important.
  • Energy grid 2.0: do a search for "smart grid" and you'll see a flood of news stories. There's a tremendous amount of hype, but much of it is real. Cisco recently suggested that the connectivity component of the infrastructure will be worth more than $100 billion over five years. That's some serious spending.
  • the impact of analytics: raw computing horsepower will help to build the smart grid -- companies like Google are aggressively involved. The same horsepower will help consumers and users better understand their usage, and allow more intelligent demand. Big, big trend!
So what does it all mean?

As thermostats plug into the cloud, everything changes.

More information:

  • iPThermostat app from Our Home Spaces
  • Blog post When thermostats get connected
  • Blog post Silicon Valley: Is Innovation Dead?
  • Blog post HVAC 2.0
  • Trends document (big PDF); page 3 Analytics & the energy grid
  • Proliphix Internet enabled thermostats
Permanent link to this item ...posted at 10:26 AM...June 25, 2009
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Innovation and the future of energy

energyindustry.jpgI spent some time with the CEO and senior management team of a large global energy company.

They engaged me to provide them with insight on the trends which will impact the global oil, natural gas, energy and distribution sectors in the years to come.

It was a small, intimate get-together with about 40 senior executives; I provided my insight into the trends that I believe will have the most impact. That was followed by about an hour of very intense, deep probing discussion; I obviously stirred up some creative thinking within the group.

While not going into the specifics, the broad brush strokes of what I covered off included my observations that they should be thinking about these issues.

  • presume massive market disruption: Think GoogleCar: don't limit your view of the future as to what might transpire. The future of any industry will likely bear no resemblance to the industry structure of today. Future competitors will probably come from completely outside of an existing industry. Challenge every assumption that you have about the future.
  • prepare for significant transformation: realize that existing insurmountable challenges are simply a big opportunity to someone else. Someone, somewhere, is going to figure out how to plug hundreds of thousands if not millions of small, local, home based renewable energy sources into the energy grid. It's mostly a computation/mathematical issue: the energy grid was not designed for two way electricity transmission, and so there will have to be an intense amount of computational dynamics to structure a solution. Result? An organization that is a master of massive computational capabilities --- and hence, grid management -- might very well be the new energy company of the future.
  • find opportunity in scientific rapidity: we're in the era of global collaborative knowledge generation, and R&D is rapidly externalizing. The infinite global idea loop means that scientific discovery is now happening faster than ever before, which provides for more product and market opportunity. Innovative organizations plug in, ensuring that all staff are in tune with the rapid rate of scientific advance that surrounds them, and are prepared to ride new emerging ideas as soon as they begin to emerge.
  • capitalize on skills fragmentation: the war for talent will define future success. We're entering a time of massive skills specialization and ever smaller knowledge niches. As I covered off in my keynote to a global financial audience in the Cayman's, it's the organizations that can build a culture, structure and flexibility to attract and retain skills that will find the key to success in the high velocity economy.
  • structure for volatility: extreme volatility is the 'new normal.' If you have the capability to quickly adjust strategy, structure, plans, skills, projects and teams, you've got the right stuff for the new world of constant change.
  • prepare for business intensity: innovative organizations plan for more rapid entrance and exits from new markets. They do so through flexible structure. Partnership takes on new role in era of exponentiating, fast complexity and the rapid emergence of new opportunities: if you can scale up, you can win big.
The Economist Intelligence Unit recently noted that "the ability to swiftly adapt to change represents the greatest challenge manufacturers face in creating long-term value."

That's the bottom line for innovating in the high velocity energy industry.

Related posts:

  • The Google Car and massive market disruption
  • Global infinite idea loop
  • Talent, not money, is the new corporate battlefront adobe.gif
Permanent link to this item ...posted at 9:13 AM...June 24, 2009
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Video - "The impact of social networking on brands"

There are 147 million people interacting on social networks through mobile devices today - expect that to grow to 1 billion within 5 years.

A clip from a recent keynote in which I outline the dramatic impact that social networking -- Twitter, Facebook, etc -- is having on brand image, relevance of brand, and longevity of brand.

Permanent link to this item ...posted at 8:09 AM...June 5, 2009
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Where's the growth? Rethinking long term opportunity

2009WherestheGrowth.jpgI wrote this PDF report last spring, before the recession set in. Yet I still think it makes for a lot of powerful arguments as to where we will see industrial and market growth in the future.

From the introduction: Gloom has set in on global markets. Volatility rages. Some organizations have gone into a mode of "aggressive indecision," deferring action while they try to figure out "what comes next." A pretty lousy strategy that is doomed to fail in the longer term.

Future oriented leaders understand the reality of growth. They know that we live in a time in which opportunities for growth abound. They've aligned the mission of the organization so that they are capitalizing on real opportunity, not short term economic challenges.

Growth is everywhere

It's easy during a time of economic volatility to lose sight of where the global economy is really headed. Yet while stock markets might rock, innovation thrives.

New ideas continue to be explored, markets grow, and industries emerge. A variety of trends indicate that opportunities for growth continue to surround us.

  • Global food production must double in the next twenty years to match population growth. There's nothing but upside in agriculture!
  • New industries and markets continue to emerge as advancements in the science behind energy, infrastructure, connectivity and health care drive fascinating new areas of growth.
  • Many simple and obvious trends drive growth. Generational growth drives the rapid emergence of new markets: by 2020, 17% of the global population will be 65 years or older. Someone will sell a lot of phones with really big buttons!

Think growth. Think opportunity. Innovate for future, don't stagnate with the past.

More information:

  • Read Where's the growth : global innovation opportunities for the long term
  • Read Infrastructure is the new plastic
  • Read 7 Things to Do Right Now as the Upturn Begins
Permanent link to this item ...posted at 8:13 AM...May 20, 2009
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The Internet economy: How it will drive recovery

2009Internetinfrastructure.jpg From my May CAMagazine column.

As we worry and wonder about the state of the global economy, we should remind ourselves that one thing is certain. At some point in the future,newspapers will run banner headlines featuring the words "Economic Recovery."

The challenge with this particular downturn is that every single event -- downsizing, layoff, missed earnings target or corporate bankruptcy -- is now repeatedly examined in depth on 24-hour news channels. As a result, it's easy to lose sight of the following key trends, which will help lead us into economic recovery.

Infrastructure:: There is no doubt there will be a significant national economic stimulus due to infrastructure spending, but I believe we're entering the era of smart infrastructure, which will involve more than shovels and buckets. For example, roadworks projects will use smart-highway technology, such as the linkage of spatial databases (think Google Maps) to GPS technology embedded in cars. It won't be long before you can put your car on autopilot, so to speak, carefully keeping up with traffic flow as measured by highway-embedded sensors. Science fiction? I don't think so. Put it this way: every bit of new infrastructure will be integrated with the Internet, and that will provide for some fascinating opportunities.

Healthcare: The ramp-up in healthcare spending that will occur as boomers age will be staggering, and this will perversely drive job growth at the same time it strains the budget. In the US, healthcare spending could equal 60% of gross domestic product in some states within 10 years. Such stark realities are driving furious rates of business model, technological, structural and other innovations in healthcare, much of which will involve sophisticated Internet technologies. For years, I've been talking about the potential for bio-connectivity devices: smart home-based medical monitoring technologies doctors can use, via the Internet, to monitor noncritical-care patients. Such innovations will drive a variety of growth-oriented markets.

Environment: Despite the slowdown, there is no pullback in major efforts to deal with challenging issues, which means ecological spending will continue to drive growth markets. McDonald's is investing in a new company-wide intelligent energy infrastructure management system to deal with annual energy costs of US$1 billion. It expects to reduce overall costs by 20% by having the ability to remotely manage and monitor fryers, air conditioning, water usage and other devices throughout thousands of its restaurants. This will involve using the Internet as a backbone to a sophisticated global energy management system.

Industry reinvention: Similarly, connectivity will play a key role in the reinvention of products and industries. There is a lot of talk about the concept of Car 2.0, which involves a fundamental reinvention of current transportation mind-sets. There is a strong belief that we will see a reinvention of the auto industry, particularly as Silicon Valley begins to laser-aim its focus at the next generation of automotive business model. The next-generation automobile, if it emerges from the land of high-tech, will have "connectivity" as its middle name.

The change agenda of Generation Y: As I described in last month's column ("They'll spice up your systems," p. 14),the members of this technologically aggressive, entrepreneurial generation will completely reshape the fundamentals of every industry, driving economic growth.

All in all, my view is that beyond a three- to six-month horizon, we will start to realize areas of economic growth, and the Internet will continue to play a key role.

Permanent link to this item ...posted at 8:54 AM...May 8, 2009
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It's January 15, 2020 : Do you know where your healthcare system is?

HealthCare2020.jpg

Grab the PDF by clicking on the image on the right!

The world of healthcare and medicine is on the edge of a period of massive transformation.

Do you have any idea as to how sweeping the forthcoming changes are?

Maybe not -- the future of healthcare is often lost in a raging debate that focuses on the current challenges faced by the system.

But if you step back and think about where we'll be in 2020, then you can appreciate the scope of the trends which are now underway.

Rapid technological development and relentless innovation are the two key trends that will provide for a forthcoming massive transformation of our health care system.

I've learned that sometimes, it is easier to open up the minds of people to big trends by taking a look *back* rather than by taking a look forward. When I was the closing keynote speaker for the 4th Annual World Healthcare Innovation & Technology Congress in Washington DC last December -- one of the world's premier health innovation events at the cusp of innovative healthcare thinking -- I took the approach of looking back from 2020, to see what happened in the last 10 years.

It was a great talk -- with lots of wonderful feedback. So I wrote it into a research report in a PDF, that you can share around. Maybe this can help you to stir up some creative and innovative thinking!

After all, when it comes to future trends, you've got to work to open up the minds of people!

So let's say it's the year 2020.

Let's say you've looked at the big changes that occurred in healthcare from 2010 to 2020.

What do you see? Take a look.

Permanent link to this item ...posted at 9:13 AM...April 24, 2009
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Good jobs in Bad Times - I'm interviewed on PBS on future career trends

GoodJobsBadTimes.pngWKSU, the PBS affiliate in Cleveland, Ohio, has been running a series this week titled "Good Jobs in Bad Times." It's a serious look at current and future job and career trends. Topics include "high-paying tech jobs, careers that don't need a four-year degree, the re-growth of agriculture as industry, working part-time full-time, career makeovers, the truth about healthcare, bridge jobs after graduation and the future of the NE Ohio employment outlook."

I'm interviewed in the final segment, "What's next:Jobs of the future will likely refine the jobs of today."

Here's an extract: you can visit the site and listen to the series at the links below. I'm on at 2:58 on the timeline.

Jim Carroll of Toronto is a futurist who studies trends and tries to predict what lies ahead. He believes the growing interest in alternative energy and "green" products will generate new jobs in coming years, but not just in obvious ways such as building wind turbines and solar panels.

For example, "there's a lot of very unique research and development occurring out there having to do with packaging," Carroll said. "And what that leads to is new products coming to market. It involves new companies, it involves new growth industries. ...So, what you're going to have is the emergence of new companies with a new mind set developing these new products to meet new societal demands. And when you look at that, that's where some of the job growth is going to occur."

Carroll said companies must closely watch for trends that can be turned into new jobs. But, not everyone has the resources of a big company to find and capitalize on the next big thing. For individuals planning to train for new careers, Carroll advises they pursue jobs that are evolving in areas like health care. "Patient navigators," for example, are increasing in demand.

"It's a doctor or a nurse or a medical professional or someone with specific training who simply steers the patient through the complexity of the increasingly complex health care system," Carroll said. "It's estimated there's about 18,000 of these people in the US health care system today. It's estimated that number will grow to about 180,000 by the year 2015. That's the emergence of a new career.

"And if you're thinking, 'Where are the jobs going to be in the future?' It's in things like that."

It's a time series and interview, because on Monday I do a keynote for a group of HR professionals, community leaders, social innovators, career development and employment preparation practitioners, labour market experts and employers, on the theme of "Careers 2015." It will be a real, practical look at what we can expect in terms of career transitions, new careers and job opportunities a half decade out.

Think growth!

More information:

  • Go to the Good Jobs in Bad Times site
  • Go to the What's next:Jobs of the future will likely refine the jobs of today section
Permanent link to this item ...posted at 8:08 AM...April 22, 2009
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HVAC 2.0 - Thoughts on my Las Vegas keynote

2009HVAC.jpgI just came off stage in Las Vegas from an opening keynote for a group of about 500 representatives for Trane / Ingersoll Rand, and their key contractor partners. My keynote was to focus on "7 Things They Should Do Right Now to Innovate When Faster is the New Fast."

Certainly it can be tough in the construction industry right now, and particularly so for contractors. They're witnessing a laundry list of challenges, including:

  • Project deferment, postponement and cancellation
  • Prevalence of below-cost bidding
  • Financing is vanishing
  • New demands for cost-cutting and project management
  • A capital spending freeze at many organizations
  • A looming funding crisis (e.g. university endowment collapse means less college and university construction in the future)
Of course, that's what most people might see if they look at the sector. I look further than the 3 minutes, 3 months or 3 years -- that's what a futurist does. And I see a TREMENDOUS amount of momentum.

First off, there's a lot of fiscal momentum, with the stimulus spending including some:

  • $6.4 billion for water projects
  • $50 billion for energy programs (efficiency & renewable energy)
  • $11 billion on a "smart electrical grid"
  • $4.5 billion on federal building energy efficiency
  • $47 billion in state fiscal relief, with permission to use funds for school modernization/repair
All of this will have a direct impact on growth in the industry.

Beyond that though, the future looks tremedously bright for the HVAC industry because of what we might call HVAC 2.0. In a nutshell, the industry is going to play a huge role as we work to fix the big societal problems of energy and the environment.

And that is going to happen with the rapid emergence of highly intelligent building infrastructure; ten years out, most buildings will be smart buildings; the Internet and IP will be the backbone to a system that provides for intelligent energy management, monitoring and usage. Silicon Valley and HVAC are getting married, and the result is going to be remarkable.

The National Institute of Building Sciences comments on the impact of this trend, noting that "...an economic expansion based on emerging green markets would create an estimated 3 million jobs ... and help establish communities with high-performance buildings that are both economically advantageous and environmentally conscious."

The trend is driven by two things that have undeniable monentum: the need for energy savings, and the green building movement. Consider the health care sector. Green specs in health care / hospital building projects has gone from 13.3 percent in 2006, to 37.6 percent in 2007, to an even higher percentage in 2008. There's a bit of pullback in 2009 as projects are deferred, but the increase will continue to come at us with a vengeance.

So as a contractor, how do you innovate? By keeping on top of fast pace trends in your industry in terms of methodology, ideas, technology, new design thinking -- high velocity change!!!!

So what I suggested to them was that, for example, they could get out in front of tenant / building manager needs, with this line of thinking:

  • when times get tough, quality, service and relationships rule
  • success is found not by competing on price, but through partnership: ie. 'we've got the latest strategies to help achieve cost savings' (i.e. remote energy management)
  • key attitude? "we're on top of fast paced developments with building management, so you don't need to!"

I do a tremendous of research when I go in to keynote a group. That's why I've got such a solid, blue chip, global client list. Real innovation takes real thinking, with an alignment of existing and forthcoming trends to innovation opportunities.

Permanent link to this item ...posted at 1:55 PM...April 20, 2009
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The explosion of mobile banking! My upcoming Texas keynote ....

2009Wizzit.jpgI'm off to Austin, Texas today, where I'll be the closing keynote speaker tomorrow for the annual meeting of the Texas Credit Union League.

My role is to motivate and challenge the audience to continue to focus on applying innovative and creative ideas to their businesses, given that there is constant change within the financial sector. Not just due to the financial crisis, but also due to rapidly shifting consumer behavior, the rapid emergence of new technologies, and the extremely fast development of new business models.

Particularly with the idea of mobile banking!

Take the story of Wizzit (which boasts the slogan, "With Wizzit, you have your bank in your pocket"), based in South Africa. 200,000 South African's have signed up for the service, in which they pay bills, store cash like a debit card, transfer funds, and send remittances. Wizzit is completely text messaging based. Accounts can be opened in 30 seconds via a call center, and are sold via Wizzkids (It's based upon the JetBlue model - with these representatives working at home). Plans are to expand the business model into Eastern Europe, according to Bank Technology News.

Then there is the story of Guaranty Bank in Turkey, which boasts $61 billion in assets. They set up a mobile banking portal -- and in the first two months, saw 1 million page views, 50,000 customers, 30,000 transactions and $24 million in transaction volume.

Today, they've got 1.3 million mobile banking customers, and believe that the service is accessible on 5,100 cellphone models.

Quite clearly, mobile is going to play a huge role in financial services, and it's happening NOW!

On stage, I'll be challenging this group to realize that their future success will come from their ability to respond to rapidly changing products, markets, business models, rapid economic trends, and competitive. In that way, innovation isn't just about new products -- it's about responding to the reality that in every industry, faster is the new fast.

More information

  • Wizzit Web site
  • Innovation in the financial sector - related post
Permanent link to this item ...posted at 7:42 AM...April 16, 2009
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Thinking big - the transformative ideas that will shape our future

2009Seniors.jpgIn the interview just posted on my site ("What is a futurist"), I commented that "we live in transformative times -- we'll look back at 2009-2010 as the period of time in which we started to apply really transformative thinking to solving some of the big problems we have in health care, energy and the environment."

I find that a lot of people don't think about the major changes that are going to occur over the long term. Bill Gates caught this reality when he observed that “we always overestimate the change that will occur in the next two years and underestimate the change that will occur in the next ten."

I followed this line of thinking when I was the opening keynote speaker for the Alberta Senior Citizens Housing Association two weeks ago. The challenges faced by the industry are pretty stark: a massive ramp-up in demand with a shortfall in available and planned units

  • a funding crisis brought about by plunging investment / housing values, and a bigger tax deficit as a result of the economy
  • ongoing skills and staffing issues
  • increasing scrutiny in the public eye
  • heightened expectations on quality of service from the boomer generation Perhaps the biggest issue of all is that every baby boomer would hope that during their sunset years, they'd be able to live out their time in a wonderful retirement home.

    That's simply not going to be the case -- the simple demographics of North American society indicate that society and retirement savings won't be able to pay for this reality. Get into other areas of the world, including Asia, and the crisis in seniors housing is going to be even bigger, particularly that some countries aren't even yet to the unit-level that we have in North America.

    So what's going to happen? We're going to see big, transformative thinking. Rather than placing seniors in retirement homes, why not extend the retirement home concept into their own home. Community and family care is going to play a huge role here,

    Technology will also play a big role in this transformative change, as it will move us to the concept of the "virtual retirement home." By 2020, most seniors will live in their own homes, and their health conditions will be actively monitored through a network of intelligent bio-connectivity and other devices. We won't have a lot of senior citizen homes -- we'll have virtual seniors networks.

    In my keynote, I spoke about research that is underway now into this concept. (US Fed News, February 2009 Health-monitoring technology helps seniors live at home longer, University of Missouri Researchers find"). Two key points:

    • "Researchers at the University of Missouri are using sensors, computers and communication systems .... to monitor the health of older adults who are living at home." "
    • ....motion sensor networks installed in seniors homes can detect changes in behavior and physical activity, including walking and sleeping patterns...early identification of changes can prompt health care intervention...."
    This type of research is real, and when we look back from 2019 or 2020, we'll realize that this was the type of transformative thinking that would help to bring about a solution to a pretty big problem. And it's important to realize that there's a lot of activity going on in this particular field. Notes one key researcher from Intel, speaking about the research they are doing in this area:
    We have the potential to aim our innovation engine at the age wave challenge and change the way we do health care from a crisis- driven, assembly-line, hospital approach to a personal-driven approach, with people taking care of themselves with help from family, friends and technologies.“

    When I look around me at the deep problems our world faces, I see a lot of innovative and transformative thinking, with big ideas as to how to solve those complex problems.

    Transformative thinking -- it's all around you -- you need to start watching.

    Permanent link to this item ...posted at 10:01 AM...April 14, 2009
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    Video - Reinventing brand relevance in the era of social networking

    Here's a clip from a recent keynote in Las Vegas.

    I'm challenging the audience to think about the issue of maintaining brand relevance, in the era in which customers increasingly influence the perception of brands through social networking tools.

    The key challenge today is preventing a brand from becoming "from the olden days." I emphasize this with a quote from Multichannel Marketing, April 2008.

    "In some ways, brands are like people. They get stuck. They have habits that are hard to break. They don't always see their blind spots, and they lost touch with their core essence. They resist change. They become irrelevant"
    Innovative organizations realize that they need to continuously address the issue of the relevance of their brands, and must work harder than before to keep them "fresh."
    Permanent link to this item ...posted at 10:48 AM...March 10, 2009
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    The hollowing out of big corporate R&D

    2009R&D.jpgI've just returned from delivering the opening keynote for the 14th Annual Portfolio Management for New Products & Services Conference in Fort Lauderdale, an event sponsored by the Product Development and Management Association.

    I spoke to the broad theme of "innovating faster," but also challenged the crowd to think about how the "source of innovative ideas" has changed.

    There are some pretty dramatic trends which have gained traction. The source of innovation is rapidly shifting from:

    • North America to Asia. Noted corporate R&D centers such as Bell Labs, Xerox's Palo Alto, and the IBM TJ Watson Center play a far smaller role in global innovation today. On the rise? Overseas labs such as GE's John Welch Center in Bangalore. Noted Business Week in a recent article: "...we will soon witness a dramatic rise in the participation of India and China in global R&D.....the reason for this is the diminished role of corporate laboratories that were the birthplace of the ideas of the 20th century."
    • corporate R&D groups to open-sourced ideas. The head of R&D for Johnson & Johnson recently observed that faster=paced scientific discovery and increasing complexity of discovery is driving this trend: "All simple diseases have been solved. The next generation drugs, therapies, are much more complex. You need much more information and science than what you can get out of your own labs." Extend this thinking to the complexity of innovation in the energy, environmental and health care sectors -- the scope of innovation is becoming too large, and an organization can't simply master all the innovation knowledge they need to in order to discover what's next. That's why increasingly, organizations need to tap into the global idea cycle for idea generation and innovation research.
    • large to small. Simply put, innovation is switching from large corporations and labs, to smaller, more nimble competitors. Here's some sobering numbers; big pharma’s 10 biggest companies spent $50 billion on R&D last year. For that sum, they could buy the entire US biotech industry, excluding the top five companies. Yet, 3/4 of all new approved drugs approved came from small biotech labs. Clearly, big R&D is quite broken -- and perhaps even dysfunctional.
    • R&D departments to R&D partner implementation conduits. When ideas flow fast, companies can't hope to master every skill set and knowledge niche. That's why increasingly, they are turning to outsiders for insight and ideas. Enter the innovation-transfer partner: an organization that links innovative thinkers to those with a need for such insight. Take Bioline Israel : "....the company operates as a clinical bridge between drug researchers and inventors, and large pharmaceutical companies interested in purchasing viable new therapies: (Jerusalem Post, January 2009.) Expect this model to flow into every other industry quickly because of sheer complexity of fast knowledge! You want a business for the future? Think innovation brokering!
    • hidden innovation to public innovation. In the "old days" -- say, one or two years ago -- companies use to innovate secretly, carefully, and cautiously. Increasingly, organizations are willing to put their ideas out to the public at large, in order to get open, honest feedback on what they are doing right and what they are doing wrong. Consider McDonald's -- it's D10 store in the airport in Sydney, Australia, is being used as a public innovation space.
    The audience at the conference was representative of a broad swathe of Fortune 500 companies. I think my overview might have freaked them out to a degree: but we can't deny the reality of this fast-paced shift in the source of innovation. My advise was to accept the transition, and begin to shift how you think about the source of new insight, and begin to adjust your corporate planning accordingly.

    More information:

    • Visit the 2009 PDMA conference web site.
    Permanent link to this item ...posted at 6:23 AM...February 25, 2009
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    "Dive-in movies" and High-Velocity Product Innovation

    Here's an interesting way to think about the issue of high-velocity product innovation.

    I was keynoting a conference at the Bellagio in Las Vegas, last September, and was playing into the theme of how product innovation occurs today at a faster pace than ever before.

    I told the story of a 'dive-in movie' that I held at home for my sons, and how a simple blog posting got picked up by a huge number of consumer technology companies -- with an obvious result.

    This particular story was a followup to a trend I was speaking about at an event in New York City in 2005 - that involving the rapid emergence of "outdoor living rooms."

    The key point? No matter what industry you are in -- consumer products, financial services, technology -- product innovation continues to speed up. New markets and products emerge faster than ever before. New brands, potential challengers, and innovative new ideas emerge at a higher velocity.

    Related postings:

    • Next big home entertainment trend? Dive-in movies!
    • It's in to be out! - outdoor trends:
    Permanent link to this item ...posted at 10:21 AM...January 21, 2009
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    Understanding generational transformation: cardboard people, and plasma people

    During a CEO strategy session last week in Miami Beach for a major global publisher, I outlined that one of the key areas of focus for innovative organizations is effective "generational collaboration."

    There's no doubt that the transformation in politics in the last year is due to the way the "next generation" has utilized the technology tools they know to effectively steamroller the opposition. This is an extremely transformative trend that will impact every industry through the next ten years. It is perhaps the MOST transformative trend.

    In how many organizations is senior management being similarly blindsided by rapid developments and a dramatic power shift as the next generation pursues their unique ideas, utilizing the power of social networking and other technologies?

    Does your organization leadership team really understand the vast transformation that is underway in the economy as Gen-Connect asserts itself in the workplace, within business models, and within corporate structure?

    In my Ready, Set, Done: How to Innovate When Faster is the New Fast book, I opened with a chapter that explored this phenomena in the context of 'generational dynamics.' Titled Cardboard People, Plasma People.

    It's well worth a read.

    If it strikes a chord with you, pick up a book with the little widget above, and it will be shipped to you within the week.

    More information:

  • Read Cardboard People, Plasma People
    Permanent link to this item ...posted at 7:02 AM...
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    The Obama economy: what comes next?

    obamaeconomy.jpgA reporter called yesterday, wanting to speak about the "Obama economy." One of the questions: "what will really happen with the potential economic stimulus package?" Here's how I took on the question:
    • Infrastructure: there is no doubt that there will be a significant national economic stimulus around federal state and municipal infrastructure spending. A key point to note is that we're entering the era of 'smart infrastructure' ; for example, forthcoming roadworks projects will involve the implementation of a great deal of smart-highway technology, the development of which has been proceeding at a furious pace through the last few years. Similarly, rapid advancement in construction methodologies, particularly green-design concepts and energy management, mean a more sophisticated infrastructure spend.
    • Health care: the ramp up in spending as boomers impact the system is staggering, and this will perversely drive job growth at the same time it strains the budget: health care spending could equal 60% of GDP in some states within 10 years. Such stark realities are driving furious rates of business model, technological, structural and other innovations in healthcare, much of which were the focus of my keynote at the 4th Annual World Healthcare Innovation & Technology conference in DC last month. Such innovations and the necessity to fix a system in distress will drive a big variety of growth oriented markets/companies.
    • Environment: despite the slowdown, there is no pullback in major efforts to deal with challenging issues, all of which are driving this forward as a growth market. MacDonald's is investing in a new company wide intelligent energy infrastructure management system, as a way of dealing with a $1 billion energy spend. They expect to reduce overall costs by 20%. WalMart has established an audacious goal to do away with all packaging materials by 2020, if not sooner; this is driving furious rates of innovation within manufacturing at packaged goods, consumer goods and elsewhere. There are countless similar initiatives, driven by the green-agenda, or driven by cost savings. The latter has taken on more urgency in the last few months; but the key trend continues to be that green-spending will continue to grow.
    • Industry reinvention: Think of efforts towards 'Car 2.0', which involves a fundamental reinvention of current transportation mindsets. There is a strong belief that we will see a reinvention of the auto industry as the restructuring occurs; particularly as Silicon Valley begins to laser-aim its focus at the next generation of business model. Other manufacturing industries will undergo a similar transformative shift as to structure, methodology and focus.
    • Insourcing: there is likely to be growth in other sectors of the American economy as a small percentage of overseas manufacturing is pulled back, due to American economic desire (i.e. increased American protectionism,) as well as an increase in overseas risk. (Security issues, national stability (i.e. Thailand) and other factors.) In addition, fundamental change to health care costs/pension costs will result in a lower labor cost in the US, compared to the cost of overseas labor + risk.
    • The 'Change Agenda' of Gen-Y: this entrepreneurial generation will use the full force of their connectivity-oriented lives, during the next decade, to completely reshape the fundamentals of every industry -- which will drive economic growth. They are technology aggressive, and will provide for significant transformation of business models, whether it be health care, insurance, financial services or manufacturing. I am doing a session for an insurance group in a number of weeks; we are focused on the dramatic impact that this group is set to have on the insurance industry. We can see a significant seismic shift in every other industry.
    All in all, my view is that beyond a 3 to 6 month horizon, we start to see and realize areas of economic growth. I wrote about this in my "Where's the Growth" trends perspective last year; I still cannot argue with any of the trends identified in that document.

    Think GROWTH!

    Permanent link to this item ...posted at 8:12 AM...January 20, 2009
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    "Competing with analytics" - "the next billion dollar industry"

    2008analytics.jpgLast November, I released my "What Comes Next" trends perspective, outlining some of the significant trends that I believed would have the most impact in our longer term future. It's still worth a read, and I don't think the economic turmoil has changed anything written there.

    So I admit I was surprised, given the massive quantity of doom-and-gloom thinking which is smothering creativity everywhere, when I came across this advertisement, offering a 3-day executive level course on 'Competing with Analytics." And right there, they've quoted my "What Comes Next" document, which was re-printed in Toronto, Canada's Globe and Mail earlier in January of this year: "Analytics is hot....it's where the next-billion dollar industries will be born."

    I don't disagree with that assessment, and neither does IBM CEO Sam Palmisano.

    As quoted widely, and from an article in eWeek, in early November he made a speech in which he "called on the next administration to invest more money in refurbishing the electronic grid system to reduce the amount of energy required to power it, make better use of information technology to reinvent the way healthcare is provided and green technology investments that would enhance traffic and mass transit systems to make everybody who depends on these systems more efficient."

    Which, if you study it, revolves around analytics, linked to infrastructure. Where's the growth? We all know where it is!

    Obviously Sam is a bit self-serving with his call to action, but the truth is IBM is one of many companies that is at the forefront of smart infrastructure development.

    There's lots of growth out there. Innovators stay focused on opportunity, the future, and educating themselves on the trends that are going to have real impact in the future. Ten years back, you'll look at this advertisement and think -- "man, those guys were on to something."

    I think I'll write the folks running the 3-day course and see if they will give me a complimentary admission. (-;

    More information

    • "What Comes Next: A Trends Perspective for the Future" adobe.gif
    • Competing with Analytics course Web site
    • Time for a new digital deal - eWeek
    Permanent link to this item ...posted at 2:49 PM...November 27, 2008
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    Retail and consumer product innovation: a report from NYC

    RDA-08-KLJ.jpgA few weeks ago, I keynoted an event for the Readers Digest Food & Entertainment group (who publish Everyday with Rachel Ray, and own and manage the popular online social network recipe site, AllRecipes.com) in New York City. The audience consisted of executives and creative types from Madison Ave advertising agencies, food and packaging companies and other organizations.

    They've released a summary of the overall day; in addition to my own insight, participants included Katie Lee Joel (pictured on the right), author of the Comfort Table; as well as "supermarket guru" Phil Lampert.

    I spoke to a variety of trends that are impacting retail and food markets; for example, the trend in which in store display technology -- a "new influencer" -- will come to influence how shoppers shop, faster than we think:

    This new shopper is not only more scattered and more connected, but also faster -- scanning 12 feet of shelf space on average per second.

    In-store influencers will now evolve at the pace of the iPhone and the Blackberry, challenging marketers to keep up with the pace. Faster is the new innovation and innovation isn't just about new product design - it's about responding to fast-paced consumer change.

    Marketing Implication: Marketers must work harder than ever to capture the attention of the consumer and make a connection. Brands must keep up with the pace of consumer change in order to stay relevant.

    More information:

    Read the RDA Food & Entertainings Consumer Food Symposium summary (PDF)

  • Permanent link to this item ...posted at 10:20 AM...November 17, 2008
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    10 fundamental trends that don't change with the meltdown

    You and I know that the headline on the left is going to run in newspapers and mainstream media one day. The BIG question is when.

    So what are the trends that will drive future growth? Off the top of my head, there are several:

    • growth markets will continue to emerge. Back in the 19th century, the head of the US Patent Office stated that "everything that can be invented has been invented." Such silliness. Right now, there are hundreds of thousands of new products, markets, industries and ideas being built and explored. The future isn't over. It's arrival has just slowed to a degree.
    • leaders in existing markets will grow through innovation. My own gut feel is that there are a lot of organizations out there approaching this recession differently. They're innovating in their markets; they're working on customer retention; they're investing in customer service in order to keep competitive; they're talking about how to grow in a down market. I'm certainly seeing this given my advance bookings going forward. People want to talk about innovation and the future. That's a great sign that the recovery is underway.
    • health care will see significant transformation, not to mention spending: health care is transitioning to a system of predictive medicine. This is a huge, long term, 20 year trend, but has big implications with the emergence of new careers, industries, professions, and companies -- DNA based medicine is a massive change. On top of that, the mere level of spending that is going to occur in managing the looming health care crisis will drive all kinds of growth, though the funding part of the equation will remain a big problem. The result? Lots of innovative thinking as to how to solve huge problems with unique solutions.
    • green and energy will continue have more momentum. Some argue that the meltdown will defer everything having to do with these two efforts. I disagree; I think the corporate sector has discovered the cost benefit that comes from green projects, and so they will continue to invest, which will drive innovation. And I think globally, we've passed the point where people and their leaders believe that doing the same old thing as the past is going to continue in the future. I don't see leading edge research into solar, wind, and other alternatives slowing down any time soon. And the fascinating thing is that there is a lot of backyard, garage tinkering going on right now, and that's where the next product/market breakthroughs will come from.
    • technology will continue to hyper-innovate: I've got six generations of Blackberry's that span about six years or less. They've got a slew of new products coming out just this month : they've got a very fast innovation culture. Likewise, iPhone's have become the coolest fashion statement on the planet for the younger demographic. The Internet-enabled thermostat I have in my home and chalet is the first step in a huge wave of pervasive connectivity. I don't see hi-tech innovation and R&D slowing down. Indeed, during the last recession, some of the biggest innovations -- the iPod -- emerged from the minds of those inventing the future. There are a lot more billion-dollar markets still to emerge.
    • agility and flexibility will dominate: In the next several years, the manufacturing industry -- globally and locally -- will learn to do what Honda has done: focus on the rapid assembly and reassembly of capabilities, so as to more quickly change models and products to respond to fast paced consumer demand. As they do so, they'll undergo a fundamental transformation in their thinking, structure and capabilities that will ensure their success.
    • the global idea machine will continue to influence innovation. Look, the Internet continues to have a profound impact on everything we do. Scientific discovery is speeding up; new discoveries continue to go forward at a furious pace. Eco-building design concepts are debated, shared, and then go global in an instant. From the global mind comes unprecedented innovation, new products, new companies and new industries.
    • the next generation takes over. The boomers are a dispirited bunch right now; there's not a lot of passion and enthusiasm with some of them to change the future, particularly given the status of their 401K's. Some in the younger generation are witnessing their first ever generation, and its' probably pretty terrifying. (This is my 4th, so I'm an old hand at this.) Yet, they're a hardy, entrepreneurial bunch, who have grown up with a mindset that inhales change, pursues multiple different opportunities, and collaborates like nothing we've ever seen before. I think they'll shake things up pretty quickly.
    • A faster world happens, well, faster. Simply put, faster news cycles means that people get through difficult periods faster, at least in terms of mindset. Re-read my post about the '7 stages of economic grief' and share it around. Think about whether you think people are moving to the acceptance phase quicker. I believe they are, and I think this faster attitude shift, compared to a slower pace of acceptance in previous recessions, means that innovation will drive us out of this faster than we expect. >transformative thinking drives growth. Last but not least, we can't discount the impact of a new American mindset upon the global economy. It seems clear that a decisive mandate has been delivered by the American populace that they want to rejoin the global economy, and want to work hard and fast to fix the problems that have resulted. Big change comes from big ideas sponsored by leaders with big dreams. Right now, we live in transformation times.
    I dunno, I'm hugely optimistic. How about you?

    More information:

  • Where are you on the "Seven Stages of Economic Grief?"
  • Permanent link to this item ...posted at 2:11 PM...November 7, 2008
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    7 Things to Do Right Now As the Upturn Begins!

    iStock_000002463965XSmall.jpgI'm often providing detailed strategic guidance to senior executives and leaders on trends and the future, and certainly the economy has become a big part of what I address today. Much of time is spent putting into perspective the fact that we've always had downturns; there's still plenty of growth opportunities out there; innovation is even more critical now to ensure that you're ready to go as the economy starts firing on both cylinders again (which it will.)

    What has become evident is that the most pressing issue for leaders today is focus. While volatility rocks global markets, there continue to be fundamental truths: your industry, products, competition, skills requirements, organizational capabilities, and ability to respond to rapid change will define your future success.

    Here's my advice on what you should be doing right now to ensure that you are ready for what comes next, based, in part, on a blog entry I wrote last April!

    • think growth: It's all too easy right now to lose your enthusiasm and sense of purpose. When economies contract, so too does your motivation. Don't let that happen -- now is the worst time to lose sight of the future! Think opportunity: study my "Where's the Growth" document, and think about what it implies
    • check your speed: it's the high velocity economy. Markets, brands, products, industries, competition, and globalization are changing faster than ever before. Make sure you've got a team that can operate at the pace of change. Agility is the key word. Search this blog for insight on that!
    • immerse in ideas. The global idea-cycle is collapsing. New ideas are launched, analyzed, and developed to concrete product at a speed that is astonishing. Rapid product change is the new norm: I'm dealing with the CEO of one organization that is involved in a rapidly emerging, multi-billion dollar market that will appear, go super-nova, and disapper, over the course of about 18-24 months, before it is superseded by the next generation of product. That's fast, and that's the new reality.
    • check your bench strength. After the cutting begins, value goes out the door. Yet your abililty to access ever more scarce, specialized skills will define your future success. It's your ability to establish a fast, agile, quick-to-assembe collaborative team that will define your ability to grab all the opportunity that is emerging out there.
    • assess your threats. where could emerging technologies, fast science, radical business models, new industry dynamics, new regulatory macroeconomic, political or social trends impact your bottom line in a way that you hadn't thought of before? Two years ago, China and quality wasn't an issue.
    • invest in experience. Experiential capital -- the depth of capability that you have from exploring, taking risks, trying things out -- is the financial capital. It's a precious resource, and might be in short supply if you aren't working to build it up.
    • set the tone. If you let the current economic headlines drive your corporate spirit, you're sunk. You have to keep people focused on the future -- otherwise, your team will smell your fear. Leadership is all about keeping your team focused on opportunity and goals, not on ongoing and regular ("new normal" volatility.
    Permanent link to this item ...posted at 2:26 PM...September 11, 2008
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    Reaching the new travel consumer

    08cellphone.jpgI'm off to keynote Tourism Alberta -- and will speak to some 200+ tourism marketing professionals on trends within the sector.

    Alberta, located in Canada, has an extremely hot economy -- globally, it stands as the home of the 2nd largest provable oil reserves in the world, just after Saudi Arabia. Most of this is tied up in the 'tar sands,' which costs quite a bit more than traditional oil reserves to bring to market. Hence,there is a flood of infrastructure investment and other spending going on.

    Needless to say, even thought it's a hot economy, the economic 'correction' (and certainly volatility in the price of oil), as well as other issues, is providing for a bit of a challenge in the tourism sector.

    What am I doing at the conference? Notes the brochure: " Jim will speak to the fact that travel product innovations occur today at such a pace that simply keeping up can be a challenge. A furious pace of technological innovation continues unabated, with the rapid emergence of new technologies that change the way the travel consumer plans theirtravels. The Web continues to make massive inroads into tourism planning and business model change. It's a fast paced world -- and that's whyleading edge organizations are focused on staying ahead of the trends that are impacting the high-velocity economy of today. Join international futurist, trends and innovation expert Jim Carroll as he puts into perspective how the world of tourism is changing -- and how organizations are innovating in order to keep up with it!"

    What I am talking about? Quite a few trends:

    • the new tourist is faster: 1/3 of all leisure travel is now last minute, and the average time for planning a trip is down to 15 days
    • the new tourist is connected: 86% of all North American's now travel with a cell phone. They have expectations of finding data-heavy local tourism portals when they walk off a cruise ship looking for something to do.
    • the new tourist is influenced differently: 79% of travelers trust reviews by other tourists over advertisements. Social network tourism sites and stalwarts like TripAdvisor continue to have the biggest impact on tourism decisions.
    • the new tourism family is no longer nuclear: A grab bag of observations ... only 1 in 4 of the population live in heterosexual, two-parent families .... .one in three people now live alone ......urban Americans remain single for more than half of their adult lives, a radical shift...
    • the new tourism product is faster to market: WhereI'veBeen started as a Facebook application that allowed people to post where they've travelled to. It exploded to 2 million users in a matter of weeks.
    • the new tourism product is being rapidly redefined: Online tourist mashups that allow people to combine online maps with travel schedules, destination information, and social networks are redefining the concept of trip planning.
    • the new tourism marketing is viral: Budget Rent A Car, Southwest Airlines and Sheraton Hotels are examples of 3 companies that are using blogs and Internet video to establish leading edge marketing campaigns.
    • the new tourist is, well, different a grab bag of trends: we're seeing a lot more shorter term "pressure relievers," themed holidays, adventure, health or well-being vacations, "authenticity" as a new trend, and the "unplugged" vacation. Not to mention an "old" trend from 2007 which involves "debaucherism" as the new travel trend.
    My key message? As a tourism marketing professional, you must keep ahead of these trends....build your experiential capital by working with new methods of reaching the market ..... understand that the market is becoming faster, more global, and more challenging.

    Bottom line -- innovate!

    Permanent link to this item ...posted at 3:43 PM...September 10, 2008
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    A truly staggering, transformative trend yet to unfold

    bioconnectivity-08.jpgIt's been announced that I will be a keynote speaker at the World HealthCare Innovation & Technology Conference, to be held in Washington, DC in December. In particular, I'll be taking a look at the importance of one of the most significant trends that is just starting to unfold.

    Twenty years from now, most people will look back and realize that right about now, we had three huge, transformative trends underway: device connectivity, geo-connectivity, and bio-connectivity

    Essentially, everything around is about to become linked in -- every device that surrounds your life. My home thermostat is linked to the Internet, and that has changed the scope of how I interact with energy.

    Layered on top of device connectivity is spatial intelligence for each device -- vis-a-vis Google Maps types of applications. Think about new forms of energy management built upon sophisticated geographic mapping applications.

    Add to this the fact that this type of technology will migrate to devices that will help us better manage complex health circumstances.

    I've been writing and speaking about the idea of bio-connectivity and the concept of "hyper-connectivity" for over a decade (before Nortel lamely built a lame marketing campaign around the latter phrase a year ago.) It remains one of the most significant trends that will yet unfold in the health care sector. Our concept of health care delivery will be forever transformed.

    Simply put, link the scope of the looming health care crisis to the momentum that will come from Silicon Valley for medical device connectivity, and there are some pretty powerful things happening. Think about what happens as spatial device connectivity comes to everyday things around you -- such as a baseball bat! Read more below. There's a lot going on in this space, and you'd do well to understand it.

    Opportunity through the next decade is going to be found by those who will adjust and adapt buisness models, attitudues, structures, methodologies and capabilities to this new reality.

    More information:

    • HealthCare Innovation & Technology Conference
    • Read about what happens When Thermostats get connected
    • Read the article about bio-connectivity, The Doctor is in around the clock
    • Read the article Minds of their own
    • Read "Bioconnectivity and the rapid emergence of new markets"
    • Read the article Command and Control - Opportunity Awaits Companies that Master Hyperconnectivity
    Permanent link to this item ...posted at 8:41 AM...September 4, 2008
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    Computational analytics is another new plastic!

    At my keynote to the US Association of Actuaries this week, and for a keynote to LOMA last week (an insurance association conference), I played a series of maps that showed the rapid emergence of obesity in the US population from 1995 to the present day, The maps were provided by the Insurance Information Institute.

    I challenged the audience to think about what will happen through the next five years: we will see the emergence of "location intelligence dashboards" that will allow such professionals, to examine in real time, the emergence of new risk factors in their industry.

    Location intelligence is coming about as organizations learn to link massive stores of information and research to spatial -- or map oriented (i.e. Google Maps) information. An entire new profession is emerging at the same time -- location intelligence professionals.

    This is part of an overall sweeping trend, in which computational analytics play a massive role in the emergence of new careers, businesses and industries. We are entering a time that involves the rapid processing of massive stores of information and unique new ways of analyzing information.I talk about this extensively in my future oriented keynotes and is a topic that is covered in several trends documents on my site.

    More information

    • Read about "location intelligence" in Five More Trends To Define Your Future adobe.gif
    • Analytics is hot : "What comes next?" adobe.gif
    • Insurance Information Institute report 0- Obesity, Liability, and Insurance
    • Directions Magazine - The Worldwide Source for Geospatial Technology
    Permanent link to this item ...posted at 9:47 AM...June 19, 2008
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    "65% of the kids in preschool today will work in jobs or careers that don't yet exist"

    futurecareers-sm.jpgWhether I've got an audience of 3,000 people in Vegas, or a small CEO-level meeting of 20 people, I always open with the same observation. It's from an Australian study which concluded that 65% of the kids in pre-school today will work in jobs or careers that do not yet exist.

    I then challenge people to think through the global trends at work which are making such a bold statement into a reality. And I often walk through the types of new careers that are emerging in every industry to emphasize the point.

    So what are a few of these new professions? There are dozens: here's five to start your day thinking about:

    • knowledge farmers: exponential knowledge growth, in part driven by social networking, is leading to information overload everywhere. KF's are the uber-editors who immerse themselves in global data-feeds, extracting relevant knowledge and insight from data-torrents. They're the new editors, and its their ability to apply their insight to knowledge-rivers that will place them in high demand.
    • location intelligence professionals: see my earlier post on this. I've been talking about this for years. These are the folks who are linking GoogleMap type data to existing business process and services, and who are building entire new global infrastructure on spatial information. This one is going to be huge!
    • mash managers: as innovation moves from the core to the masses, creative insight is emerging from those who learn how to take multiple new ideas, and input them into the innovation process. These people synthesize ideas from multiple sources, study markets, interpret insight, and decide how to re-evolve a product, service, brand, marketing campaign, or just about anything else. Their focus in "constant innovation," and it's their idea-immersive environment that drives them forward.
    • tactical controllers : in this wildly information-chaotic world, some people are busy searching for the next big thing. A new and very real profession emerges with those who step beyond the "minutiae-of-the-moment" and instead focus on providing tactical, strategic guidance on what-to-do-in-the-next-moments ... they are the PR expert who knows how to steer the company through a global viral idea meltdown; the brand expert who knows how to re-energize a brand next week; the individual who studies what the global knowledge farmers are revealing, and who understands what to do next as a result.
    • analytical architects: the world's big problems are being solved by those who are learning to throw sophisticated solutions at complex problems. These are the folks who will architect the smart-highway infrastructure; load-balanced two-way energy grids; just-next-week manufacturing processes for the era of the customization of one. They've combined an education in combinatory theory with big server farms to generate the new smart-infrastructure that is set to envelop us.

    That's a starting point. See your own new careers emerging? Let me know!

    Permanent link to this item ...posted at 8:49 AM...May 23, 2008
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    Five more trends to define your future

    FastFuture.jpgMy "infrastructure is the new plastic" post drew attention; at a keynote last week, I was asked, "what other areas are seeing the emergence of the 'next plastic?'" (It's a play on the theme in the sixties movie, The Graduate, when the kids dads friend mentioned "plastics" as being the industry of the future.)

    • Analytics. The future is owned by the math geeks. We're entering an era in which extremely intelligent people who know a lot about how to throw a bunch of computers at a complex problem in order to come up with interesting solutions. Here's an example: backyard energy. Lots of people would like to do their part in helping the environment by having their own back yard solar or wind power station. The problem is that most of the North American electric grid wasn't designed for two way transmission -- meaning that you can't pump your excess energy back into the grid. Yet, some smart math dude will come along and come up with a fascinating new load-balancing technology, based on sophisticated mathematics and massive amounts of computer processing power, to solve the problem. There are going to a be a lot of unique solutions, and hence, unique industries that are set to unfold.
    • Location-intelligence. Think about the transformative change that can occur when you link the type of information found in GoogleMaps to existing corporate data. In the insurance industry, individuals are looking at how they can link existing insurance policy information to spatial (i.e. geographic) oriented information, in order to come up new forms of assessing, understanding and underwriting insurance risk.
    • Pervasive connectivity. Everything around you is about to become "plugged-in", and life is about to get really strange. One day you'll get up, and your weigh scale will send an e-mail to your fridge. Just kidding, but consider this reality: many of the things that we use in an industrial, commercial or residential setting are about to undergo three distinct transitions. They are gaining intelligence; and at the same time, we are seeing the emergence of information that advises us as to their location, and their status. Think about what happens when you bring home a box of popcorn, and it interacts with your microwave, linking into a centralized database to determine the best cooking duration for your particular microwave brand.
    • Hyper-innovation. China is rapidly transitioning from the "made" phase to the "created" stage. Think "Designed in China" as the next big wave that will lead to rapid product innovation. Half the population in China is under the age of 25. They're collaborative, highly educated, and eager to continue the transition into the wealth that comes with being a member of the Chinese middle class. They're about to innovate like crazy, and will soon be flooding our stores with all kinds of innovative consumer products, not to mention stuff for the industrial, health care, packaging and just about every other industry out there. Someone is going to import, support, sell and install this stuff.
    • Skills specialization. The future of every career is either extremely specialized, or massively general. Most professions are fragmenting into dozens, if not hundreds or thousands of specialities. Someone needs to understand all this, and help organizations tap into narrow bands of knowledge. In the health care industry, we are seeing the emergence of "hospitalists" : medical professionals who now fulfill the role of steering a patient through the ever increasing complexity that is the world of medical care today. The field is expected to swell from about 15,000 today, to 120,000 within a decade. The rise of similar "uber-generalists" is expected in most other industries as well.
    Dig beneath any of these trends, and you'll find the birth of billion dollar industries, the emergence of new careers, and all kinds of opportunity!
    Permanent link to this item ...posted at 8:27 AM...May 20, 2008
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    Bio-connectivity and the rapid emergence of new markets

    bioconnectivity-08.jpgIn a keynote to a health care industry conference last week, I emphasized that in the high velocity economy, new business models, products, markets, and careers are appearing at a fast and furious pace. And it's by watching for, observing, and understanding these trends that you'll discover opportunity for innovation.

    Consider the rapid emergence of new markets. As new scientific discoveries occur at an ever more rapid pace -- due to the massive global collaboration with Web 2.0 as well as new information research sharing paradigms within established peer review based research methodologies -- there are countless new products and markets that are being brought to life.

    Take that reality, and apply it to any industry. Say, health care. Then parse that industry down into dozens or hundreds of sub-markets, and you'll discover forthcoming new, billion dollar markets.

    Consider, for example, the concept of bioconnectivity, which will be one of the most significant trends -- and new markets -- to play out in the next twenty years in the health care industry. What is it? Quite simply, the marriage of the computer chip and connectivity technology to medical devices, and ultimately, to people.

    One small submarket that will come with bio-connectivity is the emergence of smart, intelligent, home-based medical devices. Have you ever seen a Sharper Image catalogue, or its online Web site? It's the ultimate source for unique gadgets and toys of every type. Think about what the catalog might look like in 10 years, when its full of home-based bioconnectivity devices aimed at the baby boomer set.

    Digital Connect Magazine, which monitors development with home and business connectivity devices, suggests that U.S. revenue from digital-home health services will quadruple to exceed $2.1 billion by 2010.

    The two fastest growing areas? "Wellness monitoring services" and "e-health services" will each achieve a compound annual growth rate of more than 50 per cent. The former allows doctors to remotely monitor a patient's condition (such as their insulin levels), while the latter provides active medical care (such as an intelligent sub-dermal medicine patch, which not only provides a patient automatic ingestion of a particular pharmaceutical, but allows the doctor to monitor its effect.)

    It might sound like science fiction, but it is a very real development. Sit back and think about the business models and opportunities that flow from such a transformative trend. Link it to another trend: a whole bunch of baby boomers are getting older, sicker, and the health care system is breaking down. Hospitals will go virtual, extending their services through bio-connectivity, so that non-critical care boomers can be treated and monitored at home. This is slam-dunk obvious!

    It's BIG TREND. Its' but one of many.

    Simply put, our new reality is that science, and hence markets, industries, products and services, are evolving and changing at a rate never seen before.

    And that's where your own opportunity for innovation comes from!

    Permanent link to this item ...posted at 8:20 AM...May 15, 2008
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    Infrastructure is the new plastic

    infrastructure.jpgIn my "Where's the growth?" trends overview written a few months back, I noted that one of the key drivers for growth into the future will come from the massive spending to occur on infrastructure -- globally. One estimate suggests global spending will go from $750 billion to $1 trillion in a few years. I think we'll see more.

    This morning, I caught wind of a blog entry that commented on the general crankiness of American's towards their "crumbling infrastructure." For example, Thomas Friedman commented in a New York Times article this week: "A few weeks ago, my wife and I flew from New York’s Kennedy Airport to Singapore. In J.F.K.’s waiting lounge we could barely find a place to sit. Eighteen hours later, we landed at Singapore’s ultramodern airport, with free Internet portals and children’s play zones throughout. We felt, as we have before, like we had just flown from the Flintstones to the Jetsons.

    It's the rapid ramp-up in sentiments like this that drive the reality that infrastructure is the new plastic. It's one aspect of the global economy where spending is going to increase at a furious pace.

    Consider the trends that are coming together that provide for this simple reality:

    • spending on infrastructure through what has been fondly known as the "first world" will increase, by virtue of the simple reality that much of what is there is crumbling and creaky. After 50 or 75 or 100 or 150 years or so, stuff simply breaks down, and needs to be replaced.
    • spending on infrastructure throughout Asia and the Pacific region will continue to ramp up as society moves up the rung of personal wealth
    • sophisticated solutions to challenging problems -- think energy, and spending on solar / wind / tidal solutions -- will drive ever more complex infrastructure projects, and hence, more infrastructure spending. Simply put, there will be lots more options of where to spend money as new ideas come to market.
    • global competition simply means that economic regions will have to boost their infrastructure -- simply to stay as a global competitor. It's a matter of economic pride -- and necessity.

    One really interesting aspect of all this is that anything that goes with infrastructure spending is set for a rocket ride. Think intelligent project management, global collaboration capabilities, and resource/skills scalability: these will be the defining success factors for anyone working in this global marketplace.
    Who wins? Construction companies, specialized skills, economic regions that decide to invest -- and most important, firms that have a deep, scalable global talent pool.

    And perhaps one of the biggest, yet unforeseen markets, will have to do with "intelligent infrastructure." Think thermostats!

    More information:

    • Read Where's the growth : global innovation opportunities for the long termThe reality of future trends: grab the What Comes Next trends overview
    • Intelligent infrastructure: When thermostats get connected
    • Read my Credit Suisse interview for my thoughts on "growth"

    Permanent link to this item ...posted at 9:36 AM...May 9, 2008
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    Where's the growth?

    WhereIstheGrowth.jpgGloom has set in on global markets. Volatility rages. Some organizations have gone into a mode of "aggressive indecision," deferring action while they try to figure out "what comes next." A pretty lousy strategy that is doomed to fail in the longer term.

    Future oriented leaders understand the reality of growth. They know that we live in a time in which opportunities for growth abound. They've aligned the mission of the organization so that they are capitalizing on real opportunity, not short term economic challenges.

    Growth is everywhere.

    It's easy during a time of economic volatility to lose sight of where the global economy is really headed. Yet while stock markets might rock, innovation thrives.

    New ideas continue to be explored, markets grow, and industries emerge. A variety of trends indicate that opportunities for growth continue to surround us.

    Read this document to get in the right frame of mind for the future.....and think growth. Think opportunity. Innovate for future, don't stagnate with the past.

    Download Where's the Growth? Global Innovation Opportunities for the Long Term adobe.gif

    Permanent link to this item ...posted at 12:49 PM...April 2, 2008
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    Leading in turbulent times: how to innovate during the recession!

    Global-EconomicTrends.jpgEven as news and financial pundits endlessly debate the question, let's face reality: the US economy is in a recession.

    Given this reality, the key question going forward is: what do you do now to ensure that you remain innovative, competitive, and forward-oriented?

    Innovate for the upturn! That's the key message I focused on with my clients in 2002-3, and the same message holds true today. And that was the focus of a keynote last week when I spoke to one of the largest US commercial / industrial real estate brokerage groups. There were several bits of insight I shared with them:

    Put sub-prime into perspective
    One of my first comments for this audience of senior executives? We need to think about the sub-prime mess in the context of a longer term view. In the last ten years, we've been through many economic challenges:

    • the 1998 Asian currency collapse
    • the 2000 dot.com meltdown
    • the 2001 global telecom restructuring
    • from 2001 to 2003, the impact of 9-11 and economic uncertainty
    • 2007 to 2008, the march to $100 oil
    • and now sub-prime....
    Sub-prime is a big issue, but it's just another blip in the grand scheme of the churning engine that is the global economy. Through the next ten years, we'll see a few other economic challenges along the way; various regional economies and sectors will be impacted; yet innovation will abound. That's why I've also indicated that a key leadership mantra for the high velocity economy is this: "volatility is the new normal." That's a topic I covered in a recent economic interview.

    Keep focused on the longer term view
    I tend to be an optimist: that's because I think in a longer term perspective. Think about it: over the next 10 years, there are several certainties:

    • scientific discovery will continue to advance at an ever increasing pace, opening new markets, evolving existing markets, and establishing countless new opportunities
    • global collaborative knowledge communities will continue to lead to faster innovation in every industry and market
    • new products, methodologies, skills, ideas, organizational structures will continue to evolve at a fast pace; agile organizations will continue to come out on top
    • the transition of economies in the Mid-East and Asia will continue despite regional economic challenges
    • rapidly aging economies in North America and Europe will drive rapid spending, innovation and knowledge discovery in the world of health care
    • global energy conciousness will continue to lead to ever more rapid evolution of "green" solutions
    • 1/2 of the global population is under the age of 25. They're change aggressive, and will continue to lead to the rapid adoption of new ideas.
    • growth in markets is a simple reality: in agriculture, global food production still has to double in the next 25 years to keep up with population trends. Sub-prime has no impact on this reality.

    Don't let aggressive indecision take over your thinking

    To innovate in the upturn, don't let a short-term vs long-term trend disconnect take over your strategic thinking. Already, I can see the signs of some companies heading into an innovation rut, their staff and executives encumbered by a dangerous state of complacency, while other companies innovate, change, and adapt to the "new normal" that is now our reality.

    In the last recession, "aggressive indecision" became a driving cultural and leadership trait. Organizations that fell into this funk fell behind. Innovative companies didn't permit that to happen then, and you shouldn't let this happen now.

    More information:

    • Read Global Economic Trends: An Interview with Jim Carroll The reality of future trends: grab the What Comes Next trends overview
    • Read my 2003 article about "aggressive indecision"
    • Read my Credit Suisse interview for my thoughts on "growth"

    Permanent link to this item ...posted at 7:04 AM...March 5, 2008
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    Future careers: Knowledge explosion is key

    sixtyfivepercent.jpgCareer issues are hot! And one of my favorite ways to open a keynote or executive session is by quoting from an Australian study, which indicated that sixty-five percent of the kids who are in preschool today will work in jobs or careers that don't yet exist.

    I passionately believe this to be true: and I've seen the trend occurring in countless professions and industries.

    This week, I keynoted a Career Day event at Capitol One in Richmond, Virginia ; the focus was upon the rapid emergence of new careers, and the rapid evolution of existing skills. My message, in looking at the future career opportunities, was that there's nothing but upside, as long as people keep reinventing their skill set.

    The topic of the future of careers is a big one these days; I'm being called into many organizations and events to talk about the issue, particularly in the context of recent economic trends. Some of these events have been local economic development conferences. In one talk in January, I spoke to an audience of executives and educators in an auto-sector city ; a group of people caught up in the throes of economic restructuring and turmoil.

    Talk about an audience in the midst of challenge! Yet when you are in that type of economic bubble, it can be hard to see the future career opportunities that do exist. That's why I didn't focus on the short term economic turmoil, but instead, on the real, practical trends that are defining the careers of tomorrow.

    Many sectors of the global economy: and in particular, the manufacturing and financial sectors, are being hit hardest by the US recession, the sub-prime meltdown, and global competition.

    The auto-town event got covered in the local paper: and the story ended up being reprinted throughout the Canadian press, including in Vancouver, Calgary, Ottawa and Montreal. One of the key observations I made in the article: "We have to figure out how we can continue to move up the knowledge ladder because there's going to be a massive shortfall in specialized skills because of the rapid growth of knowledge."

    That's an important issue to think about, and the article is well worth a read.

    More information:

    • Read Knowledge Explosion Key to the Future
    • Read Global Economic Trends: An Interview with Jim Carroll
    • The reality of future trends: grab the What Comes Next trends overview

    Permanent link to this item ...posted at 7:45 AM...February 22, 2008
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    "Here we are now, entertain us" - Decoding Gen-Connect

    gen-connect2.jpgOne of my latest columns focuses on what will likely be the corporate issue of 2008 - managing generational challenges in the workplace.

    In the column, "Here we are now, entertain us," I take a look at the unique attitudes that Gen-Connect is now starting to bring in to the workplace. There are several key observations from the article that are critical to understanding the future of the workforce:

    • What is clear is that we are witnessing the death of the long-term career and corporate loyalty, which will soon be but a quaint memory from the previous century.
    • I often tell the story of a young engineering graduate who turned down a job with an architectural firm because its 9 a.m. to 5 p.m. work hours conflicted with the time he expected to be carving arcs into deep powder in the mountains. It’s a real attitude, and it’s already happening around us. The challenge, when such trends are so patently obvious, is trying to figure out what to do about it. And a good part of the solution will come through the transformation of rewards and remuneration.
    • Gen-connect has very little patience, particularly when it comes to being rewarded for good work or significant effort. These youngsters are used to instant rewards: their Xbox/Wii video-game-oriented world has them accomplishing a goal, moving up a level, and earning some points or other valuable form of currency that helps them accumulate additional armour, weapons or whatever else is needed to accomplish the game’s next challenge.
    • That’s why, at a recent conference, I framed the issue of rewards transformation to an audience of financial professionals this way: “Organizations that can attract, engage, retain and amuse an increasingly complex workforce will be the ones who find success in the rapidly evolving global economy.”
    • Put the emphasis on the word amuse. Today’s Gen Y doesn’t, and tomorrow’s Gen-connect certainly won’t, have any patience whatsoever for slow and steady career paths.
    Related postings:
  • Article: Here We are Now, Entertain Us
  • Related article: Don't Mess with My Powder, Dude!
  • Keynote topic: What's Happening with Our Workforce: Achieving Competitive Advantage Through Skills Agility
  • Critical Trends Analysis: 10 Unique Characteristics of 21st Century Skills

    Permanent link to this item ...posted at 6:34 AM...January 7, 2008
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    What Comes Next? An Outlook into 2008 and Beyond

    FutureTrends.pngAs we end the year and start a new one, it's a good time to be thinking about some of the trends and issues which will impact us in the future.

    Take a look at my newly released quick-report, What Comes Next: A Trends Perspective for 2008 and Beyond.

    My message for my clients throughout the year - whether it was 2,000 executives at the World Congress for Quality, or the senior management team of one of the largest commercial construction companies in the US -- was consistent. The high-velocity economy demands that we think, react, plan and manage differently.

    Some of the guidance I shared with global clients concerning future trends is found in the report; I highlight what I think are some of the most important ones that we need to be thinking about, broadly defined as:

    • revenge of the math geeks
    • small is the new R&D
    • attitude and amusement is the new motivation
    • time disappears
    • resistance to change retires
    • careers end
    • knowledge & skills banks dominate
    • interactivity redefines markets
    It's an Adobe Acrobat document; feel free to grab it, share it, and distribute it!

    I prepared the document on a MacBook Pro -- I made the switch from Windows this year! -- using the TokyoRPG Style Template for iWork 2007 Pages from KeynotePro. They have awesome styles for Pages and Keynote; if you're an OS/X and iWork user, take a look.

    • Grab the What Comes Next PDF now
    • Learn more about iWork Themes from KeynotePro
    Permanent link to this item ...posted at 1:01 PM...December 13, 2007
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    When thermostats get connected .....

    MSN-Connectivity.jpgMSN Sympatico, in partnership with Cisco, has launched a new business portal in which I'm featured.

    I'll be offering up my thoughts, in the form of articles and video clips, issues related to innovation, trends and the future.

    In this first video clip, I talk about the unique world of massive connectivity -- a world where I can actually link from my cell phone into a cottage thermostat. One of my latest columns also focused on the continued trend to a digitized home -- in Home, Smart Home, I take a look at some of the emerging technologies.

    That future exists today : simply look to Proliphix. Plain old furnace thermostats -- except with a LAN connection built in. You can access your furnace thermostat from anywhere via your Web browser, and so you can control the heat in a cottage or other remote location. And since Proliphix has also released an API, you can write a little bit of code to access and control it through your cell phone.

    This is game changing stuff -- in that a simple connected device will change careers, industries, design, construction. There's also a huge impact on energy efficiency with this type of stuff; remote control and management at the residential level will will a lot of innovative, green solutions towards energy consumption.

    I will be keynoting the Plumbing-Heating-Contracting-Cooling Association's annual Construction Contractors' Alliance Meeting in Dallas, Texas in February 2008, taking a look at some key trends occurring in the construction industry. This type of connected device, set to become a part of our digital lives, will certainly be part of the discussion.

    Related postings:


    • Watch the video clip
    • Article - Home, smart home
    • Proliphix web enabled thermostats

    Permanent link to this item ...posted at 11:57 AM...December 3, 2007
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    Making generations work - Cardboard people and plasma people

    timetomarket.jpgCan you innovate across the generations? If you can't -- then you've got a big problem to fix!

    I do a tremendous number of keynotes that focus on the issue of "managing millenials," and the complexities of change occurring in the workplace. See, for example, my blog post, "Don't Mess with my Powder, Dude." (below)

    Yet organizations need to move beyond the staffing issues that come with new generations: they must also ensure that they can innovate at the rapid rates demanded in our new world, and they need to do that by keeping up with the new ideas and innovations occuring with younger staff.

    In this video clip, I take a look at the story of the "plasma people" and the "carboard people." Innovation occurs when different generations -- with different attitudes to change -- can cooperate and see eye to eye, and take advantage of different strengths. In this clip, I tell tjhe story where this clearly wasn't the case!

    This is a video clip from a recent keynote that I gave for hundreds of executives from the grocery and consumer products industries, titled Faster is the New Fast: Innovating for the New. High Velocity Customer . This story also became the opening chapter in my book, Ready, Set, Done: How to Innovate When Faster is the New Fast.

    Watch the video clip

    Related postings:

  • read Don't Mess with My Powder, Dude!
  • Can you run your business at video game intensity?
  • High velocity retail innovation
  • Creativity, trends and innovation in retail, packaging & consumer goods

    Permanent link to this item ...posted at 9:52 AM...November 27, 2007
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    Health care trends and innovation

    futuremedicine.jpgI was the opening keynote speaker yesterday in Dallas for a get-together of the Strategic Marketplace Initiative. This is a group that represents a variety of health care providers and hospitals, as well as pharmaceutical companies and other health care suppliers. There were some heavy hitters in the room -- even WalMart was there, which is indicative of the role it is seeking to carve out in the pharmaceutical side of things.

    The group is devoted to trying to continue to improve the efficiency and quality of the supply-chain within the health care industry. My talk examined the future of health care; I've done such talks recently for the Blue Cross Blue Shield National Office, the Association of Organ Procurement Organizations, Harvard Pilgrim Health Care, Providence Health Care and the American Society for Health Care Risk Management.

    There are certainly some big challenges. Consider these realities:

    • total health-care spending - by individuals, companies, the government - reached $2.3 trillion in 2005
    • health care spending is set to double to 20% of GDP within the next 10 years
    • 400,000 nurses are set to retire by 2010
    • 76 million baby boomers will be flooding the system for care
    • lifestyle diseases wlll continue to drive stress into the system

    At the same time, the health care system must innovate at a furious pace to keep up with the trends that are set to impact it in a significant way, such as:
    • the rapid emergence of new technologies
    • massive skills challenges (both demographic and scientific!)
    • new business models and “competition," particularly as retail concepts come to the industry, and "customer" expectations continue to increase
    • combined with the rapid emergence of new knowledge, methodologies, treatments, pharma, driven by rapid science

    The sad thing is that little of the political debate occurring in the US on how to fix the system has to do with the real trends which are occuring; it tends to focus only on the difficult and challenging issue of insurance and coverage.

    My talk stirred a lot of debate, and was very well received. There's an overview of some of the trends that I covered in my FUTURE MEDICINE Prescriptions for 21st Century Healthcare trends summary.

    Permanent link to this item ...posted at 11:23 AM...November 15, 2007
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    Future trend - The Future of Governance

    bofd.jpgI was in Colorado Springs yesterday, as the opening keynote of the Leadership Institute for Directors for FCCServices -- they're the business services arm of the US federal Farm Credit System.

    In attendance were members of the Boards of Directors for a wide variety of state and community farm credit co-ops; these folks are the backbone of the US farm lending infrastructure. The Directors are local farmers, community leaders and business executives, and hence, need to be aware of the trends impacting the local and global agricultural industries, so that they can plan accordingly, assess risk, and make sound business decisions with respect to their co-ops.

    My keynote took a look at "what comes next in the agricultural sector" - it's one of many talks I do within the industry. And agriculture is certainly subject to high velocity change: there's rapid evolution in science (bio-crops); new markets (bio-fuel) ; rapidly changing skills; new direct to consumer market opportunities; globalization (current food production must double in the next 30 years to keep up with global population growth.) All of which could spell opportunity if approached correctly -- or turmoil and challenge if ignored.

    The intent of the talk -- and the overall theme of the leadership conference -- was to ensure that these folks have the insight to direct their organizations into the future. That's an important and critical role for Boards; and FCC Services is an example of an organization that has made sure that the "future" is closely linked to the issue of "governance."

    I think there are too many organizations that don't do this. Sadly, with all the current focus on "compliance," I've come to believe that there is a critical lack of future planning on many other corporate boards around the world. The result is that potential risks are often ignored; then things go wrong; then the company gets sued for significant sums of money. Is this Board negligence? That's an interesting question, isn't it!

    Here's an example: years ago, I wrote an article indicating that one of the critical CEO/Board level issues that must be addressed had to do with network security; certainly, everyone knows that organizations should properly secure their information assets. Yet in the article, I suggested that I believe that many Boards aren't dealing with the issue, and that it was an area ripe for future exposure, noting that:

    "If I were a tort lawyer, I'd be licking my lips in anticipation of the opportunities to come in the next few years."

    Boards and CEO's should ensure -- as they are required to do with financial controls -- that the information assets of the organization are properly locked down. They must understand obvious future trends, and ensure that management has planned accordingly. I strongly believe this to be the next wave in Board responsibility.

    Do many Boards of Directors ensure that the organization is properly preparing for the rapidity of trends? Not many. Witness the shenanigans with the TJX Group, which had its corporate network hacked and millions of credit card numbers stolen. (The company runs HomeGoods, Marshalls, A.J. Wright, Bob's Stores and The Maxx stores; in Canada the chain consists of Winners and HomeSense.) Now comes news that a group of banks want to sue the company with respect to the issue.

    I can only imagine the questions that the Board of TJX is now asking!

    Currently, much of the focus of board governance has to do with "compliance" -- how well are boards, and the companies they are responsible for, dealing with the new realities of the post-Enron era.

    I believe that within the next decade, we will see Board responsbility quickly evolve into a new and much more complex era than simply making sure that "i's are dotted and the t's are crossed.' All we need are a few savvy lawyers to launch a few negligence suits against a few public companies, alleging that a Board failed to develop a plan for and respond to obvious future trends.

    It's a trend worth watching.

    More information

  • Next governance grenade - Jim Carroll, August 2004
  • More than 94 Million Credit Card Accounts Compromised by TJX Theft

    Permanent link to this item ...posted at 8:53 AM...November 12, 2007
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    Update: The Google Car

    The nice thing about being a futurist is that you're right -- much of the time!

    Back in 2002 or 2003, I started talking about the concept of the GoogleCar while on stage; my theory was that we would see an organization like Google enter the automobile industry; they'd do this through the rapid assembly of disparate resources and partners, assembling the necessary expertise.

    As I noted in a keynote in Tampa early in 2006:

    "Given rapid science, hyper-innovation, low cost offshore production, and the slow response of other traditional business models ... every industry today is ripe for massive disruption and the rapid emergence of new competitors. A big part of the equation is avoiding 'legacy costs' both in manufacturing as well as sales and support. Think FedEx, not car dealerships. Think smart engine modules that pop in and out, not auto mechanics. Think WalMart, not ReadyLube. It's all there, and someone just has to pull it together.

    Today, the leading paper covering Silicon Valley finally picked up on the idea in an article. And I can tell you -- traffic to my website is exploding today, because it seems everyone on the Web is searching for the concept of the GoogleCar.

    More information

  • San Jose Mercury News : How Silicon Valley could become the Detroit of electric cars
  • Watch the Google Car video from a Jim Carroll keynote
  • Read "The Google Car and Massive Market Disruption
  • Fortune Magazine: Detroit's Worst Nightmare

    Permanent link to this item ...posted at 2:59 PM...November 8, 2007
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    10 Reasons why innovation matters for small business

    interview.jpgI'm off today for a full day of filming for a small business portal that will be hosted on the site of MSN Sympatico, a major Canadian ISP, in partnership with Cisco.

    The video clips filmed today will be augmented by a series of articles that focus on theme of "innovation for small/medium business" (often referred to as SME's!)

    There are a number of reasons why there is unprecedented opportunity for innovation within the small / medium enterprise sector:

    • the emergence of the contingent workforce: there has never been a better time for professionals and individuals with specialized knowledge to set up shop, and provide their services to a vast global client base.
    • complexity drives partnership: as the high velocity economy evolves, organizations are finding an increased need for solutions to very complex problems; often, the only solution might be a very unique company or individual that is focused on that one particular issue.
    • opportunity is endless: countless new markets, products, and new business models are merging on a continuous basis. Who will sell, support and service the new line of intelligent highway cones?
    • flexibility is easy: one of the video clips will tell the story of a wood mouldings manufacturer I spent some time with; their innovation story, involving how they turned the tables on Home Depot through a logistics innovation, is truly inspiring. You don't have to be a big organization to succeed with innovation: you simply need an open mind and a will to change.
    • lifestyle drives decisions: I bailed out of the corporate sector, and have been working out of a home office for 18 years. I have never regretted a moment, and now see a massive trend of people making the same lifestyle decision.
    • rapid emergence of new markets: I identified the outdoor living room trend in 2003 -- and today, already, the outdoor living product market is now estimated at $15.7 billion, or 37% of total lawn and garden spending. There are a vast number of small and medium organizations who saw the trend unfold, and jumped in. Those types of rapid opportunities will continue to emerge in the future.
    • lower cost to innovate: the cost of sophisticated technology continues to drop. SME's today can do things that were the domain of Fortune 500's five years ago; tomorrow, they'll be the most sophisticated operators on the planet, able to suddenly shift their skills and resources; marketing strategies and campaigns; operating methodology and structure. If they innovate correctly, they can do the things that big business does -- but do it better.
    • new careers are emerging: think location intelligence professionals, hospitalists and manure managers (yes, seriously.) These are all some of the new careers unfolding before our very eyes: they've been covered in this blog, and are featured in the new book. Many new careers can emerge within the structure of the SME economy.
    • it fits the fundamental transformation of business: there is a new workforce emerging, and SME's are a big part of it. There is plenty of opportunity for skills provision on a global basis as we transition from a 20th century organizational model to the flexible, adaptable, scalable structure of the 21st.
    • the barriers to innovation are fewer: my experience has taught me that small and medium sized organizations have little of the "organizational sclerosis" that clogs up the structure of their larger, Fortune 5000 cousins. They can adapt and react quickly, and often don't get bogged down in the deadly process of killing innovation with attitudes such as, "you can't do that because we've always done it this way.

    Watch this space, and I'll post a link when the first video/ article goes live, possibly within the next two weeks.

    Permanent link to this item ...posted at 5:42 AM...October 31, 2007
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    New article: Don't mess with my powder, dude!

    powerdude.jpg
    Earlier this year, I wrote the Foreword for the book, The Rise of the Project Workforce: Managing People and Projects in a Flat World.

    It was titled, "Don't Mess with My Powder, Dude", and tells the unique attitude towards work and life of a snowboarder.

    The foreword, now available online, puts in perspective the unique and often challenging workplace changes now underway, which are often driven by unique and different attitudes towards careers and work with the younger generation.

    It's worth a read; you can grab a copy below. You might also want to look at Rudolf's book.

    • read Don't Mess with My Powder, Dude!
    • Book: The Rise of the Project Workforce
    Permanent link to this item ...posted at 8:29 AM...October 29, 2007
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    Future trends - Of groundhogs, criminals and hackers

    One of my recent, regular columns for a financial publication, managed to link together the issue of groundhogs (in my backyard), with the future of policing and financial crime.policedrone.jpg

    The article relates my backyard war with a groundhog to what I refer to as an "anticipatory approach to those with a nefarious purpose."

    I go on to note that "the issue of policing and law enforcement .....is much like battling a groundhog. The police deal with unique challenges that constantly change, whether fighting white-collar or street crime."

    The future of policing? I comment that "through the next decade, police forces will start using sophisticated technologies such as clothing that will link to an in-car mapping system through a wireless network, allowing officers to perform a “hot-location” lookup of a colleague in the field during a ground operation. We’ll see today’s current generation of military hardware become a part of tomorrow’s crime-fighting infrastructure, such as unmanned aerial drones being used for highway surveillance to crack down on street racing. Police education will change as well, with a migration toward virtual reality training based on airline simulator models."

    I don't know how I come up with this stuff, but the article has certainly generated a lot of welcome comment, some of it puzzled!

    More information

    • Read "Of groundhogs, criminals and hackers

    Permanent link to this item ...posted at 10:06 AM...October 25, 2007
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    Major trend - the future of the organization

    gen-connect.jpgTake a look at this kid.

    He's your next employee. How are you going to recruit, retain, manage, interest and amuse this fellow? What's your workforce going to look like in 2012, 2020, or beyond?

    There's quite a bit of focus on trends relating to the future of the organization -- and organizations are seeing innovative strategies to cope with the world of high velocity change that we find ourselves in.

    Last week I was the opening keynote speaker, and a panelist later in the day, for an offsite of one of the world's largest professional services firms. Tomorrow, I keynote a get-together of key clients of a multi-billion insurance/financial services company. A few months ago, I ran a Board of Directors/CEO level meeting on the issue for a major industrial company.

    If you don't have this issue figured out yet, you'd better start thinking about it in a hurry.

    There are certain things we know for a fact that relate to the future of the organization.

    • there is a huge amount of expertise walking out of the economy. In 2010, 3 people will leave the economy for every person that enters it; by 2012, 4. By 2016, 6 people will leave for every new worker that joins. Those are staggering realities.
    • the current generation entering the workforce is completely rejecting the concept of a traditional career. More than 50% of young people in a US survey indicated they believe self-employment to be more secure than a full time job. They don't want to work for big organizations. They'll be nomadic, contingent workers, entrepreneurial and global.
    • skills are fragmenting and specializing at a furious pace. Knowledge half-lives in most industries are compressing to a matter of just a few years. Knowledge extinction is real, and massive skills fragmentation is occurring at an extreme velocity. The result is that most organizations will find future failure will come from an inability to get specialized skills. A strategy that is focused on global access to extremely specialized skills will be a transformative factor for winning.
    The whole issue is massive, and is one of the areas in which innovative thinking is needed now. It's a CEO / Board level issue. It's transformative. It's urgent.

    More information

    • What's Happening with Our Workforce: Achieving Competitive Advantage Through Skills

    • Critical Trends: 10 Unique Characteristics of 21st Century Skills

    Permanent link to this item ...posted at 4:16 PM...October 15, 2007
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    Quality, skills and the high-velocity economy

    quality-07.jpgBack in May, I keynoted the World Congress on Quality / American Society for Quality, a fairly massive conference with about 3,000 attendees.

    I focused, as I often do, on the need for rapid action in the high-velocity economy. At that time, just a few months ago, we had just seen the recall of various pet food products as a result of production quality issues at the Chinese manufacturer.

    I noted -- and these words are verbatim from the tape - "What do we do with quality in terms of velocity?" I went on to note that with we might soon see the issue of quality and China merge together ... to such a degree that companies might have to scramble to deal with quality issues that were completely unexpected just a few months ago.

    Fast forward, and we've got toy manufacturers testifying to Congress about quality concerns as a result of offshore production.

    It used to be that when it came to quality, you'd plan --> execute -- > evaluate ---> innovate. But now, with high-velocity change, sudden new issues can appear, and you've simply got to execute before you plan.

    What's the point? In my new book, Ready, Set, Done, I argue that talent and project agility -- that is, the ability to rapidly refocus your organization and team to deal with the rapid emergence of new issues -- will be a key cornerstone for future success.

    This week, I'll be doing a keynote for Tenrox, a company that specializes in software that helps an organization with resource management and optimization: in other words, deploying the right skills at the right time for the right purpose. Exactly what I talk about in the new book.

    The CEO, Rudolf Melik, has written a book, The Rise of the Project Workforce: Managing People and Projects in a Flat World. I contributed the foreword for the book, focusing on the theme of skills agility. It's an important issue that you need to be thinking about, particularly given the new urgency for planning on the fly.

    Permanent link to this item ...posted at 11:25 AM...September 25, 2007
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    The future of the legal profession

    genconnect-lawyer.jpgSome weeks back, I spent a full day with about 40 senior lawyers with a major government agency, with the main focus both on the rapidity of change of legal skills, as well as rapid change with legal issues.

    We took a look at the future of the profession, and had a workshop that examined issues of agility, rapid response and complexity of skills.

    I put together a summary, based on a previous post here, that outlines both the challenges and opportunities faced by the profession.

    The highlights of the document, available as a PDF, takes a look at such issues as generational warfare, evidentiary challenges, rapid change and specialization, and risk minimization, to name but a few.

    Of the latter, I write that "One side impact of generational warfare is that “going underground” will become more acceptable. In the last few years we saw a fascinating battle between music companies and Kazaa, the music sharing organization, which used extra-territorial jurisdictional issues to provide itself some shelter against legal action. That type of activity is going to become the norm, not the exception, in the future. Indeed, going legal-underground is about to go mainstream."

    • read 10 Big Trends for the Legal Profession: High-Velocity Change Providing Challenges and Opportunities adobe.gif
    Permanent link to this item ...posted at 11:28 AM...June 12, 2007
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    Trends and big transformative changes. Example: health care

    vid-transformation.jpgThe view of the future by most is often short term oriented.

    In my keynotes, I often put into perspective the big, massive, sweeping transformations that can change entire industries over the longer term. That's one of the best ways to begin a process of thinking of innovation, and in finding creative solutions to challenges as well as opportunities. There's not enough long term thinking today; there is simply too much short term hype.

    In this short video clip, I take a look at the world of health care, and the transformation that is occuring as we move to a world of personalized medicine.

    • Watch the video
    • read Future Medicine: Prescriptions for 21st Century Health Care
    • read "Are you watching the major transformations, or just the piddly stuff?"
    Permanent link to this item ...posted at 7:59 AM...June 8, 2007
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    The new mourning .....

    mississauga.jpgIn the last year, I have been the keynote speaker for three different conferences of funeral and crematorium directors.

    As with any industry, I've focused on the wide variety of trends that will impact them -- and yes, I've provided them guidance on innovation and creativity. These folks are the "ultimate event planners" -- they are called upon to organize extremely complex affairs in a dramatically short time in very difficult circumstances. We could all learn from their resourcefulness.

    One of the trends I've spoken to them about is what I'd come to call "the new mourning" -- that is, how the younger generation I call Gen-Connect has a different relationship with the process of mourning.

    We've all seen it; 9/11, Virginia Tech and elsewhere -- spontaneous, large public gatherings, where people deal with an unforeseen tragedy by coming together. Technology -- cell phones, instant messaging, email -- results in an often instant and large-scale social means of dealing with tragedy.

    It's one thing to talk about a trend; it's another thing when you witness it literally in your backyard. Ten days ago, a young rugby player died after an altercation near the end of the game -- at the high school that my home office looks onto. My son and I had been at the game just ten minutes prior. When we heard the sirens, we knew that something was not good.

    Through the next six days, I came to witness firsthand the 'new mourning,' as his teammates, classmates, teachers, friends, neighbors and strangers gathered in various ways, at various times, spontaneously, instantly, silently. My son went to school with his younger brother; we visited the memorial that the kids assembled, several times.

    Earlier this week, the kids at the school returned to the field, and played a game. The neighborhood has laughter, cheers, noise and happiness once again, but the neighborhood has also forever changed.

    As someone who speaks on trends and the future, I do know this: the new mourning is very, very real, quite substantially different -- and is yet another example of how quickly our world around us is changing.

    Permanent link to this item ...posted at 2:52 PM...May 22, 2007
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    Innovation and the new workforce

    hurry.jpgI'm keynoting the annual IHRIM (International Human Resource Information Management) professional association in about an hour here in Houston, TX; I'll have an audience of about 1,000 or so.

    My talk today broadly revolves around the issue of "what's happening with our workforce." I'm taking the audience on a tour of the key drivers which impact organizations today, whether business or government,

    • velocity: business is just plain fast, and our workforce must cope with that
    • change capacity: there's a big disconnect in how quickly some people can deal with rapid change compared to others
    • idea instantaneity: we're in a new world in which ideas or issues can quickly speed out of control, or work to our advantage
    • knowledgeability: in which global insight is increasing at a furious pace, leading to ever larger pools of knowledge
    • innovation opportunity: such rates of discovery lead to massive new opportunities with bringing new products and services to market
    • idea discovery: our interconnected world now allows unique ideas to gain a global audience in a flash
    • consumer spontaneity: the low attention span consumer is fleeting when it comes to loyalty to brand
    • business intensity: operational excellence is the name of the game, given an economy which simply runs "fast"
    • skills availability: all these trends that it is going to be more difficult to access skills
    My key point for the audience: When we are thinking about deployment of skills , we must be thinking about:
    • Attracting the right skills ...... at the right time ... for the right purpose
    • Providing for business flexibility in a time of rapid change
    • Establishing a constantly shifting, evolving "workforce on demand"
    • Enabling this with sophisticated tools, infrastructure and skills access capabilities - managed by folks such as the IHRIM
    These are issues I've covered extensively in my analysis, Critical Trends: 10 Unique Characteristics of 21st Century Skills here

    Permanent link to this item ...posted at 7:38 AM...May 21, 2007
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    Banking and furniture industries -- coping at high velocity!

    overwhelmed.jpgIt's been a busy week, with keynotes for the American Community Bankers Association and the National Home Furnishings Association. This gave me an audience of several hundred CEO's and senior marketing/sales VP's of some pretty big organizations.

    And I can tell you this: the undercurrent of the mood within both conferences was one of being "overwhelmed" by high velocity change! New methods of marketing, a constantly higher bar of expectations from customers, a need for relentless customer oriented innovation to meet those expectations, an accelerated product innovation cycle with a need for a faster time to market. Web 2.0, collaborative networks, social networking, new media spending, YouTube, Google! What the heck does one do!?

    The mindset of many senior executives today is "where do we start? My keynotes approached this by indicating the three organizational capabilities they must adjust for:

    • velocity: they must evolve their organizations so that they can operate at the very fast pace that today's market demands
    • instantaneity: they must be prepared for rapid shifts in market, style, demand, fashion, product, service, and just about everything else!
    • short term spontaneity: the consumer has no attention span left; they must learn to market, support and sell to the “continuous partial attention customer."

    My advice to them for the short term? I suggested to both audiences:
    • focus on upside down innovation: turn existing innovation models around, by learning customer focused innovation. I've written about that on this blog before; it is a trend that is sweeping the world of retail, and is coming to impact financial services
    • use the “new influencers” : some people are overwhelmed with product/service decision making : what should I get? What should I buy? They are increasingly turning to someone to help; in the case of furniture, parents seeking a home theater are turning to their kids for help! Re-steer your markeitng campaign to get the kids to get the parents in the door!
    • develop knowledge agility: sales staff are overwhelmed too. Help them cope, by focusing on just-in-time knowledge on new products, services, campaigns and other customer focused efforts.
    • focus on location-intelligence capabilities: online search increasingly drives customer decisions. It's become extremely narrow and specific in the last year: you need to boost your ability to make sure you show up with very specific location information.
    • build your experiential capital: take risks. Make mistakes! Do things! Learn from it -- that's your experiential capital, and it is the most important asset in the high velocity economy! You can't just sit around and hope this rapid change will go away. It won't -- and it's going to get faster.

    I think the feeling of being overwhelmed is a common one. Based on the comments post-keynote last night, I think I hit the right mark with the observations, and the guidance.

    Permanent link to this item ...posted at 8:22 AM...April 26, 2007
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    10 Long Term Trends of Real Substance

    baby.jpgThe level of hype right now with "social networking" and technology is getting a bit out of hand. It's a little bit like 1999 all over again! While what's happening right now is important, it's more fun to think about some of the things that are happening on a 15-20 year horizon. Big change is everywhere, and most people miss the big transformations while they are underway. Here's my list of some of the trends we should really be watching.

    • rapid movers start to predominate: some of today's XBox/Wii players are going to be CEO's of big companies within 15-20 years. The high-velocity economy is just starting to take off. Just wait until the Gen-Connect starts to run things.
    • everything is gaining intelligence: chips and connectivity are immersing themselves into everday, ordinary things, and you likely aren't even noticing. Hyperconnectivity changes everything: bioconnectivity and device-intelligence are the things to watch.
    • volatility is the new normal: increasing connectivity increases the likelihood of cascading failures. Risk management is becoming more important, and more complex. Fewer organizations pay serious attention to the complexity of risk, leading to greater potential for short, sharp economic shocks.
    • boredom increasingly drives markets: people can't stop fidgeting with their cell phones long enough to pay attention to anything. Clarity of value is critical, creativity is crucial, engagement is the next brand foundation.
    • transformational change is everywhere: there are lots of people dying to mess up the fundamentals in almost every industry, and they aren't your competitors. Industry blurring will continue unabated, as rebellion against established business models becomes the norm; think GoogleCar, not Toyota. Flexibility with change is critical.
    • the bar of expectations continues to increase: you have to innovate to keep up with the expectations of your customer, partners and suppliers, or you don't survive. An increasing number of brands will expire and become something from "the olden days," simply because their organizations lack the ability to innovate.
    • the "created in China" phase comes next: half the population is under the age of 25. They're wired, highly collaborative, and have tasted the early stages of economic success. Innovation is thriving - forget manufacturing, think design.
    • big trends rule. Over 20 years, health care transitions from prevention to detection; ethanol moves from distillation to production; manufacturing goes from production to fabbing. There are big, sweeping industrial changes underway, and it has nothing to do with the current hype around "social networking," et al.
    • knowledge and discovery exponentiates: the new global-mind generates new knowledge at furious rates. We're going from 19 million known chemical substances today, to 80 million by 2025, and 5 billion by 2100. Any new substance can lead to the emergence of a billion dollar market. Discovery rules, time-to-market defines.
    • experiential capital dominates over financial capital: over a 20 year span, it's the depth of experience that counts; the agility to respond to rapid change that will define the success or death of an organization. Money thrown at innovation doesn't work; the knowledge that comes from trying things out, and learning from the experience, leads to greater innovation success.
    These are all things I've written about on this blog over time. The trends are all quite simple to understand, surround us today, and are breathtaking in scope.

    Permanent link to this item ...posted at 2:44 PM...April 3, 2007
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    10 Truths about the Future

    future-pt.jpgIn my keynotes, I often talk about how the rate of change -- whether with business models, product lifecycles, skills and knowledge -- is speeding up. With such change, there's a lot of uncertainty within many industries as to what to do next: a senior executive of one client commented to me from his perspective, "....entities are engaged in survival tactics because they don't know what to do next ...."

    Innovation is all about adapting to the future -- and if the future is coming at you faster, then you need to innovate faster. Innovation shouldn't be about trying to survive the future -- it should be about thriving.

    At a recent keynote to executives within the direct marketing industry, I outline some truths as to the future:

    • It's incredibly fast: Product lifecycles are collapsing. It's said that half of what students learn in their freshman year about science and technology is obsolete or revised by their senior year. There are furious rates of new scientific discovery. Time is being compressed.
    • It involves a huge adaptability gap: Earlier generations -- boomers -- have had participated in countless "change management workshops," reflecting the reality that many of them have long struggled with change. Gen-Connect -- today's 15 and under -- will never think of change management issue. They just change.
    • It has a huge instantaneity: The average consumer scans 12 feet of shelf space per second. Most news becomes old hat within 36 hours of emerging. We live in the era of the rapid idea-cycle.
    • It hits you most when you don't expect it: Every organization must deal with two realities: the rapid emergence of new technologies, the sudden adoption of old-hat ideas. If you want to understand what comes next, study Gartner's concept of "hype-cycles"
    • It's being defined by renegades: Increasingly, the future of many an industry is being defined by industry expatriates. When a real innovator can't innovate within a company, they step outside, form a startup, and spark massive industry change on their own. Before you know, they've reinvented you.
    • It involves partnership: Old business models involved asking, "what can we do to run our business better?" The new business model is this: "What can we do to run our customers, suppliers and partners business better?"
    • It involves intensity: We must learn to run our business at video-game intensity: in fast paced markets, we need fast paced business capabilities.
    • It's bigger than you think: I used to joke about a futuristic GoogleCar. I don't think it's a joke anymore. Complacency is a dangerous thing, particular when every organization is faced with constant, relentless external innovation from unexpected competitors.
    • It involves innovation intensity: With rapid change, everyone in an organization must innovate. My biggest frustration in appearing on Maria maria bartiromo's CNBC Business of Innovation show a month ago, was that it featured a lot of "innovation elitists" who seemed to indicate that only special people can "do" innovation. Wrong : thriving in the future has a leadership that involves everyone in innovation. No idea is too dumb, no opportunity is too small.
    • It comes from experiential capital: With a fast future, you've got to learn and relearn. Corporate equity isn't just money: it's the cumulative experience and knowledge of the team. While Verizon takes a lot of abuse from analysts for its' big fiber optic bet, here's what I see: the CEO stating that the cost of installing fiber dropped 30% in 2005, and that there was a further reduction of 15-20% in 2006. By the end of end of 2006, they expect it to cost 1/2 that of 2005. That's experiential capital, and that's an invaluable asset.

    The future is going to hit you whether you like it or not; it's your approach to it, and how you innovate with it, that defines your future success.

    Links:

    • Can you run your businses at video game intensity?
    • The GoogleCar
    • Gartner's Hype Cycles

    Permanent link to this item ...posted at 8:48 AM...March 30, 2007
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    High velocity retail innovation

    conveniencestore.jpgBack in October 2005, I identified the major trends that would sweep the retail and consumer products industries, and some of the key innovation methods that organizations should pursue in order to avoid product and service commoditization. You can read the original post here.

    Since then, we've seen continued massive rates of change in these sectors. Three weeks ago, I keynoted a major convenience store conference, speaking both to store and franchise owners, as well as dozens of executives from major consumer product companies.

    The retail industry today is now driven by hyper-innovation, rapid technological advance, increased customer expectations, rapidly evolving product trends, and increasingly fickle consumers driven by the rapidity of instant trends.

    How can people turn these trends into opportunity? It comes from innovation -- not just with new products, but with business process, store design and layout, rapid adoption of new products, format mix, and partnerships between the retailers, consumer goods companies and packaging companies.

    Some of the trends I highlighted in my talk included:

    • the rapidity of change: The retailer of today is drowning in new product innovations. According to the Washington Post, some 33,679 new products were introduced into the consumer products sector in 2004, up 53% from 10 years earlier. With room for only so many new SKU's, it can be pretty difficult to keep up.
    • constant format change: There's a lot of innovation with in-store formats and display technology : constant experimentation with store formats, brand partnering promo innovation, new in-store displays, logistics and tracking studies, and countless other new ways of doing things within the store are all critical.
    • zero-attention span customers: The average consumer now scans 12 feet of shelf space per second. News becomes old news within 36 hours. The average age of a video game player is now 37 years old. Today's consumer has precious little attention, and you've got to work extra hard to get them interested in a product while in the store.
    In a follow article that I wrote for the conference, which will come out in June, I summarized my guidance to the audience: "Get on board the tornado of change in retail and ride it for all it is worth! You should develop a team that has a finely-tuned radar for unique trends, experiments, success stories and innovations. They're swirling around you continuously, they are constantly reinventing the world of retail on a minute by minute basis - and you've got to understand them and capitalize upon them."

    Permanent link to this item ...posted at 8:56 AM...March 27, 2007
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    The Future of Risk: Achieving Skills Agility in the High Velocity Economy

    zorbing.jpgBack to work, and I'm off to San Antonio, Texas, to keynote the Property and Casualty Insurers Association of America Joint Underwriting/Marketing conference.

    I'll be speaking to them on the broad theme of the "future of risk;" what unique new risks might we face in society as we go forward. I look at technological, social, demographic, international, bio/health care issues, and a wide variety of other trends that are changing our ideas about risk.

    The session description reads:

      In today's high velocity economy, it's all about rapid time to market balanced by appropriate underwriting caution. The insurance industry today is immersed in a period of unprecedented, relentless change; impacted by hyper-innovation, fast-paced technological evolution, the rapid emergence of new forms of risk, and increasing business market turmoil. Permanence has been torn asunder, as customers and business organizations empower themselves with information, and as underwriting decisions become ever more complex. In an era such as this, every insurance organization needs to ensure that they are are focused on the concepts of "agility, insight and execution." The way to the future is clear: it's no longer about simple risk management: it's about having the flexibilty to adapt to rapidly changing circumstances; the insight to spot emerging new forms of before they impact the bottom line; and operational excellence in deployment of new insurance products based on sound, reliable underwriting. Join international futurist, trends and innovation expert Jim Carroll, as he shares his insight into the how organizations are focused on management strategies that focus on agility, insight, and execution.

    I've done this talk for quite a number of organizations. What's with the zorbing ball? One thing I talk about is how global connectivity is resulting in the more rapid emergence of extreme sports and extreme ideas, and we are witnessing a society that simply seems to take on new forms of risk quicker!

    Zorbing is a sport in which you place yourself in a big plastic ball, and roll down a hill! The sport has gone global because of global connectivity: blogs, mailing lists, and web sites.....more connectivity means more rapid sharing of strange ideas!

    Permanent link to this item ...posted at 10:00 AM...March 19, 2007
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    Minds of their own

    One of my regular columns focused this month on the issue of "hyperconnectivity."

    Quite simply, we're entering an era in which almost everything is becoming plugged into everything else. For example, consider what is happening in the world of sports:

      highwaycones.jpg"I recently spoke to a group of CEOs of some of the world’s largest sporting goods manufacturers and challenged them to think 20 years down the road. I suggested they imagine a baseball bat — would it still be a simple, shaped piece of wood?

      The bat of the future, I suggested, would have intelligence and connectivity embedded into it. The young uber-wired kids of 2025 could use that technology to analyze their swing. A backyard virtual sensor net could even feed the details to a virtual catcher 20 miles away, allowing them to carry on a dynamic, if somewhat impersonal, game of virtual baseball.

      Far-fetched? Not at all. Scary? Definitely. The trend toward such embedded intelligence is extremely real. And, as I said to the CEOs, the future “isn’t bad, it’s just different."

    As this future unfolds, there will be tremendous opportunities for innovation: from the development of new products and services, through the redefinition of existing models, as well as innovative strategies to avoid market commoditization. If you want one trend to watch for the next twenty years, this is probably the one.

    You should even consider what is happening with intelligent highway cones. ...... which I also cover in the article....

    Read the full article adobe.gif

    Permanent link to this item ...posted at 2:03 PM...March 8, 2007
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    Corporate banking at high velocity

    corporatebanking.gifI spoke last week at a senior level banking conference; in attendance were C and VP level executives from such major banks as JPMorgan Chase, Merrill Lynch, Harris NA, Wells Fargo, RBC, HSBC Bank USA, MasterCard Worldwide, Bank of America, Citibank, and SunTrust Bank. The conference, sponsored by global banking research firm Barlow Associates, was built around the broad theme of "Just in time business banking," and focused on trends and innovation within the corporate banking sector.

    My keynote took a look at the major trends that will impact corporate banking relationships in the years to come. I also hosted a panel discussion featuring senior executives from Merrill Lynch, Zurich North America and US Bank, examining the broad theme of "how do we innovate in a world of high velocity change?"

    What's going on in this sector of the economy mirrors so many others, as we are seeing:

    • Demographic driven velocity. Huge change is coming about in the ‘corner office’ as a generation of change-adverse boomers' is set to retire…Gen-connect as bankers embrace velocity, are born innovative, and are fundamentally impatient with the "rest of us!"
    • Gen-connect as business bankers? The YouTube / IM generation will demand a different type of “customer interaction” in corporate banking. Rapid adoption of new business models, structure, methods, markets, products, ideas……. and constant new forms of service delivery / interaction will emerge!
      Will they even “do” banks, or is their banking future around PayPal?
    • Rapid idea cycle = rapid market shift. The bar of expectations is constantly rising. The skin to stay in the game is volatile, increasing, and instant. Customer expectations are evolving at high velocity.
    • Rapid product / service development. Time to market is the key operational focus; the ability to respond to massive, sudden market / product shifts is now key the success factor. Awareness of emerging challenges / opportunities is critical.
    • Externally focused innovation. Partnership oriented collaborative efforts goes critical (“what can we do to run your business better?”). Rethinking the real strategic role of IT from a different perspective -- tactical to strategic transitions are the magic!
    • War for talent goes supernova. Skills access becomes the next corporate battle ground – those can get it and lock it up are the winners. Complexity partnerships, infrastructure offloading, next wave outsourcing (“core competencies, not cost”) provide opportunity. Innovative retention, attraction and engagement strategies becomes critical.
    • Rapid emergence of fundamental change. Complacency is a dangerous thing…Constant, relentless external innovation from unexpected competitors – “as goes Ford and GM, so too go I….” There are *no* barriers to entry and no loyalty beyond this generation to the concept of a bank?

    This event comes on the heels of my recent talk in the Cayman Islands, on the broad theme of globalization of the financial services industry. You can read more about that event here.

    Permanent link to this item ...posted at 3:03 PM...March 5, 2007
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    Fast to innovate. Fast to build. Fast to market.

    innovation-ont.jpgThough I spend my time travelling the world with my innovation message, it's nice to find some recognition at home. I've been living in Ontario, Canada, for the last 22 years, a region that has long been an economic powerhouse.

    The economy here, like many others, has its ups and downs; and in going forward into an economy of rapid change, it's the innovation capability that will make the difference.

    The Premier of the province, Dalton McGuinty, has just issued his first Ontario Innovates newsletter; I'm interviewed within it. The Premier notes that "we're living in an exciting era where ideas are springing to life faster than we can blink." He goes on to note that "in today's hyper-competitive global economy, "it's not about the big overtaking the small. It's about the fast overtaking the slow."

    I agree, commenting ""We can be wide open to the world and participate in global opportunities, or we can retreat and hide away from it ..... I sense folks are dispirited, especially in smaller communities. It's like they feel they tried it and it didn't work. We need to remind people of what is possible."

    Read the full newsletter adobe.gif

    Read an extract adobe.gif

    Permanent link to this item ...posted at 9:56 AM...March 1, 2007
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    What's happening with our workforce?

    workforce.gifLast week, there was a common theme to my keynotes for the University of Oklahoma and for the national Blue Cross Blue Shield Association : "what's happening with our workforce?"

    There is an intense degree of interest amongst executives as to the extent of the looming skills shortage, how to retain and attract critical skill sets, and how to deal with the challenges of the next generation.

    I've rolled this into an overall keynote topic: "What's Happening With Our Workforce: Achieving Competitive Advantage Through Skills Agility." In these types of talks, I've been taking a look at a wide variety of trends:

    • every organization is faced with an increasingly complex, restless, age-diverse disloyal, and highly specialized workforce -- and a workforce that will have the longest life-span ever, from hyperactive 15 year olds to wizened, not-ready-to-quit 85 year olds.
    • with the coming "end of retirement," most companies will come to realize they'll need a lot of telephones with big buttons for members the 70+ folks who are still a part of their workforce -- and a lot of innovative workplace practices as well
    • the arrival of "Gen-Connect" -- the kids who have been wired with a mouse since birth -- will lead to the question of whether "good luck" will be the only possible response to the question of "Managing Gen-Y."
    • this workplace weirdness will only be compounded by the ongoing rapid evolution of knowledge and skills, such that most organizations will find it impossible to find the highly specialized skills needed in the economy of the future
    • The "War for Talent" will be the new competitive battleground, and organizations that can attract, engage, retain and amuse an increasingly complex workforce will be the ones who find success in the rapidly evolving global economy.
    • in an era such as this, firms are faced with a future that requires a new form of human capital agility: the ability to deploy the right skills at the right time for the right purpose -- regardless of where the skill might be required, or where the skill is sourced
    • at the same time, organizations are faced with an increasingly global talent base, a reality that demands new forms of collaboration, insightful project management, and deep insight into the effective utilization of those skills. The way to the future is clear: the no longer about managing time: it's about successful skills deployment

    I've captured these thoughts on the workplace challenges of the future in a recent Trends Overview: 21st Unique Characteristics of 21st Centuries Skills, available here.

    Given the number of calls that I receive, this is certainly one of the hottest topics for 2007!

    Permanent link to this item ...posted at 7:49 AM...February 26, 2007
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    Innovation and the future of education

    What's happening with our worforce? That is increasingly the focus of many of my recent talks.
    oku.jpgYesterday I spoke to the staff and faculty of the University of Oklahoma College of Continuing Education / College of Liberal Studies.

    The overall theme was "innovation in the world of high velocity education."

    Broadly, my talk was based around one of my favorite quotes: that of educator Lewis Perelman: "Learning is what most adults will do for a living in the 21st century."

    There's a lot of opportunity for innovation in any educational institution: innovating with the methodology of education upgrading, new knowledge opportunities, and innovation in the overall administration and delivery of education. Beyond that, there's the overall issue of ensuring that in a high-velocity world, educators are delivering the right knowledge at the right time for the right purpose.

    To that end, I outlined what I believe to be the primary areas for innovation:

    • the rapid emergence of new educational opportunities, with foundation knowledge, and with knowledge refreshment
    • a need for constant change and upgrading of core skills
    • more partnership opportunities due to complexity – as organizations offload knowledge refreshing / upgrading requirements
    • greater specialization of knowledge topics – and bigger opportunities for academic centres to focus as world class leader in specific niches
    • instant, just in time knowledge takes on a unique role and opportunity
    There's more to be found in my list of "10 big trends for educators," and many of my assumptions as to where we are going in the world of education is based upon my listing of "10 Unique Characteristics of 21st Century Skills."

    Permanent link to this item ...posted at 10:05 AM...February 20, 2007
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    What happens when light stops?

    lightstops.jpgWell, for one thing, when light stops, velocity picks up!

    A few weeks ago, I keynoted a crowd of 3,000 telecom professionals in Florida. One of the comments I made was this: when it comes to the velocity of change in the "big media universe," we can only expect that the bandwidth and computing power in our lives will become ever more plentiful, and ever faster, because scientists are figuring out how to slow light to a crawl.

    That's important, because it migrates us from a world of "electronics based computing" to "photonics computing." The difference in speed, capacity, processing power and everything else will be simply staggering. Think optical-chips based on light, not today's model-T's based on electrons.

    This trend will make the electronic computers of today look like Cro-Magnon tools compared to the optical computers of tomorrow.

    Last week, I caught an article in which the folks at the Massachusetts Institute of Technology (MIT) predicted that optical chips will be here within 5 years.

    A year ago, at another telecom event in Florida, I made the then bold prediction that as scientists learn to stop light, we'll see bandwidth improvements of a huge degree. Some industry folks in the room were taken aback: it's kind of interesting to read the article that was printed at the time (found below.)

    It's awful nice to see predictions of the past become mainstream quicker than you might have expected!

    --------------------

    Optical Futures: Another ET Look at Light
    24 January 2006
    CT's Pipeline

    Among the many intriguing observations and reports shared by the SCTE Conference on Emerging Technologies keynoter Jim Carroll in Tampa two weeks ago was the progress that optical researchers were making on the question of how to slow down light.

    In our ET report in last week's Pipeline, we'd written on how it might have been interesting to have one of the industry's many optical experts comment on "when, where and how this could happen." Since then, we've heard back from the futurist Carroll and checked in with one of those experts.

    "The slowing of light is nothing new," Carroll wrote, referring to New York Times article from last November that cited Harvard researchers who in 1999 who were able to slow light drastically and two years later were able to bring light to a stop.

    Of most interest to Carroll about this science project, which already was well under way six years ago, is its new scale. Whereas the Harvard researchers required a roomful of equipment, according to the Times, IBM scientists now have created a tiny silicon device to slow down light from its usual 186,000 miles per second to 600 miles per second--or to about 0.3 percent of ordinary light speed.

    "Heck, I could have a little light-stop-chip in my laptop some time in the future, plug into my optical-wall-plug, and access the yottabit universe," Carroll wrote.

    There's no quibbling with ability of a wide-ranging, connect-the-dots futurist such as Carroll in getting those (trade journalists included) who may be stuck in a particular niche to drop the blinders and look around, and ahead. His talk certainly was an effective way to jolt ET attendees into a forward- leaning frame of mind.

    New optical thinking

    For input from one of the industry's optical experts, we turned to OpVista CTO Dr. Winston Way, who noted up front how thinking about optical networking already is undergoing a shift.

    "Before, people only thought that you could manage packets, frames or bytes, but I think right now people have just started to think about the fact that light, or colors, can be managed also," Way said. One of OpVista's calling cards is its novel approach to reconfigurable optical add/drop multiplexers (ROADMs).

    As for not simply managing, but arresting lightwaves, Way said: "I think that is really out-of-the-box thinking. It's interesting. Slow it down so you can see what's inside, then let it go again."

    Way said this project reminded him of work done at AT&T Bell Labs in the late 1980s and early 1990s on optical signal processing, which sidestepped the physical limitations of the electronics domain. "I'm not sure it's practical today," he said.

    What Carroll was talking about, of course, was not today but tomorrow, or rather the day or year (or decade?) after. "I don't make my stuff up," Carroll wrote. "The future surrounds us, is being developed all around us and all the (technologies) that people work on eventually come into our lives. I just think...that it is going to come into our lives quicker than we might think."

    Permanent link to this item ...posted at 10:24 AM...February 13, 2007
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    Are you watching the major transformations, or just the piddly stuff?

    I spoke in November in Iowa to a group of energy cooperatives, providing some different insight into the future of energy supply in terms of not what's happening today, but in terms of "what comes later" -- say, five, ten or fifteen years out.

    Likewise, I'll be speaking to the Healthcare Industry Distributors Association at the end of the month. Many of the folks in the room will be focused on the short term trends that surround them; they won't be thinking about the massive transformation that is really going to impact their industry over the longer term.

    future-oil.jpgThat's the problem that people usually have when they try to figure out the future. They tend to focus on the the small, incidental, day-to-day, one-to-two-to-five year trends that they can see around them.

    I take my time looking for the “big transformations” – the sweeping, massive, significant types of change that causes everyone to sit back twenty years later and ask, “Wow! Where did that come from?”

    And in the world of health care and energy, that involves phrases such "preventative medince" and "bio-refineries:" that's where you'll really find the future.

    Consider, for example, the world of health care and life sciences. Certainly everyone is aware that current trends indicate that the challenges are vast and the opportunities are significant. There’s a looming shortage of skilled workers, dramatic rates of discovery of new knowledge, the rapid emergence of new medical methodologies, and other forms of significant change.

    And yet, with everyone focused on these issues, most people are missing the big, long range transformation that is underway: we are in the midst of a fundamental and significant shift in healthcare philosophy and medical research that makes every other trend within this industry pale in comparison. We’re rapidly moving from a world in which we “react” to disease and illness after it has happened, to one in which we will be doing far more in advance to “prevent” specific health care problems from occurring in the first place.

    futuremedicine.jpgThat's one of the trends I've covered in my FUTURE MEDICINE Prescriptions for 21st Century Healthcare trends summary.

    The driver for this massive change is the emergence of extremely specialized and highly personalized medical treatments based upon your own particular DNA. Preventative medicine has already become a part of the health care system: for example, a simple pap smear test has resulted in a 70% reduction in the date rate from this disease. Yet, it is estimated that clinical diagnostic spending of this type makes up only 1% of global health expenditures.

    DNA “sequencing” is set to change that, as it allows researchers to examine an individuals DNA, and determine their risk for developing particular diseases or medical problems. Already, a test has been developed that examines a few hundred strands of DNA, from which a prediction can be made of your risk of developing cystic fibrosis. The test accurately identifies the unique DNA strand in 88% of Caucasian CF and 69% of African Americans. Expect the degree of accuracy to only continue to improve in coming years.

    That’s but one example of a “deep transformation change” that gets little attention. Consider another critical industry: energy supplies.

    In the last few years, we have certainly seen a lot of price volatility as a result of the unexpected, such as Hurricane Katrina, rapid new demand growth from Asia, and commodity market fluctuations often driven by speculation. One result of volatility has been a renewed interest in bio-fuels, and in particular, the opportunity that exists from the creation of ethanol from corn and other crops. Ethanol has grown quickly to become a rather significant industry; and yet, what we are seeing today involves only baby steps.

    The big transformation that is occurring involves a rapid changeover from “first stage” bio-energy companies to “second stage” bio-refinery companies.

    The first stage consists primarily of agricultural companies, using their insight into the science of agriculture to develop production systems that convert grain to ethanol. The second group are the big oil companies, who are bringing to the industry their insight into how to build big, production oriented, cracking and distillery methodologies to the world of ethanol. In doing so, they will be transforming a high velocity industry into an faster and more complex industry involving “bio-refineries.”

    The transition is both massive and seeping in scope. Royal Dutch Shell Europe, for example is involved with a “2nd generation” project that involves a capital investment of $2,000 per ton to construct, compared to $190 ton for a first generation bio-fuel plant.

    The switch to bio-refineries will be significant, with some estimates suggesting that the oil major will be able to grab upwards to 17% of the global biofuel market within a few short years.

    It’s by watching for and identifying such massive shifts : a switch from reactive to preventative medicine, or the emergence of a bio-refinery industry, that you can spot real areas for innovation and creativity.

    That’s why, when looking at the big picture, you should always step back and look for an even bigger picture.

    Permanent link to this item ...posted at 7:40 AM...February 6, 2007
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    High velocity customers!

    blackberry.jpgI gave the opening keynote this week, in Orlando, for BICSI, a telecommunications trade group; these are folks primarily involved in the implementation of sophisticated corporate, institutional and backbone infrastructure networks.

    There were about 3,000 people in the room -- and my message was that within high-velocity sectors of the economy, there are unprecendented new opportunities and careers that are emerging. Not only that, but constant innovation is critical, simply in order to keep up!

    The velocity in the world of telecom is stunning. Just last week, I managed to upgrade myself to the new Blackberry Pearl. While everyone is ga-ga over the iPhone, one also has to look at the high velocity change occurring with other information devices. This new one replaced the other Blackberry I just received last April ... and there is such a difference in sophistication, I think my old Blackberry is now from the "olden days!"

    I quickly decided that I'd get a 2GB card for my new Pearl, so that I could load it up with tunes, and take it along with me instead of my iPod for some trips. (With 2GB, I can take about 500 songs.)

    The Pearl also supports video playback. I wondered if I could get my own video on it. After all, sometimes I'm stuck in an airport, and rather than watching the endlessly droning doom of CNN on airport monitors, it might be nice to zone out with my own stuff, without having to drag out my laptop.

    Looking at the Web site of my cellular provider, I didn't find much help, other than a message stating it couldn't "record video." However, I have long realized that in the high velocity economy, those who actually sell the product often know less about the product than their customers do. It wasn't surprising that they had no guidance.

    Yet, it took me a matter of moments to find a Web forum where folks had posted all the specifications for encoding video onto a Pearl. Minutes later, I was busy transferring a number of Daily Show with John Stewart episodes from my PC over to the Pearl. (I grab a bunch of TV for the road, on one of my home office PC's, using BeyondTV; it's like a TiVO for the PC.)

    What's the key point to all of this? It goes back to a point I raised in this blog earlier: Your Customers are High Velocity: Are You?

    In many markets, customers now know more about the product that the supplier does! That's another reason why innovation is critical: today, for the first time ever, you have to work hard to keep up with the furious pace at which your customers are evolving!

    Permanent link to this item ...posted at 8:54 AM...January 26, 2007
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    "Flexibility defining careers, workplace"

    skills-news.jpgAn article on my perspectives on the future of the career has run in a wide variety of papers across the country.

    The full article can be found here in Adobe Acrobat format. adobe.gif

    Some of my key observations, as quoted within the article:

    • Recognizing the disappearance of a one-job career, workers will need to be flexible, capable of instantly adapting to new processes and able to absorb stunning amounts of new information and knowledge.....
    • the next generation of workers will be far different than any which has gone before. They will be far more entrepreneurial because many already think self-employment is more secure than a corporate job.
    • one segment of the workforce will be expected to be far more specialized to deal with this explosion of new information
    • others will be expected to be flexible enough to shift between careers and jobs
    • there will also be those who help people deal with the complexities of everyday life and their workplace.
    The latter point links to the trend I've identified of the emergence of complexity partners, brand new careers (or entire organizations) which simply involve the management of complexity. [ watch the video ]

    The article caught my comments on this particular trend:

    • "One of the hot new jobs created by the fact that medical knowledge is doubling every eight years is the "hospitalist" -- someone who not only helps patients navigate their way through the medical system ......
    • While the term didn't exist before 1996, there are now more than 10,000 hospitalists in the United States."

    All of these observations tie into my Trends Analysis, "10 Unique Characteristics of 21st Century Skills," posted a few weeks back, and also available here. There are massive changes underway within the global workforce, which makes talent, not money, the new corporate battlefront. adobe.gif

    Permanent link to this item ...posted at 7:11 AM...January 24, 2007
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    The future of skiing

    peaks.jpgRight straight from 85F+ temperatures on the beach in Grand Cayman, to 0F on the shores of Georgian Bay -- it was time to get back on the ski hills!

    Over the weekend, I found that an interview I had with a newspaper reporter in Colorodo, on the future of skiing, has run in an article that has been carried throughout the US. There's a copy of the article, "Technology has transformed skiing, and there's more to come," at the San Jose Mercury News here, for example. The full article can be found here in Adobe Acrobat format. adobe.gif

    One of the key aspect is that merging of work and life. Notes the article: "Imagine a skier from 50 years ago surveying the scene in a modern lift line. What would he think of iPods wired into jackets? GPS wrist units? Cell phones with cameras? Digitally scanned lift tickets? Polarized contact lenses designed to cut snow glare? PDAs that allow skiers to check in at the office while they're on the lift? These innovations have shaped the sport and will continue to do so, believes Jim Carroll.

    Carroll, a noted futurist who lives outside Toronto, Canada, says the concept of a work/life balance is a major trend that will continue.

    He shares this story: "An engineering company was trying to hire this engineering student in British Columbia, near a bunch of (ski) resorts.

    He turned their offer down. They called him back and were mystified. He said, "You talk about your 9 to 5 culture; that would mess with my powder time." The way younger people define themselves has changed, Carroll says. "They don't tell you what they do for a living, but what they do."

    Carroll sees a ski area in the future "with a lot more people hanging out at the hill with a little portable office, doing their thing
    ."

    Permanent link to this item ...posted at 2:25 PM...January 22, 2007
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    Talent, not money, is the new corporate battlefront

    hrtrends.jpgHere's a trend to think about : Companies will soon be accessing needed skills from all generations: from bright, knowledge aggressive 15 year olds to active 80 year olds.

    We are soon going to have the longest life-span economy that has ever existed. Preparing for that shift both culturally and organizationally will give companies a strong plan for dealing with the skills challenges of the future.

    That's but one trend I outline in my latest trends overview: "10 Unique Characteristics of 21st Century Skills."

    What people are witnessing right now in terms of the "skills crisis" is just the tip of the iceberg, and a key factor for future corporate success will come from how well the skills issue is managed. The war for talent in the 21st century is going multi-dimensional, because there are a variety of trends that are forever changing the nature, loyalty, accessibility, and half life of skills.

    A big part of the battle will involve "human capital agility": the ability to deploy the right skills at the right time for the right purpose -- regardless of where the skill might be required, or where the skill is sourced.

    As skills become more specialized, everyone will find that they need to draw upon an increasingly global talent base, a reality that will demand new forms of collaboration, rapid human capital and project management skills, and deep insight into the effective utilization of those skills.

    That's why skills management strategies that focus on agility, insight, and execution will be critical. I have a number of keynotes focusing on the issue of global skills, notably one high profile presentation in Grand Cayman in two weeks. More to come.....

    Access the Critical Trends: 10 Unique Characteristics of 21st Century Skills here

    Permanent link to this item ...posted at 1:19 PM...January 10, 2007
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    Why high-velocity makes innovation THE word for 2007 ....





    Here's a reality that you need to think about: 2007 is the year in which most every organization and individual will begin to focus all their energies on innovation.

    As someone who spends a lot of time helping some of the world's largest organizations adapt to and understand the new high-velocity economy, I've long realized that there are big, creative-stumbling-blocks that have restricted the type of thinking that is necessary to "doing-things-differently."

    Yet, I am encountering a new group of leaders who know that the emergence of the high-velocity economy means that they must have a a team that can constantly adapt and evolve, coming up with a regular stream of new ideas on how to better run the business, grow the business and transform the business.

    There are several reasons why innovation will be the word, and the primary area of focus for every business, throughout 2007:

    • people are finally "getting it": They are realizing that innovation isn't just about new products ; it's about looking at what you do, how you do it, and how you can do it better.
    • people are realizing that innovation isn't optional: They have come to realize that in the fast paced world in which we find ourselves, with multiple competitive threats and unprecedented new opportunities, those who can think differently and who can do things differently will be those that make the leap from potential failure to massive success
    • people are realizing they can "do" innovation: they're realizing that innovation isn't some dark, mysterious ancient ritual: they're realizing that it simply a mindset that involves constant probing to see how we can fix things, find new things, or transform things: whether those things be business processes, customer service methods, new products, marketing and distribution channel concepts, or just about anything else.
    • people know that innovation is driven by extreme velocity: In every industry, the certain minimum expectations which have long existed are now constantly rising. Whether it issues of cost/price, customer service/support, logistics/delivery, brand coolness or new products, the rule is simple: to compete today, you have to keep up with high-velocity change. If you don't innovate to maintain the same velocity as everyone else, you get left behind. It's that simple.
    • people know it becomes easier to be innovative if you plug into the global innovation idea loop. Despite all the press foo-fah-rah about Web 2.0 and all that junk, what has happened in the last decade is quite simple: there is now a huge and massive global discussion underway. If you can learn how to tap it, you can discover a wealth of innovative ideas and thinking, new knowledge, wonderful insight and creativity.
    • people know that demographic change brings about more innovative thinking: quite simply, as change adverse baby-boomers begin to retire, they are being replaced by change-adept Gen-Connects: individuals who view innovative opportunities in the context of connectivity. They are always asking themselves, how can I do something cool with this business problem if I layer connectivity on top of it? Whether it's supply chain reorganization, collaborative tools or something else, they bring a whole new innovative perspective to the game.
    • People are learning that innovation is not a one time thing: when it comes to innovation, the idea of a "suggestion box" is just so "20'th century." There is now an understanding that a company must live a culture of innovation: everyone must be completely and fundamentally focused on the new things we need to do to stay in the game, and excel at what we do.
    • People know that innovation has gone mainstream: Everyday people are starting to use the i-word in conversation, and it's becoming natural. Innovation has left the realm of the esoteric, and has become the next natural area of focus in business.
    • Management is now focusing on the attributes of an innovation team: agility, insight and execution have become their guiding principles. They know that they must have agility to respond to the rapid change that constant innovation demands; they know they need depth of insight to discover where innovative ideas can work; they know that it isn't just coming up with the ideas, but making them work, that is so critical to their innovation success.
    • People are seeking a head start on how to make the leap to innovation: A guy like me, who makes his living helping organizations understand innovation, now finds that 07 is already heavily booked. Management everywhere has put innovation on the agenda for 2007, and they're doing what it takes to get a kick-start on the process.
    The most important thing? People are discovering that if you focus on innovation, you can break away from the dull, restrictive, boring routine activities that shackle you to the past. Instead, by focusing your energies on ideas, creativity, challenging the status quo, constantly seekling how you can do things better, grow things, or transform things, you ended up having a lot more fun -- and see a lot more benefits.

    People have come to realize that being innovative is just plain fun.

    That fact, more than anything else, signals that innovation is the word of 2007.

    Permanent link to this item ...posted at 6:25 AM...January 2, 2007
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    2007 and beyond: Understanding the velocity of change

    It's that time of year when everyone is taking stock of the future -- what's going to happen in 2007? What trends will we see? What big changes will occur?

    I'm not thinking much of 2007 -- I'm thinking about 2010, and 2015, and beyond. And one thing I do know is that things will be very, very different that far out.
    whatsnext.jpg
    The best way to understand the future is to understand the velocity of the future -- that is, the rate of change that is occuring. The key point is that we'e now in an extremely high velocity world, as the rate of change is speeding up to an unprecedented degree.

    One of the best ways to get a sense of this velocity is by doing a "10 Things Test." Sit in a room, whether you are at work, home, in a factory, retail store or wherever you might be, and take a look around. Compile a list of ten items that you see, and then sit back and ask yourself: "how might these change in the next decade?"

    By doing so, you can spot opportunities for innovation: areas where you can apply your creative thinking to do new things; opportunities where you might invest; career paths that you might choose to follow.

    I sat this morning in my home office, and here is what I saw:

    • Paint. We painted the home office wall this year. My wife did a great job! How will paint change? Actually, it turns out that 'white could be the new green' when it comes to the world of paint. Dulux, one of the world's premiere paint manufacturers, is actively involved in learning how to use starch based plants such as potatoes and wheat to replace upwards of 25% of the petroleum based products used in a typical paint.
    • Window shades. Think "smart-glass." Our need for window shades will soon be eclipsed by intelligent glass that will automatically adjust its opacity and transparency for various conditions. Whether it's bright sunlight, a need to better manage heating and cooling costs, or to provide for greater privacy, it's likely that we'll see rapid changes with this basic component of the home and office.
    • A Kleenex box. It's not the Kleenex itself which will have changed, but the retail technology which interacts with the box as you worked your way through the store in 2010. The box itself will have developed intelligence; it was busy updating the stores inventory system and revenue sales figures as you walked with it out the door. (You didn't have to go to a check out ; they're so yesterday!)
    • Eyeglasses. Sure, they'll still be there. But maybe they will have the ability to link directly to an implant next to the neurons in your retina, providing a direct visual link through the bifocal part of the lens for close up objects. If that's too farfetched, then a more realistic scenario would be genetic alteration of the macular tissue in your eye that would prevent any inflammatory genes from killing your vision cells - thus leading to a reduction in the leading cause of blindness in seniors -- AMD (age-related macular degeneration).
    • Ceiling lights. They'll be drawing upon the solar panels on the top of your roof and that of your neighbors. You'll have established a small community energy grid, which bypasses a need to tap into the local electrical network during the days when the sun is ready to rock and the wind is ready to roll. Solar panels are decreasing in cost at a steady pace, just as their efficiency is increasing; the same holds true for wind power. Given the likely increased volatility with traditional energy supplies, we'll see an increasing focus on alternate, micro-grid energy innovations.
    • A laptop. What laptop? Your desk is now monitored by a 3D virtual sensor that traces the action of your fingers. You aren't really typing onto a keyboard anymore, since there isn't one. Instead, the ceiling light has directed holographic keyboard onto your desktop; simply simulate typing anywhere with the holographic keys that you see, and your words will appear on screen.
    • Orange juice. It will still come from Florida, but it will be packaged in such a way that the shelf life has been dramatically extended. There are huge new innovations within the world of agricultural packaging; for example, some bananas are now shipped with a special membrane that doubles the shelf-life of the product, by regulating the flow of gases through the packaging.
    • A telephone. It's likely to be "so yesterday." The next generation of kids is fully immersed in interactive tools; for them, an office with virtual 3D long distance video chat will be as normal as apple pie. Not to forget the technology behind the telephone as well; there's a good chance that you'll be sourcing your communications service from an offshore supplier, perhaps in China, Russia or South Africa. The entire industry will have defragmented and disappeared, as technological change drives many of the current business models into absolute obsolescence.
    • Eyedrops. The trend towards hyperconnectivity will impact medical products in a big way. The packaging in which the eyedrops are purchased will "connect" to the global data grid that surrounds us, automatically pulling up a short interactive video on whatever screen that happens to be handy, with instructions on use and precautions. In effect, the role of product packaging will have been transformed from being that of a "container of product" to an intelligent tool that will help us with use of the product.
    • The view outside. For more of us, it won't be of office towers and concrete jungles, but rather, our yards, the lake we cottage at, or the beach we play on. Ten years out, the concept of "what do you do for a living" will have changed completely to the idea of "what do you like to do?" as the itinerant career begins to dominate. (It's estimated that in just a few years, some 60% of engineering professionals will be self-employed, providing their skills on a part time basis to the global economy.) You'll be increasingly engaged in active life-design, carving out a series of activities that blend your personal interests with the need to go out and earn some funds. You'll work at a regular series of short term, highly stimulating, frequently changing project assignments. You might not have a job, but you'll certainly have some demand for your time.

    Is all of this science fiction? It might seem like it, but most, if not all of the scenarios above are entirely plausible, based on science, technology and trends that exist today.
    The challenge in thinking about the future is that it can be difficult to comprehend the sheer velocity by which trends are occurring. That's why the "10 Things Test" can be such a valuable method of putting into perspective the velocity of change.

    Permanent link to this item ...posted at 9:25 AM...December 15, 2006
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    Why Santa rocks at innovation!

    santa.jpg
    It's likely a good time to put into perspective the critical lessons we can learn from someone who is a true master of leadership, insight, creativity and innovation.

    None other than the jolly old fellow himself!

    Santa is an innovation master. Analyze his leadership style, and his operational insight, motivational style, approach to creativity, forward thinking orientation, or any other management trait, and he has it nailed.

    Here's what we can learn from Santa Claus.

    • He is future oriented: Santa knows. His talent for insight is unmatched. He's aware. He's sees you when you're sleeping, for example. He knows when you're awake. For goodness sake!
    • His operational insight is pure genius: he's organized. He's got a list. He checks it twice. Operational excellence is his middle name.
    • He's a fanatic on customer oriented innovation: he knows exactly what the customer wants. There's no other individual or organization who has such deep insight into the customer. And he's had this core focus for hundreds of years.
    • He excels at customer service: he always answers customer's mail. And even if he doesn't, your peers (whether they be your parents or your friends) will let you know in no uncertain terms that even if he didn't answer, he did get and read your message.
    • He has mastered organizational logistics: his delivery system puts FedEx to shame. The timing and execution of a massive burst of activity in such a brief period of time should be required reading for anyone interested in how to manage a supply chain in the global economy. Not only that, but he has been doing it for years without the benefit of a GPS.
    • He inspires his staff with a singular mission: there's leadership, and then there's Santa. He has brought together a team that stays singularly, absolutely, completely, focused on one straightforward mission. They fulfill their duty with passion, enthusiasm and a smile. They wear cool hats that serve the purpose of reminding them that they are on a team. They are often known for even singing while they work. Now that's leadership!
    • He is not afraid of hiring those who are different: Rudoph. Red Nosed. Reindeer. Enough said. Santa has got this diversity thing down to a science. Not to forget the previously mentioned staff, most of whom are quite altitude challenged.
    • He is mindful of work life balance: some people take a few weeks off for a holiday. Some might take off a month. Santa takes off entire seasons in order to recoup from his big night.
    • He has maintained the essence of the brand name despite massive change: ensuring brand longevity over a span of several hundred years is probably the most impressive feat in branding that we have ever seen. In an era in which brands can become boring, out of date or tired, Santa has managed to keep the brand image intact.
    • He excels at keeping up with constantly changing consumer demand: he is a trend watcher, always on top of what comes next. A new toy? Santa knows. A new toy that isn't quite appropriate for a particular child? Santa knows. Santa was doing one-to-one marketing/selling long before marketing entered the college curriculum.
    • He has integrity as a core virtue: his leadership core is based on knowing who's naughty, and who's nice. Ethics are at the heart of his mission, and he uses this to inspire and lead his staff, suppliers, customers, and elves. He rewards those who excel, and provides a blunt management point of view on those who have been naughty. He puts success into simple, basic, concrete terms, and in doing so, inspires those of us who have been naughty to do better the next time. And the essence of his ethical message means that there is an entire generation who maintain good behavior, careful of his watchful eye.
    • He constantly transitions his brand to the next generation: Santa is the master of reinventing the brand. Even while one generation becomes aware that Santa will play a different role in their life, they ensure that other generations have deep loyalty to him. There's no other leader who can pull off this feat!
    • He is a wizard at HR management: the elves are there for the busy season, and then redeploy themselves as garden gnomes during the summer time. Santa mastered proactive job-oriented skills access long before human resource professionals even came to realize that multiple career paths would be the way of the future.
    • He's reliable: he shows up. He's coming to town. We know that. There's a song about this reliability. Even Jack Welch doesn't have a song.

    I dunno about you, but I'm inspired by the fellow!

    Permanent link to this item ...posted at 8:45 PM...December 6, 2006
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    Generational change and the future of health care

    doctor.jpgI woke up this morning with a pretty big sty on my eye; I could feel it coming on last night. Big, puffy, and sore : I couldn't get my contact lenses in, which is kind of a drag since I do a talk for SAP today (Theme: Velocity, Agility, Complexity and Flexibility: The Four Key Drivers for Competitive Advantage: more on that to come.)

    At 6:45am this morning, I went down to the home office, and e-mailed my eye doctor asking what I should do. At 6:47AM, he emailed me back with a few suggestions, and advised me to come in at 9:30am. Talk about customer service!

    My eye-doc is a bit younger than me -- and he's grown up with technology. In terms of his medical practive, he has always been at the leading edge of the curve in terms of adoption of new equipment and technology. He has had quite a consultative approach with me through the years, taking a cumulative series of hi-resolution digital pictures of my retina for example, in order to be able to show me the slow and steady (and normal) impact of aging. (And, in effect, helping me get over the fact that I increasingly need to use reading glasses.)

    So it is with his rapid response on e-mail; he commented in our exchange this morning that "instead of a Blackberry, I use an ultraportable Thinkpad. Wireless at home, wireless at work, wireless at Starbucks -- the 3 places where I live 95% of my life. :)"

    As a medical professional, he's wired up, interactive, and providing a different type of medical service. To him, interactivity with the patient is a good thing, and all part of the service. That's innovation right there.

    The 21st century medical professional is:

    • collaborative: the patient is a partner in the process: they know we are empowered with information, and they work with us to help us understand how to best use it given our medical circumstance
    • responsive: yes, they have a life. They use technology to balance how they spend their professional and personal time, and in doing so, provide rapid customer service.
    • interactive: the online world plays a key role in the service element; from e-mail appointments to a prescription that includes an online information source
    • progressive: there's a flood of new ideas and methodologies coming into the world of medicine. They adopt it, understand it, and utlize it to improve health care delivery

    I wrote about this trend with my Future Medicine: Prescriptions for 21st Century Health Care overview, noting that one of the 10 biggest trends to impact health care in the future will be the impact of such interactivity on medical delivery: " The entire medical system is set to be transformed with the entrance of GenConnect (those born after 1990) into the health care system. As they take on careers as medical professionals and administrators, they will bring with them a flood of new ideas, innovation and different ways of thinking. Health care institutions currently clogged with organizational sclerosis cannot keep pace with today's demands. But GenConnect's aggressive attitude towards change will quickly break down this sclerosis."

    As the Gen-Connect generation -- the ultimately wired crowd -- gets involved in health care delivery, we are going to witness a massive and significant transformation of the system. And that can only be a good thing!

    Read Future Medicine: Prescriptions for 21st Century Health Care

    EyeDoc: Port Credit Optometrists and Dr. Peter Rozanec

    Permanent link to this item ...posted at 7:07 AM...December 5, 2006
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    Brand confusion in the global world

    otherjc.jpgOne fascinating aspect of the new world in which we find ourselves is that some companies have found that globalization has meant some very unique "brand management" challenges, as their brand or company names runs up against long-standing brand or companies from elsewhere in the world.

    I've got the same interesting challenge, but from a very different perspective.

    The "other Jim Carroll" is an extremely well known poet, Pulitzer Prize winner, author of the Basketball Diaries (which became a Hollywood movie, with Jim Carroll played by Leonardo DiCaprio of Titanic fame), and leader of the 80's punk group, The Jim Carroll Band (best known for the hit, "Those are People Who Died.")

    There are many people on the Web who are looking for that Jim Carroll - he has an enormous global popularity, as seen by his Wikipedia entry.

    I'm often told stories by people as to how they've found him when they are looking for me. Most often, this has been after a keynote somewhere or other; they've heard the name Jim Carroll and go off and do a Google search.

    We both show up, of course.

    jc-search.jpg

    When they do their search, end up finding him, and kind of wonder about the poet aspect.....that's why I've long had this page that links to the "other Jim Carroll," in order to ease the brand confusion.

    It certainly makes for interesting conversations!

    Permanent link to this item ...posted at 2:56 PM...November 27, 2006
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    Business models and complexity partners

    complexitypartners.jpgWith the lifespan of knowledge collapsing, furious rates of scientific advance, and rapid new discoveries, no one company can do everything.

    In this clip from a presentation to a cable conference, I'm talking about the new corporate model of the future -- one increasingly based on "complexity partnerships."

    Permanent link to this item ...posted at 3:39 PM...November 20, 2006
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    Is your brand from the olden days?

    "A brand today can go from hero to zero in a matter of months...."

    oldendays.jpgAs the news media gears up for the release of the Sony Playstation 3, one wonders whether they are capturing an increasingly important aspect of the story: has Sony managed to keep any of the brand luster that it once had, or is already irretrievably lost?

    That's an important question in this world of instant obsolescence. I often tell the story on stage of how my sons -- now 11 and 13 -- perceive many of the things which were once a part of my life as being from the "olden days." We've actually come up with a pretty long list; just the other day, when looking at a Web site, my youngest asked me with all innocence, "what's a cassette player?"

    Sony once had a really cool brand name, and the Walkman had deep, deep brand value. Yet Sony seemed to lose its innovative spirit, and started going wrong in a big way. It ended up destroying a good chunk of the brand value behind the Sony name -- when I think of Sony now, I think of a company that is slow, behind the times, ponderous.

    Which begs the question : are you operating with enough agility and rapidity in order to ensure that your own brand doesn't become a "brand from the olden days?"

    The rate at which the Sony brand lost its value is nothing short of stunning -- and was due to a series of well known missteps (among others):

    • they failed to keep up with the rapid growth and demand for flat panel TV's and other hot new technologies: they failed with market agility.
    • they decided that going to war with their customers (by slipping destructive software onto their music CD's) was more important than developing great technology that caught the next wave of consumer electronics.
    • they dropped the ball on the necessity for continuous operational excellence , as evidenced by a disastrous recall of laptop batteries.

    Are you making similar mistakes that is costing you brand image? You certainly are, if:

    • Your brand looks tired, because it is tired
    • : Case in point -- many companies in the automobile industry missed out on the revolution in the passenger compartment, because they weren't watching what their customers were doing. They were busy releasing automobiles that were some five years behind the living rooms of their customers -- and that certainly brought the brand sheen off of some of the biggest auto companies.
    • Customers see a lack of innovation: Consumers today are immersed in a global cloud of new ideas. They're witnessing constant, relentless, awe-inspiring forms of innovation all around them, as they deal with a flood of new consumer technologies, packaging based product innovation, and ongoing advancements in retail environments, both offline and online. They've come to expect that the brands they deal with are at the leading edge, in design, functionality, message and purpose.
    • Lousy, ineffective customer service: Guess what - when it comes to interaction with your customers, they measure you up against the world's best. If you don't add up, you are doing some significant damage to your brand equity right there. Customer support is no longer good enough -- fanatical support is better.
    • You don't know that you customers know more about your brand than you do: Your customers today are immersed in the global innovation idea feedback loop. They busy sharing ideas on what's really cool, and they are even busier taking apart the folly of those who have been left behind. In doing so, they are rapidly reinventing products, services, brands and image. If you aren't listening, you are guaranteeing that you'll fall behind.
    • A lack of purpose or urgency: I've studied many organizations who still don't have the key information they need for market agility. They don't have instant feedback mechanisms which tell them of rapid developments in specific markets. They don't know how to regroup quickly "when bad things happen." They still operate blind, as if it's 1990: their sales force goes into a customer meeting, oblivious as to what that customer has been thinking about them. They approach every day as if it were the same as yesterday; meanwhile, their market and their customers have run away from them!
    • A lack of market and competitive intelligence: It's the information-age, get it? There's no shortage of information to be had. Yet I see companies who seem shocked when a competitor drops a 'bombshell' announcement -- only to realize that they were the only one who thought it was a bombshell. Everybody else knew what the competition was up to, because in this new hyper-connected world, everyone knows what everyone else is doing!
    • A regular series of fumbling missteps: The saddest thing is that Sony has messed up in so many ways, that some customers now look at as if it has a "L" on its forehead. Today, small mistakes can be instantly compounded. Take the concept of compounded financial interest. Now realize that a small PR mistake, a lousy executive decision, or poor execution, can lead to the same type of instant, global brand devaluation -- that can compound on itself at an extremely high interest rate!

    A brand today can go from hero to zero in a matter of months. How do you avoid such a fate?
    • Recognize that brand longevity is now a critical issue
    • Ensure your sales, marketing, development and customer support team are relentlessly focused on the currency of the brand
    • Make sure that continuous brand innovation is part of your corporate mantra
    • When confronted with the new and challenging customer, learn from them rather than running away
    • Be incessantly focused on the likely innovations that will come to impact your brand
    • Learn to think five to six product lifecycles in advance -- and plan to do them all within six months.
    • Make forward oriented intelligence a critical aspect of what you do.

    Permanent link to this item ...posted at 9:29 AM...November 14, 2006
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    The impact of globalization

    swiss1.jpgAt the Swiss Innovation Forum in Zurich, I took a look at the real impact of globalization -- the new consumer, market commoditization, rapid emergence of new business models, shortened product lifecycles.....

    The bottom line? "We need to shake ourselves out of any complacency that we can continue doing tomorrow what we did today."

    That's why innovation is critical : organizations today are in a situation in which everything around them is fluid, constantly changing and evolving. Permanence has been torn asunder.

    It is only by focusing on continual, rapid change that an organization can adapt to today's new global realities.

    Permanent link to this item ...posted at 9:29 AM...November 12, 2006
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    The new face of manufacturing : agility, insight and execution...

    farmer.jpgYesterday I gave the opening keynote for the annual manufacturers meeting of the Hearth, Patio and Barbecue Association. Most of the folks in attendance were CEO's and senior management with a wide variety of companies, and they were keen for insight into what they should be doing beyond knowing that the world is flat.

    There was quite a bit of information to share with them. In the last few years, I have hosted a dozen or more sessions on behalf of the global computer giant SAP. I've interviewed the CFOs and CIO's of a wide range of major manufacturing companies such as Purdue Pharma, Hunt Oil, J Crew, Fossil Watches, Lennox Furnaces, Endo Pharmaceuticals, Adaptec and more. I've studied and analyzed what it is that these companies are doing to ensure that they can thrive in a world of rapidly changing markets.

    Several key themes have emerged.

    • Concentrate on rapid replenishment: smart supply chains are the bare minimum for today's manufacturers. What you really need to do is build an information-partnership with your suppliers and customers, ensuring that you stay lean and mean at the same time that you meet very tight delivery expectations. It's not about building-to-inventory -- it's about building to demand and build-to-order.
    • Meet the raised bar of expectations : The new math is easy: that purchasing manager you are dealing with is often dealing with the best and the brightest companies on the planet. They will expect and demand the same level of service from you. The bar of expectations is pretty high, and it gets higher every day. At the very least, you've got to be able to provide instant, 110% service with everything you do -- support, order status, bid prices, dispute resolution. If you don't, you are increasingly out of the game. Today's customer has options, and they won't hang around waiting for you to fix your problems.
    • Focus on planning agility: Gone are the days of sitting back and figuring out how to crank out a production run of 700,000 items. Markets and demand are changing so rapidly that you might need to retool, rework and redo your production capabilities, so that you can respond to something new that is going to happen next week. That's why you've got to ensure that you make agility -- the ability to change your own goalposts -- the cornerstone of your manufacturing capability.
    • Go maximum on flexibility: Here's your new production mantra: volatility is the new normal. The last five years have taught us that unpredictability now comes at us in regular waves. If you are a food manufacturer and can't instantly respond to sudden, new food traceability requirements, you'll be faced with whopping, new, unmanageable excess costs. If you can't provide detailed new logistics information to respond to some sudden new security concern, you don't have the right flexibility. Today's manufacturers live with the new unknown, and plan for it.
    • Transition single source labor to multi-source skills: Old line manufacturers have different workers that do different stuff. The new guys have transitioned themselves with an investment in training and attitude so that their production team members can take on multiple different projects and assignments. It's not about single-sourced skills -- it's about ingrained capabilities to instantly shift skills and resources to meet sudden new demands.
    • Have deep insight into rapidity: With the collapse of product lifecycles and wildly fluctuating consumer / customer attitudes, you've got to stay on top of how quickly demand might change. All of the manufacturers I've studied with have ensured that they have the systems and technology that provide them deep, deep insight into how quickly their markets are changing. This includes CEO's and executive management who can access real time, high-level snapshots of all kinds of key operating metrics. Sales force and marketing and production teams who know exactly what is going on in the marketplace, minute by minute by minute, and plan accordingly.
    • Concentrate on commonality of business / manufacturing processes: Most manufacturing companies of any scope and scale have had multiple, independently operated plants and facilities, with countless numbers of different production control, manufacturing, planning, logistics and supply chain systems. Anyone with any degree of smarts today has ripped out the junk, and has gone to one, single, comprehensive system to do it all. Time should not be spent on trying to make different bits of code work -- time needs to be spent in focusing on the competitive challenges in the marketplace!
    • Implement flexible, just in time processes: What will your customers be buying six months from now? What new products might come out that will blow away your market position? If you don't know, you should -- and you should have the capability to quickly revamp, refocus and redo your business and manufacturing processes on an on-demand basis. The companies I've studied have pursued two key goals: ensuring that they can quickly redirect their manufacturing process, and in addition, having an IT staff that can quickly roll out sophisticated new business applications at the drop of a hat. Hand in hand, these two factors allow the organization to respond to the rapidity of market change that is a reality today.
    • Develop better bid or service costing: Forget flying by the seat of your pants when you are putting out a bid on a contract. With margins so tight and with everyone becoming religious on cost management, that's a surefire way of ensuring that you'll lose money. Smart manufacturers have put in place the intelligent information backbones that let them bid and cost with a precision that matches the quality of their manufacturing process.
    • Work to become the “supplier of choice: Your key goal today? You want to make it as easy as possible for your customers -- whether they are wholesalers, retailers, distributors, end users or other manufacturers -- to do business with you. Think of instilling "electronic glue" in your relationship -- it's all about partnering with them and putting in place business processes that makes it so easy for them to do business with you, that they will be unlikely to take their business elsewhere.
    • Be relentless on operational excellence: Globalization means that being great is no longer enough -- you have to be even greater. That's why pursuing and achieving absolutely pure excellence within every aspect of the manufacturing operation is critical -- you've got to go beyond greatness, to excellence, in order to compete in the massively global, increasingly flat, ever more rapid, customer-empowered marketplace that is today. It's only by aiming for the highest that you can begin to hope to do what needs to be done.
    All of the CFO's and CIO's and senior management teams at the companies I've studied have concentrated their efforts on three key words: agility, insight and execution. Pretty cool stuff!
    Permanent link to this item ...posted at 3:45 PM...November 6, 2006
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    What's your future-attitude?

    farmer.jpgThere are two types of people in the world -- those who view the future with fear, worry and concern -- and the rest of the people who look at the future as an opportunity.

    The latter group are the innovators; the former group will do everything they can do dismiss the idea of doing anything differently. (They use the "innovation killer phrases" which I often use on stage.....)

    I just grabbed a quick video clip from a talk I did for the Cedar Rapids, Iowa Chamber of Commerce earlier this fall (which drew a standing room only crowd of 800 people), in which I'm talking about the attitudes of farmers towards the future. I spent a bit of time talking about the 10 Big Trends for Agriculture, and put into perspective that we really need to focus on the opportunity of the upside.

    It might be worth a watch, because it really puts these two camps into perspective. Take a look at it here

    Permanent link to this item ...posted at 9:37 AM...November 2, 2006
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    What do you do after the world gets flat? Put a ripple in it!

    "When we have this global competition where everyone is competing on price, the only way out of that hell is to up the value of your brand" -- Jim Carroll, Snowboard Trade Magazine, November 2006

    "Entities are engaged in survival tactics because they don't know what to do next" -- Jim Carroll

    sgma.jpgWhen I started skiing 7 years ago, I marveled at the different attitudes between skiers and snowboarders.

    I think a lot of it is generational; many fellow boomers -- skiers, mostly, with the odd exception -- will ask me, when we're going up a ski lift, what I do for a living. If I'm on a lift with a boarder, though, they tend to ask a different question: "What do you like to do?"

    That's a great mindset to have, and I think displays an enthusiasm for opportunity. When it comes to innovation, I think a lot of people don't know how to innovate because they don't know what to do next. Why? They've spent all their time thinking about cost, and have forgotten about all the other stuff they could be doing!

    sgma.jpgIn the next few weeks, I'll be keynoting several events with folks who have been hammered pretty hard by the China/offshoring trend. They know they have to operate differently, and that they need to focus on becoming a low cost operator.

    What they don't know is what to do next -- what do you do after the world is flat?

    And what does this have to do with snowboarding and skiing?

    Snowboard Trade News has just run an article, "Globalization: Snowboard Nation", looking at the question, "Does it matter where in the world a brand makes its products?"

    I'm quoted in the article, as seen to the right. The magazine also ran my "10 Big Trends That Will Rock Your World" list, which is as relevant today as the day I wrote it a few years ago. When I was interviewed, I stressed the point that it can't be all about cost.

    After reading the article this week, and while preparing for the groups that I'm keynoting in the weeks to come, I've realized that once people get the 'flat' part of this new economy, they are quite mystified as to 'what comes next?' And that is where they are missing the point on what innovation is all about. If your world has become flat, and you don't know what to do next, then put a ripple in it! Change it! Do something different. It's not just cost that is important -- there's lots more.....

    That's what innovation is all about -- taking inertia and turning it into velocity. Given that, this list seems to make sense:

    How to put a ripple in your flat world

    • Focus on the brand
    • . I emphasized this point in an interview on Danish national TV earlier this summer, where I was talking about the issue of "brand image in a low-cost economy." The fact is, brand names still matter, if you do the right things at the right time at the right velocity, so that your customers understand that your brand is innovative.
    • Go big on quality
    • : I'm on my 3rd DVD recorder. The first two were cheap, Chinese junk, and each lasted only a few months. I went with a brand name, bought the extended warranty, and am quite pleased that I've made it to ten months so far. I think quality is suffering in the flat-world, and I think it return to be a defining attribute in the years to come. It's not all about cost!
    • Get religious on "time-to-market" : Hyper-innovation is real -- market velocity in every sector is huge as new products are invented and existing products are reinvented. To stay alive, you can't just pump out low cost junk -- you have to get the right stuff to the right market at the right time!
    • Go deep with market knowledge. Every market is being devoured by furious innovation. Ask yourself this: can your sales, marketing and other staff keep up? Maybe not : a fascinating survey in the Birmingham Post, in an article about car dealerships, noted that "....35% of sales staff had little confidence in their own ability to demonstrate hi-tech in-car equipment such as BlueTooth devices and voice control systems." In other words, companies are selling into rapidly changing markets, and yet their sales staff doesn't have the insight of understanding what it is they are selling. That's not good.
    • Increase value: When I keynoted the Sporting Goods Manufacturing Association last week, I challenged them to look at a baseball bat differently. While they might see a milled piece of wood, I challenged them to think of the baseball bat of 2015. It's likely to be highly interactive, enabled with intelligence, and will offer the kid of tomorrow some interactive information on their swing training. The company that does that -- and links itself to the heightened expectations of the consumer of tomorrow -- will have established some type of new value into a traditional, low value, low cost commodity item. Now that's cool -- and that's innovation.
    • Focus on agility: Forget planning -- just do. I wrote about agility in my post What makes for corporate agility?, noting that we should "plan for short term longevity: No one can presume that markets, products, customers and assumptions will remain static: everything is changing instantly. Business strategies and activities must increasingly become short term oriented while fulfilling a long term mission."
    • Seek partners: In my book What I Learned From Frogs in Texas, I wrote about the fact that we are entering a world that increasingly involves complexity partnerships. Simply put, in the high-velocity economy, you can't do everything at the pace demanded of you: you can only do it if you seek out those individuals and companies who possess a unique skill, suitable at this moment for a specific purpose.
    • Go upside down
    • : Turn product and service innovation upside down. Look to your customers, suppliers, and just about everyone else for ideas on how to reinvent your products. You just might find that they've already redefined your product, and you weren't even aware of it. Take a look at my other post of last week, about how to turn customers into partners.
    • Stay motivated. Folks who have "gone flat" or who "get flat" seem quite dispirited: they have been relentlessly focused on cost, yet there is so much more to the future than becoming a low cost operator. Yet that's what innovation is all about: doing much more than simply "surviving" into a world that has gone flat, into a world in which you are thriving through innovation.
    Going flat is probably the first -- and baby step -- in adjusting the realities of your structure and innovation culture for the future.
    Permanent link to this item ...posted at 6:34 PM...October 30, 2006
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    The future of sporting goods in a world of high velocity....

    sgma.jpgI'm off today to give the dinner keynote for the Sporting Goods Manucturers Association Sports and Technology Convergence Conference in San Diego.

    Take a look at the comments I made back in July about the essence of my keynote tonight.

    When it comes to the future of sporting goods, it's all being the fact that the future is being redefined by the next generation. As I observe: "...these kids live, breathe, learn, teach, talk, listen, create and innovate through a widely networked world that facilitates feedback so quickly it's rapidly changing how this generation will expect results and satisfaction from new products."

    That's the focus of my talk tonight for several hundred CEO's, senior executives and others involved in the global sporting industry. Here are some of the key points I will be making:

    • It's happening faster than you think: As with all my talks, my key word for the dinnner keynote tonight is VELOCITY. The rate of change in the world of sports -- by which everyday sporting goods are being connected, redeveloped, redefined and redeployed -- is nothing short of astounding.
    • It's about much more than iPods: Everyone seems to be focused on the fact that Nike has linked a shoe to an iPod, and Burton has placed iPod controls on a snowboard jacket. That's cool stuff. But that's just the tip of the iceberg. If you want a sense of what is really going on, read my blog post from last June, The Future of Snowboarding and Skiing.
    • It's not about accessorizing: It's about re-defining the product : Imagine a baseball bat that has been chip-empowered; it now links into your home network data cloud, so that your kids can get instant analysis of their swing practice as they do it. Far-fetched? Scientifically, not at all. Freaks you out? Of course it does -- but what is happening here is that empowering sporting gear with intelligence will completely re-define existing products, so that they end up doing new and different things.
    • We might not get it, but they do!: A chip-linked baseball bat might not make sense to you, but it does to Gen-Connect! A lot of senior executives have a hard time believing that hyper-connectivity is really coming to the sporting world. Maybe it's just a fad. What's wrong with those kids anyways, they think?
    • It's happening because Gen-Connect expects stuff to do stuff: There's the nub of the issue: while senior management baby boomers might not get it, the generation of young kids today do. They're wired, hyper-connected, and are expecting a world in which they can easily link and interact with the stuff that surrounds them. To them, a baseball bat with a chip is as normal as is a movie with popcorn. Things link. That's what they do. And when they link, they become a part of their massively interlinked world.
    • It's happening in the infinite global innovation idea loop: Leading sports innovators have come to realize that when it comes to the future, it's often their customers who are defining the future before they do. Innovation is happening out in the infinite global idea loop, and it is by learning to tap into the loop that sports goods executives will discover the next wave of innovation that will affect their product.
    • It's about extensibility: Smart sports goods manufacturers won't build a product and release to market. They will build a platform that customers can tinker with, add on to, modify and enhance. If I'm bringing a new set of skis to market that provide for all kinds of interactivity, I want to build into those skiis a set of capabilities that will let the customers develop things -- that I might not even imagine is possible, let alone be able to imagine!
    It's going to be a great dinner, and a lot of fun!!!!
    Permanent link to this item ...posted at 7:48 AM...October 25, 2006
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    Your customers are high-velocity? Are you?

    Does your organization have the right stuff to deal with todays' information-empowered, globally collaborative, we-know-better-than-you-do customer?

    Maybe not.

    videogame.jpgImagine that you are a big company.

    Imagine that you roll out a new piece of software that was supposed to make things better for your customers.

    Imagine that it doesn't do that -- worse yet, a feature that existed for your best customers has now disappeared. Even worse -- those very same customers now have to pay a fee to do what they could previously do for free.

    In other words, imagine that you've broken a customer-system, and you are now penalizing those customers for your mistake.

    Imagine this : you've tried to make things better, and you've only made them worse.

    Does this happen in the real world? Alarmingly, often. I'm going through this exact type of experience right now with a billion-dollar company that I deal with regularly.

    Out of respect -- since I think their CEO is a smart guy -- I won't name names. I will, however, offer up my advice on how to respect, not mistreat, your customers.

    If you are implementing any type of customer oriented system or inititiave, understand these truths:

    1. Be open. Solicit feedback - get the customers on side. Don't just rollout the new system and hope for the best. Know that there will be problems, bugs, and things that will go wrong. Start out on the right foot with the customers by admitting this, and seeking their input, guidance. The new business world is all a Beta -- Google gets this, and you should get this too.
    2. Fix things fast, because things break fast. As things go wrong, fix them fast. Have a communications plan. Be prepared to reassure the customer quickly. In this new era of hyper-information feedback, don't let the customer sit and stew for a moment -- proactive information and proactive action is the only weapon you have, and you have to use it.
    3. Adopt customer-niceness as a core virtue during the pain period.. There are rules and fees and structure that can exist in any customer relationship. But make everyone aware on the team that there are likely some things that are going to have to be waived during the rollout. The core virtue is, "we're going to be nice to the customer, because we know it is not the customers fault that things have gone wrong."
    4. Admit that mistakes will happen . It's ok. It's the 21st century. Bad things go wrong all the time. Accept that, and use that as a go-forward strategy. "Things will go wrong and we will work to fix them fast" is a better strategy than "we plan on rolling it out and holding our breath that things don't get messed up."
    5. Don't hide from the customers. Customers today can turn on you in an instant. Rumors, stories, misinformation can abound. The customer has a lot of information, and might not always be reading it right -- but they can certainly make it go wrong in a hurry. A clear, and open, and honest, reactive strategy with the customer is in your best interest. More communication is the best rule.
    6. Turn customers into fixers. The customer is a new customer. They expect operational excellence, and if they don't get it off the bat, they are prepared to help fix it. The complexity of a new customer software system can undergo all kinds of testing internally, but some things will never show up until it goes live. That's why you want to recruit the customer as a problem solver. Turn it from a "bad rollout of new software" into something different, by letting the customer know that you want them to help stress test the system and find the things that aren't working quite right.
    7. Get everyone inside on the same page. Let everyone throughout the organization know that something new is going to be happening that could cause customer stress. Get them to understand that the new JOB #1 is Customer-Destressification.
    8. Have an escalation plan. As things go wrong, be prepared to pump them up the chain in a hurry. Have a team ready to analyze what the customers are saying, do triage on the big ones, and work them quickly.
    9. Empower people with niceness. Customer-centricity and the instant-age demands that the customer be made happy -- quickly. Give staff who have not previously had the authority, the authority to do things to the customer that are nice. That will help to ease the early part of the "pain process."
    10. Learn from the experience. Learn from this rollout to figure out how to do it better the next time.

    In today's hyper-competitive environment, your customer relationship can be fleeting at best. They often know more about your market than your staff does. Act accordingly, or you look like a fool -- and you end up losing customer loyalty.

    Permanent link to this item ...posted at 2:38 PM...October 24, 2006
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    "....the concept of nine-to-five will have just absolutely disappeared...."

    videogame.jpgAt this point, I've been working at home for close to eighteen years. When you've been doing it that long, and you've built up a thriving global business, you gain some real insight into how the economy is shifting. Not only that, but you have a remarkable relationship with your family, with some unique visits into the home office through the years.

    Business Edge magazine is now running a "20 questions" interview with me in which I'm talking about a variety of stuff.

    Inevitably, talk turned to the next generation, the workplace, and the change occurring with careers. This is a topic that I've frequently been talking about on stage, under the title, "Hyper-boomers, Gen-Connect and Manure Managers: How the Heck Do We Manage the Workplace Challenges of the Future?"

    The interview highlights some of my thoughts on what is happening with the future of the workplace.

    • "This next generation is completely different in terms of how they think. Kids today 15 and under coming into the workforce are not going to want to have a job, they're not going to want to have a career path, they're not going to want to work for a company. They are the ultimate entrepreneurs. You're not going to be able to hire them. You're going to be able to contract them at best."
    • "Everybody's talking about the retirement of (Baby) Boomers. That's one aspect of it. Everybody's talking about how difficult it is to attract the next generation. And you've got all these employers running around and asking, how do we become the employer of choice and how do we make people like us? But I don't think that's the issue. The big issue is that skills are becoming extremely specialized. There's so much knowledge happening and so much stuff happening so fast. I've got a certain set of skills, but increasingly, those skills become narrower and narrower."
    • "...the concept of nine-to-five will have just absolutely disappeared. It doesn't mean that we're going to become a nation of home offices, but I think there will be a lot more choices that people will be making as to where and how and when they're going to be doing the work and what constitutes the organization. You talk to senior managers and CEOs today and they talk about how they have to become more collaborative and team oriented. I think the generation of 15- to 20-year-olds just look at that talk and go, 'duh.' They say: 'We do that, we're on instant messaging, we've got webcams, we're just collaborative by nature and we don't give a heck whether we're in the same room or not. We know how to work cross-country, around the world, globally and how to form instant teams. We come together to form some function, then disband and move on to the next thing because we're the generation that gets bored so darned easily.' I think they're just going to shake up the concept of the workplace to a huge degree. The reason that hasn't happened is because of simple Boomer resistance to change."

    You can read the full interview here.

    Permanent link to this item ...posted at 4:07 PM...October 18, 2006
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    Healthcare and medical trends

    futuremedicine.jpgGet ready for bio-connectivity, skills wars, knowledge obsolesence and bio-informatics, not to forget healthcare stores.

    Those are just of the few trends I've been covering in some recent health care keynotes, both within the health care, medical, pharmaceutical and insurance industries.

    I find that a lot of people simply don't understand the massive depth of change that is set to sweep the industry; people are focused on the current big issues (and there are big issues); but they aren't really thinking just how far more challenging things are set to become.

    The health care sector desperately needs some creative thinking as to where we are headed, and this page of trends that I've compiled tries to help that process along by stirring up imaginations as to what comes next in the world of health care.

    Permanent link to this item ...posted at 3:30 PM...October 6, 2006
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    Can you deal with velocity?

    velocity.jpgLots of people don't understand the massive rate of change which is occurring within every industry, profession, business model and product / service models.

    Here's a neat trick -- go dig out your old marketing textbook, and look at the chapter on product lifecycles.

    Sit back and think about just how ridiculously old-fashioned such a concept is.

    There are no product lifecycles -- there is just 'agility in time to market.'

    Do you have that?

    Maybe not. That's why I've come to use the word "velocity" to put this into perspective. When thinking about innovation and the future, and your ability to stay ahead of the innovation curve when it comes to what you do, and how you do it, ask yourself these questions:

    • do you know the rate of change -- the velocity of change -- that impacts you, your industry, your products?
    • are you meeting the requirement for operational excellence that your customers, suppliers, business partners and everyone else expects of you?
    • are you properly positioned for velocity, in terms of your agility to do things at the pace required?
    • does your culture support high-velocty change, or are you almost keeling over from organizational sclerosis?
    • do you have the feedback and innovation mechanisms in place to deal with high-velocity change, and can you learn from them?
    • are you planning at the leading edge, or are you still reviewing what you were planning last week?
    • are you evolving markets/products at the pace required, or are your customers marching on because you are stuck in a slow time-to-market rut?
    • are you at the curve of expectations of customers needs -- do they think you've got the right stuff when it comes to velocity?
    • are you anticipating customer solutions before they know they need them?
    I've been hearing quite a few clients raising these issues in some of my workshops lately; clearly, velocity is the big word right now.
    Permanent link to this item ...posted at 5:10 PM...September 20, 2006
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    Next big home entertainment trend? Dive-in Movies!

    dive-in.jpgWe're still having a bit of a stretch of warm weather, and tonight promises to be great.

    With the early sunset, it is time for another 'dive-in movie!" -- a unique outdoor experience I've been doing with my family through the summer.

    I've got an old set of Logitech 5.1 surround sound speakers strung around the pool with a subwoofer; we place a projection screen on the deck, and hang a big sheet on the patio.

    Start the DVD, jump in the pool, grab a floaty thing, and we're off to the movies!

    In my "It's In To Be Out!" outdoor trends overview, I suggested that "Gen-Y takes tech outside : The “Nintendo Generation” redefines their outdoor environment through a wide variety of new hi-tech devices that enhance the outdoor experience." That' precisely what we seem to be doing here.

    I think the entire concept of the outdoors is set to be transformed as people re-engineer the outside world with the technology and tools that are becoming a part of their daily lives. From iPods in the planters to Wi-Fi to the garden shed, there's a lot of unique technologies that are set to emerge.

    I've alerted/warned the neighbors about the movie.

    They are very nice and tolerant of the volume, and me.

    Permanent link to this item ...posted at 12:11 PM...September 16, 2006
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    10 Unique Characteristics of 21st Century Skills

    skills.jpgThere's been a lot of talk about the skills crisis lately. Most of it is focused on the wrong thing -- people seem most worried by the fact that a lot of baby boomers are set to retire, and are taking their skills out of the economy.

    That's a big issue, but that's not the big issue.

    If an organization is to survive the high-velocity economy, it needs to be doing a lot of innovation with the 10 Unique Characteristics of 21st Century Skills:

    • skills are more specialized. Rapid knowledge growth means that it is increasingly difficult for people to keep on top of what they need to know. That means people need to specialize; knowledge niches are the reality for most professions and careers. As they specialize, simple supply/demand reduces skills availability, leading to skills inflation. It's going to cost more to get the right specialized skills -- that's a big problem.
    • skills are disloyal. A recent survey out of Belfast indicated that 36% of people indicated that on their very first day on a new job, they were already thinking about looking for another job! I don't think that's unique to the Irish -- (and I am of Irish descent....) -- I believe that it confirms that a massive philosophical shift towards a "job" and "career" is underway. The death of corporate loyalty means an increasing difficulty to get the right skills.
    • skills are degradable. The half life of knowledge is decreasing at a furious rate. Most organizations are discovering that the skills they do have are becoming increasingly useless as knowledge obsolesence takes hold. Skills are ready to walk out the door as soon as they arrive -- and if they hang around, their value decreases rather quickly!
    • skills are renewable: Fortunately, out of date skills can be given new life. if people and companies can develop the ability to generate just-in-time-knowledge -- a phrase I coined over a decade ago -- they'll learn how to adapt and evolve.
    • some skills have no urgency: The challenge is that a lot of skills don't really worry about the points above. Some professions, and many staff in organizations, simply don't think about the reality of skills extinction as a real trend. They have no desire to upgrade, enhance, or change their capabilities. The lack of urgency leads to a sclerosis that impacts the overall ability of the organization to change, innovate and create.
    • skills are disposable: The unique thing about skills today is that companies clearly don't need staff anymore -- they simply need the right skills at the right time for the right purpose. After that need has gone, they will need different skills for a different purpose. In the high-velocity economy, the idea of a permanent skills base is a quaint concept from the 20th century.
    • skills are increasingly portable. That's the good thing we've learned with globalization: with the depth of the emerging skills crisis, it doesn't really matter anymore where the skills are -- as long as you can get them, that's all that counts!
    • skills can be transferable: the boomer retirement issue is real. Smart organizations are spending big money to ensure that important knowledge is captured, retained and archived.
    • skills should be experiential. This goes back to my '21st century capital' post: I think that one of the most important assets a company requires is the depth of it's experiential capital -- that is, the knowledge is has learned through innovation, risk, failure and success. Boost that skills capability and you've done something that flows onto the bottom line.
    • skills are generational: We're going to have a lot of active 80 year olds in the economy as the end of the concept of retirement draws near, at the same time that companies seek skills from bright, knowledge aggressive 15 year olds. We are going to have the longest life-span economy that has ever existed. If we prepare for that culturally and organizationally, we've got a good strong plan for dealing with the skills challenges of the future.

    Some months back, in an entry I wrote a blog entry on the concept of "21st century capital". One item I included was the concept of capital including a "strong skills accessibility capability", noting that "talent, not money, will be the new corporate battlefront .... "

    That's an important battle, and it's going to require a lot of innovation and creativity in terms of solutions.

    Permanent link to this item ...posted at 10:50 AM...September 7, 2006
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    10 major health care / pharmaceutical trends

    healthcare.jpgI'm off to do a half day session with a major player in the pharmaceutical industry; I've compiled a list of the 10 key pharmaceutical / health care trends that they should be thinking about.

    I'll be walking through these issues, and will then lead a workshop focused on the question: how do we ensure we have the agility, insight and execution in order to survive and thrive in this period of rapid change?

    I've done extensive work within the healthcare sector over the last many years; this is one industry where the rapidity of scientific driven change is simply unprecedented. Think about what is really happening around us, and think about what needs to be done:

    • A transformative shift - Personalized medicine drives the agenda: the big picture item is that we are in the midst of a fundamental, significant shift in healthcare philosophy and medical research: from a world in which we “react” to disease and illness after it has happened, to one in which we will be doing far more to “prevent” health care problems through highly personalized medicine.

      This is primarily coming about because of furious rates of discovery related to genomics. This more than anything will dominate the health care / pharmaceutical research / delivery agenda through the next years.

    • Knowledge growth becomes exponential; pace of innovation / discovery picks up: medical knowledge is now doubling every eight years. Expect it to be doubling every two years by 2010 -- with the result that medical professionals will be struggling to an even greater degree in keeping up than they are today. Research taps out practical results faster than ever before. The key for everyone is tapping into global collaborative discoveries / keeping up / developing agility for rapid innovation, response, development, and implementation. For pharmaceutical and health care suppliers, it's about rapid development and rapid time to market.
    • Discovery moves offshore: for a good chunk of the pharmaceutical industry, the proces of R&D, approval and application will increasingly move offshore, particularly to China / India, due to different regulatory requirements (or lack thereof). Also, such things as stem-cell research limitations, US visa policies and other factors play a factor in the diminishing role of the US as a pharmaceutical industry hub. The pharmaceutical industry will continue to spend a huge amount of time learning to work within the new shifting zones of influence in the world of research.
    • Theory into practice becomes the primary focus; operational excellence is key: already, health care can’t keep up with the rate of scientific discovery: “Because of the rapid discovery of new medical knowledge, you'll get the most up to date treatment today only 50% of the time” is one key stat to remember. Tomorrow, the prime focus in the medical community will be how to ingest and incorporate this new knowledge into practice. In terms of the pharmaceutical industry, the key goal will be “operational excellence,” i.e. ….from the Financial Times 6 Jun article on Roche, “…the Avastin story also highlights a central issue for innovation-led companies: how to make sure advances in the laboratory are brought to market quickly and efficiently.” There’s a whole line of thinking emerging in that article and elsewhere that puts into perspective that collaborative excellence in managing complex teams is quickly becoming a key and critical success factor.
      healthcare.jpg
    • Skills fragment and a battle for skills drives decisions: hyper-growth in knowledge and new medical discoveries means that every medical profession is becoming more specialized, leading to a greater degree of niche-oriented medical skills than we see today. In the pharmaceutical industry, small biotech companies will continue to dominate the research agenda over big-pharma, by focusing on ever tighter niche markets, as well as by discovering disease-oriented drugs based on specific genetic markers. Skills fragmentation results in challenges, but so does the looming baby boomer retirement wave. A war for medical talent drives much of the agenda of the industry by 2010, and the battleground is global in scope.
    • Complexity partnerships take on an increasing role: because of the skills crisis, rapid discovery, need for operational excellence, knowledge growth and discovery, big/medium the pharmaceutical industry will continue to look to shed additional component pieces of the discovery / regulatory approval process; outsourcing takes on a whole new meaning.
    • Bio-informatics emerges, core competence becomes critical: Microsoft estimates that at least 50,000 people worldwide are working in the field of bio-informatics – the folks who are developing the highly sophisticated computer databases and computational methodologies that can do the billions of measurements on an individual patient that is leading us into the era of personalized medicine.
    • Bio-connectivity becomes the next big thing: a new generation of intelligent, Internet-connected medical devices flood the industry, providing new opportunities for monitoring and management of difficult health care conditions. Furious pace of innovation occurs here as consumer tech trends (collapsing product lifecycles) come to medical devices and medical technology.
    • Hospitals get “de-physical”, customer service comes to the industry: today, a health care institution is thought of as the building or campus that makes up its constituent parts. Tomorrow, it will be defined by the reach of its virtual network, and the hospital will be thought of as the extended community network by which a good portion of its services are provided. Walmart is coming to health care; the Minute-Clinic business model and others like it mean that we are seeing a revolution in customer service come to the industry.
    • Generational attitude transforms the system: the entrance of Gen-Y -- kids who are in 2005 aged 15 -- into the health care system -- will bring a flood of new ideas, innovation and new ways of thinking helping to break some of the organizational sclerosis that has clogged up the opportunity for change in the world of health care.

    Permanent link to this item ...posted at 9:43 AM...July 25, 2006
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    The Google Car and massive market disruption

    googlecar.jpgThere are a few news stories today about Tesla Motors, which includes some of the founders of Google, involved in an effort to build a new electric car.

    Let's just call it the Google Car.

    I've been predicting this type of massive market shift since sometime in 2004; there's a video clip from January 2006 in which I talked at the Society of Cable Telecom Engineers annual conference about the concept of a Google Car (which in my view, will be delivered via FedEx and will come with a party in a box!). I even included the suggestion that you'd be able to pre-order online.

    Hmm, look at that -- you can!

    I don't think the scenario posted by Tesla is far-fetched at all -- given rapid science, hyperinnovation, low cost offshore production, and the slow response of other traditional business models .... every industry today is ripe for massive disruption and the rapid emergence of new competitors. A big part of the equation is avoiding 'legacy costs' both in manufacturing as well as sales and support. Think FedEx, not car dealerships. Think smart engine modules that pop in and out, not auto mechanics. Think WalMart, not ReadyLube.

    It's all there, and someone just has to pull it together.

    Watch the video clip here.

    Permanent link to this item ...posted at 12:45 PM...July 21, 2006
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    What's Next? Trends Shaping the Future of Commercial Horticulture

    anla.gifI've just returned from Vail after doing a keynote and workshop for the American Nursery and Landscape Association.

    As the session description for the afternoon workshop commented: "Your mind is spinning from the morning's trends discussion. Now it's time to turn those trends and challenges into a tangible business opportunity! After 100 years, StarKist finally got rid of its tin-can, replacing it with a new resealable plastic tuna pouch. $200 million of new revenue later, they've realized the benefit of aggressive change and innovation. StarKist looked at the trend toward convenience, and modified their product accordingly.... Jim Carroll will roll up his sleeves and work with you to discover what your business' tin can is...and help you see that opportunity comes from your ability to innovate and change, adapt and evolve, as the very foundation of the industry continues to evolve."

    (The full session description is here)

    Like every industry, horticulture and garden retailing is being influenced by a wide variety of trends; some of the issues I spoke about included:

    anla2.jpg

    • hyper-science, including the rapid evolution of new species for particular markets and hardiness zones based on plant genomics. But it's not just that: the global infinite idea loop is also seeing the emergence of new plant strains, which fuels new consumer desire, once they see the new things they can do in their garden that they could not do before .... imagine hydrangeas that bloom all summer long....
    • marketing to the zero-attention span customer, who now scans shelf-space at an average rate of 12 feet per second! Gardening stores and others in the industry need to focus not on selling plants, but on selling brands and solutions. The customer isn't looking for a plant by a Latin name -- they want branding and design! Some growers are doing exactly that, such as with the "Tropical Splendor" design which involves cool brand names such as "Exotic Tahiti" or "Fiesta Cozumel"
    • the emergence of pre-packaged life, a time in which today's gardener doesn't want to do the work -- they want an outdoor living room solution, of but which flowers and plants are but a part of an overall design. I identified the outdoor living room trend in 2003 -- and today, already, the outdoor living product market is now estimated at $15.7 billion, or 37% of total lawn and garden spending....
    • the rapid emergence of new markets: all of the above means that retailers in this sector are witnessing new products and markets appearing faster than ever before, with the result that their team agility -- the ability to respond to rapid market change -- is critical to their fuuture successanla.gif
    • upside down retail -- as with every aspect of innovation, the retailer is now in charge of the design process, and producers must learn to listen and follow, rather than mandate and dictate.
    • and programmable plants: yup, that's right! Pretty soon, many garden plants will have the intelligence and connectivity to signal to the home irrigation network when they need water. With water being the oil of the 21st century, the home gardening industry is faced with some pretty big challenges -- and science is quickly bringing us some pretty unique developments!
    • Change acceptance is a challenge: I think one of the most challenging issues occurring is that traditional florists/nurseries and gardeneres are having a really tough time dealing with the new consumer. A fellow name Eliot Wadsworth of White Flower Farm commented in the May 11, 2006 issue of Greenhouse Grower that as gardeners, "we were selling a process and a way of life" but that all they are selling now "a canned and instantaneous-gratification product. " That's exactly what many consumers are looking for; and even so, many traditional gardeners and florists will remain. Innovation is all about understanding change -- as difficult and sad as it might be from an emotional perspective.

    All in all, it was a great day and a great session -- although I'll be the first to admit that my energy was seriously drained by the 8,000 foot elevation at Vail combined with 95F temperatures....! That was some heat wave!

    Permanent link to this item ...posted at 9:11 AM...July 18, 2006
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    It's summer -- and it's in to be out!

    jc-sun.jpgForgive me if you've seen me recycle this post, but it's a good trend overview. It's summertime, I'm writing a book, and I'm preparing for an upcoming keynote for the American Nursery and Landscape Association in Vail.

    A year and a half ago, I was engaged for a New York City publicity event, where, I met with the editors of O (Oprah Magazine), Elle, Family Circle, Parenting, InStyle, Cosmopolitan, Working Mother, American Baby, Soap Opera Weekly, Woman's Day, Glamor, Teen Vogue, Seventeen, Good Housekeeing, Family Circle and about 40 other national trade magazines, in New York City.

    My focus, on behalf of a consumer products company, was the presentation of my "10 Trends that Will Rock the Outdoor World." You can read the list and see the "fun facts" adobe.gif here.

    In preparing, I undertook detailed research and analysis of leading lifestyle, demographic, social and cultural trends, to put into perspective what we can expect in terms of active, outdoor living in the future. And while I prepare for next week, it's certainly proving itself to be a document that is bang on.

    Permanent link to this item ...posted at 2:13 PM...July 5, 2006
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    The future of snowboarding and skiing

    boarding.jpgOk, so for the Northern Hemisphere, it's summertime. But ski/boarding season isn't all that far away! (By the way, that's me Jan 06 in Jungfrau, Switzerland -- not bad, considering I couldn't ski 6 years ago!)

    A journalist asked me about the future of snowboarding; there's a lot going on with "sticks and planks" as people have come to call them.

    • snowboards and skis will continue to gain intelligence. Rapid advances in on-board chip technology, combined witih insight into kinesiology, will see a lot more on-board motion analysis as well as direct links into muscle contraction, with approprirate real-time ride adjustment. Seriously. Both sticks and planks are due to gain quite a bit of on-board tech in the next decade.
    • The arrival of on-board tech will produce an industry boost similar to shaped skis a decade ago. On-board integration will make it easier for new boarders to learn to ride; insane boarders to be more insane in jumps and curves.
    • Board companies will come up a new line for aging Gen-X'ers, who will finally realize that like the boomers before them, their bodies can't quite take it the same way anymore. We will likely see a unique set of boards that will use on board tech to provide a smoother ride for aging Gen-X'ers -- with the result that the first real boarding generation will still be able to do their thing even as they start hitting 45+
    • we will likely see webcam's, ride analyzers and all kinds of other tech become integrated into boards/boarding gear; Burton's just done a deal with Motorola for BluTooth integration, and there's no doubt we'll see full fledged Internet connectivity into both the board and the gear
    • every board will soon have it's own IP address that it will grab from an in-park server. Once it has an Internet address, all kinds of creativity will blossom as we see the integration of software with the board. Smart board companies will adopt the open-source model, allowing anyone to hack cool applications for a board.
    • We will likely see some terrain parks get wired; I do my ride, the park picks up my RFID signal (Radio Frequency Identity Tag), films me with a variety of cams in the park. When I jump into the hot tub later on, I merely swipe my park card, and there's the video of me in the park, greatness and ugliness all. If I paid the premium fee, the video will have been edited so that only my great jumps are shown.
    • Smart-goggles will become part of the scene. They'll use the same virtual-cockpit helmet-mounted display that the military is using. With a voice command, I'll be able to pull up an integrated trail map/condition report ; it will be displayed on the thin film of your goggles so that it simply "appears" in the air in front of you.
    • Connectivity will provide an opportunity for on-hill marketing. Sticks and planks will link to LCD displays both indoors and outdoors, which will instantly change and evolve to show advertisements related to the boarder/skiier profile.
    • We will see much more rapid marketing-induced change in the basic tech of planks. Advanced Ceramics had a 4 year deal by which HEAD was using it's carbon tech for skis; but HEAD dropped it after the 4 year term. I suspect they likely found it was a cool marketing hook for a while, but they're now moving on to the "next big thing" (which for skis is also a degree of intelligence in the ski -- see the new Atomic line). I think there will be a lot of innovative products, both chip and non-chip based, but the ski/board companies will use them for a shorter time as marketing becomes more intense
    Seriously. I'm not making any of this up; this is just a projection of a variety of trends that surround us. It might be summer outside, but it's only a few more months till the season!
    Permanent link to this item ...posted at 8:30 AM...June 29, 2006
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    Bio-engineered body parts, the Cold Store and personalized medicine....

    I'm doing a very futuristic talk tomorrow for a major health care company; I'll be talking from the year 2030, taking a look at where we are in the world of health care some 25 short years from now.

    A couple of the bullets from the presentation:

    • "There was now a huge industry of personally engineered bio-body parts – and the never disappearing group of baby boomers like me was certainly taking advantage of this stuff to continue living an active lifestyle!"
    • "I was taking a little pill that would directly attack the virus I had picked up -- it was based on my own particular gene profile and would target the darned condition pretty directly."
    • "The pill bottle linked into my home network grid in order to interact with the prescription drug company. They had specifically engineered this medicine the day before for my own bio-code, based on a quick sampling of my blood and sinus condition that was done at the local Cold Store."
    Far fetched stuff? Not at all -- as I note later in the keynote, when I take a look back to today: "In 2006 we were right at the edge of what would prove to be the biggest change ever to hit the world of health care ..... a shift in medical philosophy from “reacting” to disease and illness, to doing far more to “prevent” health care problems through highly personalized medicine."
    Permanent link to this item ...posted at 4:31 PM...June 27, 2006
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    Denmark TV interview -- Brand image in a low cost economy

    Wow! Where did May go?

    I had keynotes for a huge number of different companies and associations, ranging from appraisers to broadcasters to motor vehicle dealers ....

    Somewhere along the way, I did an interview on the national news for Denmarks's TV2 on the issue of how companies might survive the global low cost economy.

    There's a short snippet of the interview you can watch online ; just click the picture above!

    Permanent link to this item ...posted at 3:02 PM...May 26, 2006
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    Hyper-boomers, Gen-Connect and Manure Managers

    baby.jpgOne of the most pressing challenges yet to come will the massive workplace and skills issues that organizations are going to have to manage -- a widely age-diverse workplace, completely different career expectations, and a significant skills shortage due to rapid knowledge growth.

    There are a bunch of upcoming keynotes where I'm focusing on these issues for major clients. This morning, I wrote up the session description for one conference brochure.

    It's a fascinating topic, full of challenges -- and I have quite a bit of fun with my audiences on this one!

    -------

    Join international futurist, trends & innovation expert Jim Carroll as he explores some of the biggest challenges facing organizations today. With the coming "end of retirement," most companies will come to realize they'll need a lot of telephones with big buttons for members the 70+ folks who are still a part of their workforce -- and a lot of innovative workplace practices as well. That's but one challenge -- the arrival of "Gen-Connect" -- the kids who have been wired with a mouse since birth -- will lead to the question of whether "good luck" will be the only possible response to the question of "Managing Gen-Y." This workplace weirdness will only be compounded by the ongoing rapid evolution of knowledge and skills, such that most organizations will find it impossible to find the highly specialized skills needed in the economy of the future. Are we really in an economy in which there is an emerging profession of folks known as "manure managers?" You bet -- and it's all part of the unique issues that companies must begin thinking about today. Jim's recent clients include such global organizations as Disney, the BBC, DaimlerChrylser, Nestle, Caterpillar, and the US Army Corps of Engineers. Join Jim as he shares his insight into the trends that you already faced with, and the innovative and creative ways that you can come to grips with the depth of the challenges ahead.
    Permanent link to this item ...posted at 8:22 AM...April 27, 2006
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    Yup!

    Last week:

    pool-06-1.jpg


    ...to the day before today:


    pool-06-1.jpg

    Permanent link to this item ...posted at 8:14 AM...April 14, 2006
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    Article - "Are we thinking fast enough?"

    broadbandlibrary.jpgAfter my keynote for the Society of Cable Telecom Engineers, I was asked to provide a guest column for the prestigious Broadband Library.

    I open the article with the line: "If there are three key words that should carry broadband organizations and the people within them into the future, it is these: agility, innovation and execution."

    I then focus on the major trends impacting companies today, including hyperinnovation: "Innovation has moved from the corporate to the collective, a trend that is causing absolutely furious rates of discovery. Fifteen years ago, the exchange of new ideas, research and scientific advance in the world of cable, technology and telecom occurred at a rather leisurely pace, through conferences, journals and publications. Today, we find ourselves in the midst of a global infinite idea loop, in which new ideas, inventions and innovations are shared faster than ever before in countless numbers of online forums, discussions, blogs and other collaborative efforts. The pace of R&D and discovery has forever changed at this global collaborative network, as has an eternal discussion about what comes next. The result is that no one can hope to define the future anymore -- the best you can do is simply to plug into the future that is being developed all around you, and learn how to profit from it."

    Read the full article adobe.gif
    You can read the full article here:

    Permanent link to this item ...posted at 8:06 AM...March 7, 2006
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    Why the world is becoming faster!

    I've put up a new video clip from my keynote for the Society of Cable Telecom Engineers ; this short clip focuses on the issue of why the rate of change around us is going to accelerate, because of simple demographic realities.

    I find that a lot of people think about the future in terms of what they see around them today. In this clip, I try to help people realize just how quickly business models and everything else are set to change as the next generation takes over.

    Watch the clip

    Permanent link to this item ...posted at 9:59 AM...February 28, 2006
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    Article - "Are You Prepared for the New Role Associations Will Play?"

    assoc.jpgAn "association of association executives" has just printed my article that takes a look at how the role of associations will change in the future -- with the major focus being on the need for "just in time knowledge," a phrase I've been using for over a decade.

    From the intro: "If you want to understand the future role of your association, you might want to spend some time staring at an iPod Nano.

    Arguably the hottest consumer technology in a marketplace that astounds everyone with a furious rate of technological innovation, it’s more than just a cool piece of electronic hardware that plays music. It’s a good barometer of the fact that we live and work in a world in which massive, sudden, wrenching change will become the norm, not the exception.

    And it will be by helping your members cope with, adjust to, and prepare for this rate of change that you will find the evolution of your new role."

    Read the full article adobe.gif

    Permanent link to this item ...posted at 3:16 PM...February 27, 2006
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    "Agility key to survival"

    More coverage, from Communications Engineering magazine, on my SCTE keynote last month.

    "If you think your customers are a challenge now, wait until 2010, said futurist and ET keynoter Jim Carroll at Wednesday's opening session.

    Tomorrow's customers will be "far more demanding, will expect more from you, will be constantly pushing you, and will have far less loyalty to you as a brand," Carroll predicted.

    That's because the customers of 2010 are today's youth - many of whom don't remember film cameras, and who view "television" as video that comes to them in the car, on the laptop, or on the back of the airplane seat.

    "By 2020, we'll be witnessing the retirement of the change-averse," Carroll said, referring to baby-boomer and older generations. "What will emerge into purchasing power, and into your customer base, is this generation that thinks differently, is wired differently."

    As for products and services, Carroll frequently referenced last week's Consumer Electronics Show in Las Vegas as an example of "furiously rapid rates of change." Product lifecycles, such as those traditionally taught in marketing courses," are fundamentally disappearing," he said.

    To compete, cable needs to focus on being agile. "Re-skilling the folks who are instrumental in your architecture is just critical," he said.

    Permanent link to this item ...posted at 9:29 AM...February 23, 2006
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    Understanding 21st century capital .... and why Sony doesn't have it....

    In light of some recent criticism of criticism I've made of media companies, I thought it best to roll this posting from last December forward.

    In the 20th century, financial resources were the primary capital of choice, allowing organizations to enter, dominate and evolve in their marketplace over time.

    Today, financial depth doesn't cut it -- it's the abiliy to respond to rapid change that is the primary asset. And sadly, there are many organizations who don't have a good balance sheet.

    Simply look at Sony with the recent "root-kit" debacle, and you realize that while a company can have all the money it needs, it won't survive if it doesn't evolve at the fast pace the world demands today. If Sony is guilty of anything, it is the fact that it has seized up with an organizatlonal sclerosis that has clogged it's ability to respond to change. The customers have moved on to a different world -- and Sony just doesn't seem to understand that.

    Sony has been spending money trying to protect old markets, rather than inventing new ones. It's been busy trying to build on past glories rather than fighting new battles. It has spent its energy in fighting a war with its customers, rather than building them great things. It has sought to grow by buying, rather than expanding through creativity. It has done just about anything wrong that you could ever do.

    It is dying.

    Will it recover? Can other organizations suffering from similar degrees of corporate clotting survive?

    Perhaps -- if they refocus their energy by using the only form of capital that is important. Capital that isn't monetary by nature, but which provides an organization with the resources to focus on change as the key success factor.

    What are those attributes? There are ten of them:

    • experiential capital: In a world in which Apple can toss out a $1/2 billion market overnight in order to enter a new one (with the move from the iPod Mini to the iPod Nano) -- it's critically important that an organization constantly enhance the skill, capabilities and insight of their people. They do this by constantly working on projects that might have an uncertain return and payback -- but which will provide in-depth experience and insight into change. It's by understanding change that opportunity is defined, and that's what experiential capital happens to be. In the future, it is one of the most important assets that you can possess.
    • a strong agility index: Slow paced organizations simply won't survive. Those organizations that have a high-agility index -- that is, the ability to suddenly and dramatically shift course -- will be those who will thrive in the years to come.
    • strong skills accessibility capability: Talent, not money, will be the new corporate battlefront. Simply put, there is so much happening that no one person or organization can know everything there is to know. With ongoing rapid knowledge growth, instant market change, fast-paced scientific discovery and constant skills evolution, getting the right people at the right time for the right purpose will be the key to succesful change.
    • massive creativity capability: in my Masters of Business Imagination Manifesto, I suggest that it is the ability to see the world differently, and the skill to imagine how to do things differently, that will be more important than any other career skill. When product lifecycles are disappearing, and market longevity is mattered in weeks, not years, the ability to think, adapt, and imagine will be the foundation to provide for necessary change.
    • generational insight: We are set to see the emergence of the most unique workforce in history, with the longest age-span to have ever occurred. Boomers won't retire, and kids won't want to get hired. The result will be a workforce that is transient, temporary, shifting and flexible. And it will be those organizations who can match up the experience and wisdom of the aging baby boomers with the insight, enthusiasm and change-adept younger generation who will find the most powerful force to be found in business -- an organization that is fuelled by the pure energy of change-oxygen.
    • collaborative intelligence: Forget the idea of having a strategic planning department, and think collaborative culture instead. Take a look around you, and ask yourself, who is succeeding today? It is those organizations who are plugged in to the global mind that surrounds us. They've dropped any pretense that they can create the future, and instead realize that it the future is being developed by everyone all around them. They have come to learn that their role isn't to plan for that future, but simply to listen to it, plug into it, and plug their growth-engine into it.
    • complexity partnerships: in the 20th century, organizations focused on hiring the skills that they needed to get the job done. You simply can't do that today -- skills are too fragmented and too specialized. That's why successful organizations have mastered the art of complexity supply and demand. They provide their own unique complex skills to those of their partners who need such skills. And when they are short other skills, they tap into the skills bank of their partners. By selling and buying skills with a broad partnership base, they've managed to become complexity partners -- organizations that spend most of their time focusing on their core mission, and spend less time worrying about how they are going to do what they need to do.
    • global innovation traps: a recent blog post featured a clip from a keynote where I spoke about the "infinite idea loop." Companies that understand that all future innovation comes from the ability to tap into the loop will thrive; those that follow traditional innovation models, self-centered and insular, will find that their creativity and uniqueness has been smothered
    • forward oriented intelligence: The key premise of my book, What I Learned from Frogs in Texas, is that too many organizatons have lost their orientation to the future. They are too busy complying, restructuring, administering and reorganizing to realize that their world is dropping out from underneath them. The frogs learned out the hard way that if you don't have good insight into what comes next, there is going to be a big problem and it's going to be ugly.
    • depth of mission: We've all known for years what has been wrong with Sony -- too much inter-company squabbling, turf-wars, and inward focused turmoil. Along the way, Sony lost sight of its mission to build great stuff for people who wanted great stuff. If you can have a company that has a simple mission, a clearly stated goal, and a passion and purpose to achieve it, you'll be able to put in place the most critically needed asset -- a team that is oriented towards success.

    It's clear that Sony does not possess many of these assets. It doesn't realize that it no longer controls its future -- its'customers do. It isn't plugged into the global innovation loop -- instead, its' efforts are spent on trying to define the future that it would like to have. It's got a bunch of middle-aged baby boomers in charge who don't have a clue as to how the world is unfolding. (And I'm a middle-aged baby boomer). And I can only imagine that the recent experience has destroyed any sense of mission among its staff -- its people are dispirited, disenthused, angry and full of recrimination for a future that they think has gone wrong. (Well, it has, because it has done all the wrong things.)

    I find it really depressing that a company as big and creative as Sony could have lost its way. On the other hand, I continue to encounter too many people and companies who are busy sleepwalking into the future, just like Sony.

    Remember -- it ain't the money, it's the ability to change that is most imporatnt asset for the future.

    Permanent link to this item ...posted at 2:54 PM...February 14, 2006
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    Litigate, or create?

    One thing has become clear in the past few years : there is a huge amount of wasted creative energy in the "creative" industries today -- broadcast, entertainment, publishing.

    Take a look around, and many are now focused on their efforts to protect the business models of the past through litigation, instead of chanelling their energy into exploring, innovating and doing things with the potential of the future.

    I think part of it is due to anger and loss of control - traditional media executives just can't seem to understand that they no longer control their destiny. And by lashing out with lawsuits, they are really wasting a tremendous amount of human capital -- energy that could go into discovering the opportunites that are emerging in this strange, new converged universe.

    One thing is clear -- litigation really won't solve their problem. Five years ago, I wrote an article titled "Business Battles the Mighty Geek." It still rings true today. One of my comments is particularly relevant: "Any attempts to prevent the distribution of information by legal means in this digital world -- whether it be music, movies or television signals -- will ultimately be doomed to failure."

    Read the full article in Acrobat format adobe.gif

    Business battles the mighty geek
    by Jim Carroll
    31 January 2000
    The Globe and Mail

    Decades from now, people will characterize the early years of the 21st century as a period dominated by a battle between the corporate entertainment world and the computer geeks.

    With all the recent merger frenzy, it's become obvious that the corporate types have finally clued in to the Internet, e-biz and e-commerce. Yet to their horror, they realize that while fabulous opportunities exist on-line, a Pandora's box of challenges has also emerged. In particular, it seems that they can no longer control the distribution of their products.

    I'd hazard a guess that given the flurry of recent lawsuits, some media moguls have decided that the only way to deal with the Internet is to sue anyone and everyone who is challenging their business models.

    The music industry has been busy suing various groups involved with MP3, the music format that makes it easy to distribute digital forms of music. The movie, television and entertainment industries are busy suing Toronto-based on-line broadcaster iCraveTV.com, charging it with "brazen theft."

    There are new lawsuits against computer geeks who have managed to figure out how to get around the copy protection scheme found on DVD-ROMs, which is arguably the hottest new entertainment technology on the planet.

    Things are getting nasty: Just the other day, a 16-year-old Norwegian kid who figured out the mathematical equations behind the DVD code found the police banging at his door.

    A battle royal is under way, and it's fascinating entertainment. On one side, we have the entertainment companies, finally ready to take advantage of the opportunities of the wired world, and ready to use lawyers to defend their turf.

    On the other side, there's a ragtag army of computer geeks, bound by the global reach of the Internet, and impassioned by their collective distaste for anything that puts constraints on how they might use their computers.

    I don't know about you, but my money is on the geeks.

    Regardless of the deep, troubling and complex issues at work here, the reality is that the folks who control the computer code will be the ones who will control the future. Any attempts to prevent the distribution of information by legal means in this digital world -- whether it be music, movies or television signals -- will ultimately be doomed to failure.

    To understand why, you need to immerse yourself in the mindset of the technical community, instead of simply pondering the press releases from the other side.

    One of the best starting points is to visit Slashdot (http://slashdot.org) -- it uses the tag line "News For Nerds. Stuff that Matters." It's a geek perspective on the issues of the day, including the many legal battles. (Investors take note: It is probably also the best place to understand new technologies before they come out. The entire Slashdot community knew what Transmeta was up to before any public announcement was made.)

    Often weird, slightly adolescent, extremely irreverent and often not understandable, it is still a goldmine of information as to how the Internet of the future will shape up.

    There are countless other sites similar to SlashDot. Techdirt (http://techdirt.com) is but another example of these on-line communities.

    You come to realize that all these lawsuits are viewed as nothing more than an amusing challenge to the geek community. The on-line mindset, when confronted by a legal letter or restrictive computer code, is to play a version of a popular quiz TV show. "I can crack that secret code in three steps, Alex," goes the response to the challenge.

    Instant communities, such as OpenDVD (http://www.opendvd.org/), are emerging in which the geeks passionately defend their right to open up technology or share information -- and where they counter the PR spin from the corporate or entertainment world. This community often acts in bad taste, poking fun at the futility of lawsuits in the digital age.

    I just visited a Web site and bought a T-shirt that contains the entire secret DVD code printed on the back.

    What chance does Hollywood have in this battle, when its crown jewels are protected by a mathematical equations that can be printed on the back of a T-shirt once the geek community has figured it out?

    Permanent link to this item ...posted at 12:14 PM...February 8, 2006
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    Should you go to war with your customers?

    Based on the email response and media coverage, my keynote at the SCTE in Tampa yesterday caused a bit of a buzz. There's an article from MultiChannel News (see below) that takes a look at my remarks.

    A key message seems to be sticking: cable companies should not go to war with their customers.

    Recently, exectives in some cable companies have suggested that they should be able to put a speed cap on emerging Internet services such as VoIP. Dumb: those who don't understand history are doomed to repeat it. Look at what this strategy did for music companies.

    No industry, including any company in telecom, entertainment, broadcast or tech, should choose to do battle with their customers. It's a losing strategy. Plain and simple.

    Read the MultiChannel report :

    Futurist: Cable Needs ‘Agility’
    MultiChannel News
    --------------------------------------------------------------------------------

    By Matt Stump 1/11/2006 5:27:00 PM, Tampa, Fla. --

    Author and futurist Jim Carroll urged engineers at the Society of Cable Telecommunications Engineers’ Emerging Technologies conference here to watch consumer behavior in order to determine the future direction of cable-technology implementation.

    Whether telcos or cable will win market share in the future, he said, is the wrong question. Rather: How well will cable adapt and deliver platforms and services consumer want?

    “You need to develop agility,” Carroll -- author of What I Learned from Frogs in Texas: Saving Your Skin with Forward-Thinking Innovation (Oblio Press, 2004) -- told an audience. “Innovation and invention has moved from the labs to the collective,” he added, citing consumer usage of portable music, video players and digital cameras.

    He urged cable companies not to make the mistake the music industry did and go to war with their own consumers over how they obtain content.

    “Customers will be pushing you for more choice,” he said, adding that future generations will want access to their video and audio content on many different devices. “TV is not a single-source medium,” he said. “There are multiple ubiquitous devices.”

    Cable can provide those connections and help consumers to move content from one device to another, he added. At the same time, “the complexity of what you’re dealing with is increasing. No one cable engineer can know everything,” he said.

    Carroll urged cable companies to develop partners for new and different technologies, as several top operators have with their recent joint venture with Sprint Nextel Corp. for wireless services.

    Permanent link to this item ...posted at 4:17 PM...January 12, 2006
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    "...the rapid rate of change in cable telecommunications is going from fast to furious ..."

    Read the full SCTE press release here

    Shortly after my keynote in Tampa today to open the Society of Cable Telecom Engineers Emerging Technologies conference, the SCTE put out this press release:

    "Jim Carroll, international futurist, trends, and innovation expert, said the rapid rate of change in cable telecommunications is going from fast to furious in a stirring keynote address today to a sold-out Society of Cable Telecommunications Engineers (SCTE) Conference on Emerging Technologies® 2006 in Tampa.

    Carroll was a perfect fit for the forward-focused ET, with a high-energy speech that entertainingly challenged attendees to embrace constant change and see it as rife with opportunity as opposed to a threat."

    FOR IMMEDIATE RELEASE
    Contact: 800-542-5040
    Kimberly Maki, SCTE VP Marketing & Business Development, ext. 221, kmaki@scte.org
    Joe Madagan, SCTE Editor Marketing & Communications, ext. 212, jmadagan@scte.org.
    Visit SCTE online at www.scte.org.

    SCTE ET KEYNOTE CARROLL HAILS COMPELLING CALL TO ACTION


    JAN. 11, 2006 (Exton, PA)--Jim Carroll, international futurist, trends, and innovation expert, said the rapid rate of change in cable telecommunications is going from fast to furious in a stirring keynote address today to a sold-out Society of Cable Telecommunications Engineers (SCTE) Conference on Emerging Technologies® 2006 in Tampa.

    Carroll was a perfect fit for the forward-focused ET, with a high-energy speech that entertainingly challenged attendees to embrace constant change and see it as rife with opportunity as opposed to a threat.

    "Furious rates of scientific advance will make the last 10 years of rapid technology development seem like a slow train ride," said Carroll. "Optical researchers are learning how to slow the speed of light to 30 miles a second, in order to develop the next generation of optical router. Next-generation storage companies are dealing with concepts that involve storing three data bits in every single molecule. It's only a matter of time before VoIP is built into every laptop at the chip level. How do we ensure that we've hitched our train to everything that is going on?"

    Carroll told the audience that bandwidth demand is set to explode. "With digital cameras having just entered our world, we are already taking 80 billion pictures a year and are sharing them online. Once we all start sharing video, bandwidth will take off in ways that are unimaginable." Carroll challenged the audience members to ask themselves if they are thinking big enough.

    "Everyone is focusing on 100 MBPS or 300 MBPS as being the key question for the year 2010," he said. "I think we should be thinking about yottabits and zetabits when it comes to capacity."

    Carroll affirmed his audience members for their presence at a conference like ET, which, with its myriad networking opportunities, helps to meet the need to develop what he calls "complexity partners," other companies that are specialists in their particular technical niche of the industry. "No one cable engineer, no one cable company, can possibly do it all," he said.

    The keynoter said that new competitors will continue to emerge at a furious pace overnight--and learning to tap into the global innovation mind is critical.

    "We are now witnessing a sort of infinite idea loop, in which new ideas, inventions, and innovations occur faster than ever before," he said. "No one can hope to define the future anymore--the best you can do is simply to plug into the future that is being developed all around you, and learn how to profit from it."

    Carroll said that, fueled by the Internet, what took four years to discover in years past can now take about four hours.

    Carroll's speech kicked off two full days of ET, which is featuring four hard-hitting sessions focused on what cable's future will look like in three-to-five years.

    ####

    The Society of Cable Telecommunications Engineers is a non-profit professional organization committed to advancing the careers of cable telecommunications professionals and serving the industry through excellence in professional development, information and standards. SCTE currently has more than 15,000 members from the U.S. and 70 countries worldwide and offers a variety of programs and services for the industry's educational benefit. SCTE has more than 70 chapters and meeting groups and has technically certified more than 3,000 employees of the cable telecommunications industry. SCTE is an ANSI-accredited standards development organization. Visit SCTE online at www.scte.org.

    Permanent link to this item ...posted at 9:51 PM...January 11, 2006
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    10 Great Words for 2006

    top_10.jpgFive years ago, I didn't know how to ski. Well, I had skiied a bit as a kid, but never really picked it up. Then my wife and I decided after 9/11 that skiing would be a wonderful way to deal with all the new uncertainty in the world.

    So we took it up, and it has become a huge part of my life ever since. We've actually become quite good at it, skiing most weekends throughout the winter at the private club to which we belong. And this January 2006, when I head off to keynote the Swiss Innovation Forum outside of Zurich, I'm likely to spend some time on the hills.

    Which just goes to show that you truly can accomplish something wonderful at any stage in your life! And if there is a word to describe what I've done, it's persevere; at times, I thought I might barely make it down the hill, but I kept on trying until I mastered it!

    Words which provide simple insight and motivation are great. Which brings me to the 10 Great Words for 2006. Last year, I ran my list of "10 Great Words for 2005", and these became a huge hit, reprinted in dozens of articles and conference handouts. I use those words on stage in my keynotes all the time -- they've become an integral part of what I do.

    To continue on my theme, here's my 10 Great Words and Trends for 2006

    • Adapt: Change is happening faster than ever before. Accept that, adapt to it, and go with the flow. It makes everything a lot easier.

    • Flex : In times of rapid change, agility is a critical skill. Develop flexibility in attitude, skills and capability in order to thrive.

    • Experience: There's a lot you don't know. Enhance your knowledge and experience by doing all the things you've never done before.

    • Create: Stop managing things, and create things instead. Focus on doing things that make a difference, rather than trying to make a difference with what you've done before.

    • Focus: You can't master all the knowledge there is to know, nor can you do everything you want to do. Do what you do well, and figure out new ways of doing the rest.

    • Partner: Deal with rapid change and complexity by seeking partners who can help you accomplish what needs to be done.

    • Shift: Far too many people view the future with fear rather than thinking about opportunity. Shift your focus to fridges, and you'll find that opportunity becomes clearer.

    • Imagine: Innovators don't make a difference by redoing the status quo -- they accomplish great things by being different. And they don't constrain their difference with traditional thinking: they simply think differently.

    • Start: You've probably been holding off on doing the one thing you always wanted to try to do. Drop the stop now, and begin doing it. Innovators succeed through momentum, and momentum comes from doing.

    • Enjoy: People who approach things with passion and purpose live a compelling life. Find your spark, and light it!

    Permanent link to this item ...posted at 11:38 AM...December 23, 2005
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    My own top 10 blog posts

    top_10.jpgHere's a quickl list of what I think were some of the best posts to this often sporadic blog through the year.

    1. Change: Deal with it: this little fellow still cracks me up.

    2. The infinite idea loop: the future is faster. Even Fortune covered this posting. A compelling 3 minute watch, if you really want to understand how the future is evolving.

    3. The Masters of Business Imagination Manifesto: FastCompany picked up on my MBI Manifesto found in this post. It got so much attention, it has become the focus of my next book, due out in 2006.

    4. It's in to be out!": Too much fun earlier this year when I met with the editors of O (Oprah Magazine), Elle, Family Circle, Parenting, InStyle, Cosmopolitan, Working Mother, American Baby, Soap Opera Weekly, Woman's Day, Glamor, Teen Vogue, Seventeen, Good Housekeeing, Family Circle and about 40 other national trade magazines, in New York City! Covering off my list of outdoor trends.....on behalf of a major client.

    5. Frogs in Texas reviews: After all that work in bringing out a new book, it gets some great reviews and momentum throughout 2005.

    6. The Tiniest Warrior of All: My wife and I published, through out publishing company Oblio Press, a very important, powerful and emotional book.

    7. 10 Signs You've Got an Innovation Dysfunction: How can you tell if you've got problems? Read the list .... Fortune covered this one.

    8. Creativity, trends and innovation in retail, packaging and consumer goods ...: I've done a huge number of talks in almost every industry and profession in the last decade, talking as a futurist about future trends. I've got a huge number of trends floating around in my head and in my materials, and I'm trying to use the blog to capture alot of them after a major keynote. This post is a good example.

    9. "The concept of going to school for knowledge is kind of quaint...": A quick article that stirred up a fair bit of controversy. I don't believe anything I said here to be untrue.

    10. 10 More Ways to Instill Innovation: A followup to the innovation dysfunction post above.

    Permanent link to this item ...posted at 11:11 AM...
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    10 Big Trends for Agriculture

    pig.gif
    I've got a number of keynotes coming up in the New Year focused on the agricultural sector, and have done quite a few in the past.

    I'm preparing for a series of events at the end of February, and now is a good time as ever to put up a list of what I see happening.

    1. Massive growth in food demand: The UK Food and Agriculture Association estimates that the world population will increase 47%, to 8.9 billion, by 2050. That's a potentially huge food marketplace. That fact, more than anything, spells the reality that the agricultural industry is full of potential opportunity!
    2. A continuing rampup in efficiency: Simple fact: global agriculture must double in the next 30 years to sustain this type of population growth. Add this reality check: there is little new arable land in the world. The result is that existing producers will have to continue to focus on smarter, better, more efficient growing in order to meeting demand.
    3. Hyper-science: One of the realities of the infinite idea loop in which we now find ourselves is this: while there are 19 million known chemical substances today, the number is constantly doubling every 13 years… with some 80 million by 2025, and 5 billion by 2100. Science is evolving at a furious pace, and with science at the root of agriculture, we will continue to see constant, relentless new methods of improving crop and livestock yield.
    4. Innovation defines success: Growers that focus on innovation as a core value will find success; their innovation will focus on the triple-feature need for growth, efficiency and ingestion of new science. It will be by adopting new methodologies, products, partnerships and ideas that they will learn to thrive.
    5. Retail and packaging innovation drive agricultural decisions: Do this: stare at a banana. Did you know that Chiquita banana has come up with a special membrane that doubles the shelf-life of the product, doing this regulating the flow of gases through the packaging? Take a look at Naturepops: each lollipop is wrapped in fully bio-degradable film made from plant matter, and the bags they come in are made from recycled paper, water-based ink and poly lactic acid made from cornstarch. There's a huge amount of innovation happening with packaging companies and on the store shelf, and all of these trends have a big impact on agriculture.
    6. Intelligent packaging moves front and center: Innovation with packaging will take an even bigger leap in years to come, and will involve hyperconnectivity, a trend that will be driven by food safety, tracability, country of origin and nutrition labelling needs. Our lives are soon to be transformed by packaging that can "connect" to the global data grid that surrounds us; and its' role will have been transformed from being that of a "container of product" to an intelligent technology that will help us with use of the product, or which will help us address safety and tracability issues.
    7. The energy opportunity: Agriculture is set to play a huge role as we wean ourselves away from our dependence on oil and natural gas. The US Department of Energy plans to see alternative fuels provide 5% of the nations energy by 2020, up from 1% today. And it is expected that there will be $1.2 billion in new income for farmers and rural landowners by getting involved with new energy sources such as windpower. Europe plans to have a market that involves at least 20% usage of bio-fuels by 2020, and Feed & Grain estimates that liquid fuels from agricultural feed could replace 25% to 30% of US petroleum imports by that time.
    8. Convenience and health take center stage: We will continue to see rapid change in consumer taste and expectations as people comes to place more emphasis or doing their best with the little time that they have. For example, it is expected that fresh-cut snacks grew from an $8.8 billion market in 2003 to $10.5 billion by 2004, according to the International Fresh-Cut Produce Association, as part of a trend in which produce and fruit continue to compete with traditional snacks. Expect such unique trends to growth both in terms of number and rapidity.
    9. Direct consumer-producer relationships blossom: As this technology evolves and as people become more concerned about the safety of what they eat, a natural result is a frenetic rate of growth in direct relationships between growers and consumers. Check out SouthDakotaCertifiedBeef -- that type of thing defines the future of this trend!
    10. Generational transformation: perhaps the biggest trend is that we are about to witness a sea-change in the rate by which new ideas in the world of agriculture are accepted, as a new generation of technology-weaned, innovative younger people take over the family farm.
    11. Partnership defines success: If there is one trend I emphasize in every industry I'm involved with, it is that no one individual or organization can know everything there is to know. As I indicated in my I found the future in manure article, this trend is also becoming prevalent in agriculture. We will continue to see an increasing number of partnerships between growers and advisers, suppliers, buyers, retailers and just about everyone else, so that they learn to deal with the massive complexities that emerge from rapid change and innovation.
    Wait -- that's 11 trends! And that's indicative of just how rapidly this industry is set to be transformed......
    Permanent link to this item ...posted at 12:08 PM...December 22, 2005
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    10 big trends for the legal profession

    legal.jpgIn the last few years, I've spoken to a variety of professional service firms, including legal organizations. In addition, I've become an expert witness in a number of court cases, include a successful leave-to-appeal to the Supreme Court. During this time, I've come to understand the big trends that the legal profession is faced with in the years to come, and have put together a list of these 10 trends:

    1. Generational warfare: the predominant legal battles of tomorrow are already emerging today as small skirmishes, particularly in the world of entertainment. The younger generation, weaned on a massively interconnected global world, has rejected many of the accepted norms of legal principle when it comes to such legal principles as intellectual property, the role of government, censorship, and environmental matters. As they come to take over positions of authority in government and business, they will completely redefine our legal landscape -- with the result that they will go to legal-war with their older, more conservative legal peers.
    2. The underground goes mainstream: One side impact of this generational warfare is that we will see "going underground" becoming more acceptable. in the last few years, we saw a fascinating battle between music companies and Kazaa, the music sharing organization, which used extra-terratorial jurisdictional issues to provide itself some shelter against legal action. That type of activity is going to become the norm, not the exception, in the future. Indeed, going legal-underground is about to go mainstream: we can expect to see a lot more of it in the future.
    3. Risk minimization takes on priority
    4. : events of the last several years have made it clear that volatility is the new normal. Much of the focus of the legal profession -- whether it involves corporate, M&A, tax, consumer law or other issues -- will be aimed at risk minimization. In a world in which we truly don't know "what comes next" in terms of new and complex risks, organizations, government and consumers will increasingly seek to protect themselves in advance, through the law.
    5. Legal hyper-change becomes the rule, not the exception: as the pace of innovation and change continues to evolve at a furious pace in every industry, as product lifecycles disappear, as new knowledge is generated, and as industries disappear and appear, there will be a flood of new legal issues, challenges and concerns. The essence of the challenge faced by the legal profession today is found in the infinite idea loop which now envelopes every aspect of our world.
    6. Just-in-time legal knowledge becomes the focus: The typical lawyer will find that their biggest day to day problem is simply trying to keep up with the ever more rapid evolution of law. The most critical and important new legal skill will be developing the ability to quickly immerse oneself in new legal issues, matters and knowledge, at the right time, for the right purpose, in the nick of the moment.
    7. Rapid change and specialization
    8. : The result of this rapid change in the legal space is that we will see an even greater degree of legal specialization than we see today. Already highly stratified, we'll see sub-specialties within specialties, and specialties within those specialties. The law will become so stratified that a hundred thousand professions will emerge in the profession of law.
    9. A global battle for legal talent: This hyper-nicheing leads to a curious effect: a supply-demand shock, in which it will become the norm for only a very small number of lawyers who have any real knowledge of a very specialized area of the law. This will further increas the cost of basic legal services, and makes a battleground for access to talent the new competitive edge in the provision of global legal services.
    10. Evidentiary challenges
    11. : whether they like it or not, the Internet is increasingly going to be accepted as evidence in the courtroom, and the issues of information validity and integrity are going to become huge, complex challenges. The next generation of lawyers knows that the evidentiary rules of the last 200 years no longer have any effect, and will use this reality in many high profile cases, to devestating effect.
    12. Alternative empowerment
    13. : the legal consumer today is already dabbling with self-empowerment, seeking alternatives to traditional legal guidance. What we see today is miniscule to what we see tomorrow, when the generation of kids, weaned on global information, sets out to empower themselves with legal services in the same way they've empowered themselves with technology in so many other ways.
    14. Quick response and agility become success factors: the legal profession, not known for moving at a fast pace, will find that glacial response to emerging issues no longer cuts it. The profession will seek a transformation in attitude, capability and adaptability, knowing that its future success will come from its' ability to respond to the rapid rate of change that surrounds us.
    Permanent link to this item ...posted at 6:49 AM...December 14, 2005
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    The future of media in the era of the infinite idea loop

    inma-sm.jpgWay back in 2002 -- doesn't that seem like a long time ago? -- I was asked to keynote a get together of the International Newspaper Marketing Association. The title of my talk? "How Consumer and Advertiser Markets Will Differ in a Post-Recession
    Environment -- And How Newspapers Should Strategically Respond
    ."

    Back then, media and advertisers were convinced that the future was over; the Internet was no longer something to be concerned about; that there were precious few ideas to be had when it came to creativity in the media and advertising. I came in with a different message -- that we were yet to see a blossoming of truly creative potential in the world of media....

    That's where we are today -- and in June of 2006, I'll keynote a major magazine conference. I wrote up a session description the other day for the conference organizers -- and it gives you a hint of where I'll take the crowd.

    It's all about creativity, inspiration, innovation, and adapting to change -- furious rates of change.... here's the session description.

    What Comes Next? (And What Should You Do About it?"

    The Google-Car? A printer of things? Wireless energy? Personal ink?
    Bio-connectivity? Join us as noted international futurist, trends and
    innovation expert Jim Carroll takes us on a fascinating voyage to
    2016. It's a world that involves topsy-turvey business models, ever
    more rapid innovation, and even more contentious consumers.
    Our future is full of both challenge and opportunity. . And the fact
    is, to thrive with magazine publishing opportunities today and in the
    future, you've got to understand both short and long term trends, and
    be in the proper frame of mind to cope. That's why we've brought in
    Jim Carroll, a Kenneth R. Wilson award winning columnist, author, and
    all around nice guy, to give us a glimpse into the long term future --
    and the short term issues that we are now wrestling with.

    In addition to a gaze out far into the future, Jim will also take a
    comprehensive look at the opportunities and challenges we are faced
    with today, including: demographic realities, the essence of
    advertising market shifts, the rise of blogdom and issues of
    editorial integrity vs information rapidity; Nintendo-influenced-
    attention-spans and writing style; and rapid technoligical change and
    magazine business model agiltiy. Add on to this the longer term
    trends that will drive us through the next 10 years, and there is no
    doubt that we're in for a wild ride -- and a lot of fun!

    In his keynote, Jim will outline how to turn both short and long term
    trends and challenges into opportunity! In his keynote, he provides a
    key message -- opportunity comes from your ability to innovate and
    change, adapt and evolve, as the very foundation of the publishing
    industry -- and the world around you -- continues to evolve at a
    furious pace.

    Permanent link to this item ...posted at 3:57 PM...December 8, 2005
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    Fortune Magazine and the infinite idea loop

    fortune.gifi>Fortune Magazine's Business Innovation blog linked to my "infinite idea loop" video clip, and the traffic has been pretty heavy from right around the world.

    They had this to say of my clip on how innovation has forever changed in the context of what I call "the infinite idea loop: "It's hard to discuss all of these trends succinctly within a brief 3-minute period, but Jim does a great job - it was like watching a motivational speaker up on stage exhorting companies to embrace open collaboration and global connectivity."

    Cool -- and thank you for the compliment!

    Permanent link to this item ...posted at 2:37 PM...
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    "It's in to be out!"

    jc-sun.jpgI'm doing a dinner talk tonite for a government group involved in managing recreation and camping parks throughout the province. It's my last event before Christmas break, at which point I'll focus son skiiing and writing my Masters of Business Imagination book.

    I'll base the talk tonite on the "10 outdoor trends" identied earlier this yaer when doing a New York City publicity event. Earlier this year, I met with the editors of O (Oprah Magazine), Elle, Family Circle, Parenting, InStyle, Cosmopolitan, Working Mother, American Baby, Soap Opera Weekly, Woman's Day, Glamor, Teen Vogue, Seventeen, Good Housekeeing, Family Circle and about 40 other national trade magazines, in New York City.

    I was there on behalf of Banana Boat, in their annual product launch, talking about my "10 Trends that Will Rock the Outdoor World in 2005." You can read the list and see the "fun facts" adobe.gif here.

    In preparing, I undertook detailed research and analysis of leading lifestyle, demographic, social and cultural trends, to put into perspective what we can expect in terms of active, outdoor living in the future.

    It's a good example of the unique type of event that I am hired for -- in this case, I was retained by a leading global PR agency on behalf of their client.

    Permanent link to this item ...posted at 6:25 AM...December 6, 2005
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    Seafood, farms and innovation!

    Quick: what's the average number of fridges per 100 people in China today?

    If you guessed 82, you're right.

    And if you knew that there were but 29 per 100 in 1990, then you have found the secret to innovation. After all, if you think about it, that's a massive increase in the potential market for food exports......

    Innovative people focus on opportunity, not threat.

    When confronted with the issue of globalization, most people sit back and stress out about "how bad things are going to be."

    Innovators sit back and look at globalization and think, "man, what an opportunity!"

    It's all in how you approach the future. Last Thursday, I gave the dinner keynote in Monterey, California for the American Agriwomen Association, and chatted with the folks about the key trends impacting agriculture. And that's the type of message I brought -- don't focus on threat -- think of opportunity! There's a lot of fridges to be filled!

    This week, I'll be keynoting the National Seafood Sector Council with a similar message, and will take a look at global packaging, food and consumer market trends. Then I'll be doing an awards dinner in Wolfville, Nova Scotia for a group of community innovators. Both talks will carry a similar theme -- if you look at the future as nothing more than a threat to worry about, rather than an opportunity to be grabbed -- then you are looking in the wrong place!

    Think fridges!

    Permanent link to this item ...posted at 6:17 PM...November 13, 2005
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    I found the future in manure!!

    manure.gifOn Monday, I'll be the luncheon keynote luncheon speaker at ICE - The Tech Conference in Edmonton.

    My topic? "I Found the Future in Manure: How to Capitalize on the Rapid Evolution of Science"

    Here's the description for my talk:

    "In the last decade, the world has seen the emergence of a globally connected scientific mind. The impact is dramatic -- while there are 19 million known chemical substances today, it is estimated that by 2025 there will be some 300 million -- and 5 billion by 2100. As Apple learned with the iPod, the discovery of a single new chemical substance can lead to the emergence of a billion dollar market, literally overnight. Since science is at the heart of every industry -- and with such rates of discovery, innovation abounds. Join leading international futurist, trends and innovation expert Jim Carroll as he explores the impact of hyper-science, and what it means in terms of bio-tech, nanotech and everything-tech. What does this have to do with manure? Join Jim and find out!

    If you search my Web site a bit, you'll find the article that brought this whole topic up.

    Oh, and for the fun of it, I'm going to explain the relationship between manure, a '57 Chevy, and transportation in the year 2016.

    Seriously.

    Permanent link to this item ...posted at 11:55 AM...November 4, 2005
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    "The concept of going to school for knowledge is kind of quaint..."

    I'm quoted in the Toronto Star today with my observations on the future of knowledge, careers and work. Kind of provocative, but I really believe it to be true....

    ------------------------

    Forget what you think you know
    Toronto Star, Oct 25/05

    You know a diploma is worth less and less. Soon it's going to be worth nothing at all.

    If you've just completed an undergraduate degree you might not want to hear what Mississauga-based futurist Jim Carroll has to say.

    "For young people I think one of the things they will need to understand is the skill of `just-in-time' knowledge," says Carroll, who advises companies across North America.

    He explains that "just-in-time" knowledge is the skill of learning information during quickly advancing periods of change. The information learned is entirely — and possibly only — relevant at a specific time. Learning it will require people to immediately dump previous information that is no longer relevant at the same time.

    "The concept of going to school for knowledge is kind of quaint," says Carroll, who foresees a future when longer degree programs will become almost obsolete. "What is the relevance of a three or four or five-year degree program when half of what kids learn in their first year will be obsolete by the time they graduate?"

    Carroll says the majority of knowledge needed in the workplace of the future will be gained from collaborative social networks, online sources and independent learning.

    As far as formal education goes, he doesn't think many degree programs will be longer than about nine months.

    "A survey I saw a couple weeks ago said young people now think self-employment is more secure than a corporate job.

    "As young people continue to completely reject the concept of the traditional workplace they will also move to educational models that suit their relationship with a changing work world."

    Permanent link to this item ...posted at 2:10 PM...October 25, 2005
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    Health care trends

    It was a week for health care.

    Yesterday I opened the annual American Society for Health Risk Management conference in San Antonio, taking a look at . As the session description noted, "as a futurist, trends and innovation expert, Carroll is an energetic guide who will show how to anticipate trends, develop key leadership skills for the future and view change as an opportunity to pursue … not as not as a threat to be feared."

    I like that description, because when watching the body language during my presentations, its obvious that many people only hear the downside of future trends. That's why I work hard to spin the message that "you've got to turn change and challenge into opportunity." No where is this more true than in the health care sector -- there is going to be a huge supply/demand imbalance, and it is going to take some increasingly creative thinking to deal with the challenges and come up with innovative solutions.

    A good portion of my talk was built upon the 10 big trends for health care that I've been focussing on.

    Earlier in the week, I opened the annual leadership meeting for VHA Georgia, providing insight into health care leadership skills built around the same future trends.

    Permanent link to this item ...posted at 3:32 PM...October 24, 2005
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    Business trends for the future

    There's been a lot of searching on my site for the list of the "10 big business trends for the future," so I thought I'd replay it here in a blog post.

    • Low-cost domination:  Every industry is now involved in a "race to the bottom", as low cost producers come to dominate markets
    • Commoditization:  Every product and service is being commoditized as empowered consumers become increasingly driven by the "Wal-Mart effect," expecting consistently lower prices
    • Value-enhancement as a strategy: Margins suffer as a result, and going "premium" might be the only means to survival
    • Hyperinnovation:  At the same time, hyper-innovation will come to challenge your ability to keep up with changing expectations
    • The end of product lifecycles:  Expect nano-lifecycles to become the norm for most products and services -- and that you will be measuring product lifecycles in months rather than years
    • Specialization:  Increasing specialization will come to challenge your ability to compete - which might mean that you'll increasingly have to "go narrow"
    • Skills shortage:  Expect that a skills shortage might make this an even bigger challenge -- how will you source the talent in a world in which specialized talent is becoming ever more scarce?
    • Hollow companies: Organizations are hollowing out -- and you might not be ready for the impact that comes from these smaller, faster, more nimble competitors
    • Forward oriented innovation:  Short term decisiveness has become critical -- yet you are likely still suffering from aggressive indecision. At the same time, long term insight is one of the most important corporate cultures to re-establish
    Permanent link to this item ...posted at 6:54 AM...October 21, 2005
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    It's in to be out...!!!

    jc-sun.jpgAs much of North America continues to swelter in the heat, we'd do well to remind ourselves that a variety of trends suggest that we will be spending much, much more time outdoors in the future.....

    I've just put up a video from a 15-minute presentation I did this June for the annual sales meeting of a major consumer products company, highlighting the 10 trends that are leading to a future in which "it's in to be out." This was based upon original research I did for the same client earlier this January, when I was lined up to meet with editors of leading fashion magazines, putting into perspective how our society is becoming much more outdoor oriented.

    In the video, I also spin these trends into the issue of innovation -- how a sales force can become more innovative by adapting to the trends swirling around them, rather than doing the same old thing....

    It's a good example of the unique type of research that I blend into my keynote presentations.

    More information:

    And check out the cool shirt in the video....

    Permanent link to this item ...posted at 12:54 PM...August 12, 2005
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    Future oriented leadership

    I've posted a few new video clips to my site from recent keynotes that catch some of the themes I'm talking about stage these days

    There's a lot more to come; I've got about 4 recent keynotes on DVD and will be placing various clips online.

    Permanent link to this item ...posted at 8:32 AM...August 4, 2005
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    10 Big Realities for Health Care in 2010

    I've spent a huge amount of time through the last many years, talking in countless industries about the trends that are at play and which will impact us in 2010 and beyond. I've been working these into the industry pages of my site, and will dump them on the blog as I do, since they provide a useful context for the many people searching for trends -- and who stumble across my site.

    Here's the big issues for healthcare:

    1. Knowledge growth becomes exponential -- medical knowledge is now doubling every eight years. Expect it to be doubling every 2 years by 2010 -- with the result that medical professionals will be struggling to an even greater degree in keeping up than they are today.

    2. Theory into practice becomes the primary focus. Because of the rapid discovery of new medical knowledge, you'll get the most up to date treatment today only 50% of the time. Tomorrow, the prime focus in the medical community will be how to ingest and incorporate this new knowledge into practice.

    3. Skills fragment. Hyper-growth in knowledge and new medical discoveries means that every medical profession is becoming more specialized, leading to a an greater degree of niche-oriented medical skills than we see today.

    4. A battle for skills drives decisions. Skills fragmentation results in challenges, but so does the looming baby boomer retirement wave. 400,000 nurses are set to retire in the next 10 years. A war for medical talent drives much of the agenda of the industry by 2010, and the battleground is global in scope.

    5. Cost cutting becomes the focus. With the industry in a state of perpetual crisis due to skills shortages, new knowledge and unprecedented demand from aging baby boomers, health care institutions focus on trying to aggressively rip cost out of the system. Re-engineering of processes and methodology comes to a forefront within the system.

    6. Difficult philosophical questions rule administrative decisions. North American medical consumers now use up far more health care resources than they did 10 years ago, particularly because of the result of new discoveries, treatments and diagnostics. With ever-upward growth, the industry will start to challenge current assumptions, and medical professionals will demand an intelligent and reasonable debate on the difficult philosophical questions that surround the system.

    7. Bio-connectivity becomes the next big thing. A new generation of intelligent, Internet-connected medical devices flood the industry, providing new opportunities for monitoring and management of difficult health care conditions

    8. Hospitals get de-physical. Today, a health care institution is thought of as the building or campus that make up its constituent parts. Tomorrow, it will be defined by the reach of its virtual network, and the hospital will be thought of as the extended community network by which a good portion of its services are provided.

    9. Home health care and caregivers dominate the agenda. With the emergence of bio-connectivity and the de-physical hospital, home health care will come to dominate a huge part of the health care industry. There will be less focus on critical care health care beds, and more focus on opportunities to re-engineer the system through family and caregiver involvement in the home context, with bio-connectivity playing a big role.

    10. Generational attitude transforms the system. The entrance of Gen-Y -- kids who are in 2005 aged 15 -- into the health care system -- will bring a flood of new ideas, innovation and new ways of thinking into the health care system, helping to break some of the organizational sclerosis that has clogged up the opportunity for change in the world of health care.
    I've been doing quite a few keynotes and workshops in the healthcare industry, and I think there are a lot of folks who truly don't appreciate the impact of these trends on the industry and upon professions.

    Permanent link to this item ...posted at 10:23 AM...June 2, 2005
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    10 Big Realities for Telecom Companies

    I've been doing quite a few presentations within the telecom sector. I still find a lot of senior management and staff don't get the sheer depth of the massive change sweeping the industry. Here's a list I've put together that outlines the reshaping of the industry -- and which will mean that a good number of organizations in the industry today won't exist tomorrow.

    1. Everything commoditizes -- and business plans require radical, instant surgery as a result

    2. New competitors continue to emerge overnight -- agility and flexibility are the keys to survival

    3. Hyper-innovation means that you must plan for tomorrows' market right now -- and that market will last only six months at best -- before being obsoleted by the next market advance

    4. Rapidly evolving technology results in a battle for skills - those who can access specialized global telecom talent are the survivors

    5. Telecom service offshores to Asia -- new telco's start to serve global customers at rock bottom prices -- as offshore telecom takes hold as a real business model. Think mainstream carriers can compete?

    6. Skype destroys telecom -- not because of Skype-to-Skype calling -- but due to Skype-to-PSTN

    7. Yottabit capacity comes to telecom in quantity by 2007, further destroying margins and plans

    8. Attitude transformation in existing mainline telecom's becomes a key element for potential survival -- those who realize that "we're not in Kansas anymore" just might make it. Maybe.

    9. Plan destruction -- going forward by challenging all assumptions and eliminating habit -- becomes more important than business planning.

    10. Generational warfare reshapes the industry at a furious pace. Most telecom's are managed by 40+ year olds. Kids are different, exist in a different world -- and are redefining that world. Those who can tap their insight will be those who can excel.

    More information on my keynotes in this area can be found here.

    Permanent link to this item ...posted at 8:55 AM...June 1, 2005
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    Dentist drills and just in time knowledge

    I've just put up a new video clip of a TV interview in which I'm talking about how children of the future won't know dental drills -- a result of the rapid explosion of knowledge and change occurring around us. Watch it here.

    Permanent link to this item ...posted at 5:11 PM...May 4, 2005
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    The Masters in Business Imagination (MBI) Manifesto

    Enough already!

    Complacency in a time of rapid, disruptive change can be a death sentence – not only for organizations, but for the careers and skills of those who work there! It's time to abandon the thinking that has had you anchored firmly to the past – and to shift your focus to the future, with enthusiasm, motivation and imagination.

    You can do this by abandoning any pretence that the skills of yesterday will be important tomorrow. Figuratively and literally, it is time to move beyond the thinking that has led us to a world of MBA's – Masters of Business Administration – and focus upon the critical skill that will take you into tomorrow.

    The world doesn't need more administrators. It needs more MBI's – Masters of Business magination.

    Read more in my MBI Manifesto.

    Permanent link to this item ...posted at 8:17 AM...March 16, 2005
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    Avoiding the race to the bottom - Keynotes on challenges in the global economy

    Upcoming this week are a couple of keynote talks that have a common theme -- in an era of massive globalization, offshoring and the rapid impact of China on the global economy -- how do organizations innovate and restructure to survive?

    I'll be talking to the leadership meeting of a major transportation company, providing my strategic insight on how they might avoid the price commoditization that is ravaging their industry; then I'll be talking to a major global food manufacturer, on the reality of "the China price" -- that's the lowest price offerred by a company which has offshored manufacturing processes to China -- and it's always the lowest price in any market!

    Both of these talks draw upon issues of innovation, trends and the future of the economy, and provide critical leadership insight on some pretty challenging issues. They are roughly based on two of my core themes

    • What Comes Next....And What Should You Do About It? adobe.gif link
    • Leading the Future: Leadership in an Era of Innovation and Changeadobe.gif link

    Permanent link to this item ...posted at 7:48 AM...October 13, 2004
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    Business trends, health care, skills crisis -- and more!

    Where did September go?

    In a hectic month, I gave keynote presentations in London, Montreal, New York, Chicago and Stockholm. I'm back on the ground now, but certainly "covered a lot of ground," so to speak.

    My talks covered a broad range of issues:

    • the future of health care: what trends will impact us 5, 10, 20 years out? This in two breakout sessions at a major US health care conference;
    • the emerging skills crisis, and the challenges in recruiting and retaining Gen-Y staff, in a three hour presentation/workshop examining future trends for the annual partners conference of a major accounting firm;
    • how to innovate and thrive in a time of constant change, in a keynote talk for senior staff of the BBC;
    • and a keynote on the future of business and leisure travel in New York for the huge international HSMAI association
    • not to mention an address of "The keys to innovation" for SAP in Stockholm
    My keynotes these days are covering a huge range of issues, including lifestyle, corporate, workplace, demographic, social, technological and other trends.

    They are striking a chord -- Hospitality.Net wrote an article featuring highlights from what they called a "thought provoking keynote."

    I'm in the office for the week, working away to get "What I Learned from Frogs in Texas" finished off an in to print.

    Permanent link to this item ...posted at 12:37 PM...October 4, 2004
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    My new PROFIT column - "The coming labour crisis"

    My new semi-regular online column in PROFIT's X-Tra online edition debuts today. As I note, "One of the most challenging issues that you will face through the next decade will be an increasing inability to access the staff and skills
    necessary to effectively run your business. Blame it on retiring babyboomers,
    Generation Y and hyper-innovation
    ." [ link ] or adobe.gif[ PDF ]

    Permanent link to this item ...posted at 9:12 AM...September 9, 2004
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    Keynote: Thriving on change

    From Dialogue, an article I wrote for payroll professionals. As they note in the intro, "although Jim is not a payroll professional, he is our featured VIPP this month because of the insightful keynote presentation he recently gave at our Annual Conference ….This article is based on parts of his presentation on change, including ideas on how to embrace it." adobe.gif[ article ] (in Adobe Acrobat format)

    Permanent link to this item ...posted at 10:08 AM...August 23, 2004
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    "The Future of Manufacturing"

    Through the years, I've spoken to several manufacturing groups about the change coming to their industry. I wrote the attached proposal a few weeks back for one client, and it makes sense to post it here as well; it provides siome useful insight into some of the key trends affecting manufacturing into the future. [adobe.gif link ]

    Permanent link to this item ...posted at 3:35 PM...August 13, 2004
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    "Frogs in Texas" - Chapter 6

    I'm still on the big comfy couch -- and I'm now up to chapter 6. The book will come in at about 8 chapters -- and should be available mid-to-late October.

    It takes a look at issues of leadership and the future, innovation, change. I've been writing about the impact of hyper-innovation and hyper-competition; how we must get into a frame of mind that responds to a world that is changing around us faster than ever before. Stay tuned.

    Permanent link to this item ...posted at 7:28 AM...August 12, 2004
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    Cool -- I'm in ComputerWorld Malaysia

    My comment on blogs for business has been picked up here.

    Permanent link to this item ...posted at 3:53 PM...August 4, 2004
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    The future of risk

    My latest article: "I find it fascinating that a number of recent presentations have focused on the theme, 'The Future of Risk,' in which I’ve been asked to take a look at the unique challenges that will emerge in society through the next several decades.....you should gain an appreciation for the new types of risks that are emerging in a world undergoing rapid, relentless change, with resultant new forms of unexpected risk becoming the norm."

    Read the Adobe Acrobat version of the article [ adobe.gif here ]

    Permanent link to this item ...posted at 8:25 AM...July 27, 2004
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    Still paralyzed by indecision?

    Just over a year ago, my artilce on the rampant indecision throughout the economy appeared in print, in which I noted "fear of the unknown has made doing nothing the new reality in business."

    I think a lot of organizations out there are still in this state of mind -- and are doing themselves long term damage as they continue to drift into a culture of complaceny. It's probably a good time to relink to the article -- have a read since it provides some good food for thought.

    Read the Adobe Acrobat version [ adobe.gif article ]

    Then think about bringing me in to help destroy your culture of complacency -- read the topic page [ adobe.gif brochure ]

    Permanent link to this item ...posted at 2:42 PM...July 22, 2004
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    A keynote for HSMAI

    It has just been confirmed that I will be opening keynote speaker for the HSMAI/NYU (Hospital Sales and Marketing International and New York University) Industry Strategy Conference in September. THe conference was started in the wake of the September 11, 2001, tragedy, as a way to bring industry leaders together. I'll be providing insight into the future of business and leisure travel, based upon my "What Comes Next? (And What Should You Do About it?)" presentation.

    Permanent link to this item ...posted at 11:54 AM...
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    Leading the Future: Leadership In An Era of Innovation and Change

    We live in an era of unprecedented, relentless, rapid change.

    An era in which competition changes overnight, and where new products and services come to market faster than ever before. A time in which rapid innovation has led to compressed product lifecycles that are now measured in a matter of weeks and months instead of years. A business environment in which distribution channels, business models, market trends and corporate structure changes on a regular basis. Where ongoing cost challenges and the need for revenue growth have created new challenges in meeting shareholder expectations. Corporate accountability issues which have caused many organizations to focus on the challenges of the “here and now,” rather than thinking about what is yet to come.

    We live in a time in which permanence has been torn asunder; a time that demands a new agility and flexibility for every organization; an era that requires leaders who have the skills to prepare their organizations for a future that is rushing at us faster than ever before.

    That’s why many of the keynotes that I have been providing have focused on how to develop on how to develop and engender the leadership skills of the 21st century. I've put information on the presentation: "Leading the Future: Leadership In An Era of Innovation and Change", up on my site today.

    Take a look (PDF)

    Permanent link to this item ...posted at 2:33 PM...July 14, 2004
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    Certain things are certain...

    At 6:15am this morning, I finally started writing my book, "What I Learned From Frogs in Texas: Simple Steps to Thrive in a World of Constant Change and Innovation." I'm mostly off for the summer; I have a keynote at Meetings World in New York next week, but will devote the rest of my time to both downtime, and to getting this book written.

    Permanent link to this item ...posted at 6:23 AM...July 6, 2004
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    Article - "We Can't Make Up Our Minds"

    My comments about the indecision that is driving the economy made the cover of Meetings World, in this article. "People have decided not to make decisions -- and they like it -- because it mitigates their fear". Read the article (PDF)

    Permanent link to this item ...posted at 1:42 PM...June 23, 2004
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    What comes next?

    Straight from Dallas and on to Ontario -- I'll be talking later in the week on the theme, "What comes next?" -- taking a look at trends involving hyper competition - constant, relentless change - rapid innovation - increasing market risk - the emerging skills shortage - and the exit of 'boomers' -- for clients of Fibrewired, a leading provider of hi-end data and networking services. [ link ]

    Permanent link to this item ...posted at 6:25 AM...June 15, 2004
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    What's the future for intelligence?

    I'll be keynoting the closing lunch tomorrow at the 14th Annual Canadian Conference on Intelligent Systems. It's a very august crowd of PhD's, researchers, academics and scientists. I can't tell them much about the future that they don't already know -- so I will talk about this:

    "In his keynote presentation, futurist, innovation and trends expert Jim Carroll provides critical insight into the deep relationship between the "big issues" of the next 10 years and intelligent systems. He'll provide a clear link between the major demographic, social, business, cultural, economic, mployment and technological trends that come next -- and will relate these to the practical intelligent system research and development occurring today. He
    will deliver unique insight into the challenges that face the industry as it goes moves from an era of research and development to a time of implementation -- and what the industry must do to address the potentially significant cultural, social and political barriers that can stand in the way of success
    ."

    Permanent link to this item ...posted at 12:58 PM...June 7, 2004
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    Keynote overview - "Bridging a Path to the Future"

    "If you're not taking risks in your company and career, you probably aren't adding much value. That was the bottom-line message of futurist Jim Carroll, who delivered the closing general session address on Wednesday to the Spring 2004 Professional Forum of the Industrial Asset Management Council ..... Carroll discussed 10 trends that are shaping the future of the global economy." Take a look at the unique insight I provided to this global conference earlier this spring. (PDF)

    Permanent link to this item ...posted at 9:17 AM...June 1, 2004
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    Article - Will Sarbanes Oxley Kill Innovation?

    Will the intense focus on governance and compliance issues in the wake of major scandal somehow force many organizations to throw the innovation baby out with the bath water? It may inhibit a board's ability to focus on risk taking and long term value creation. And once risk and innovation are removed from the board table, it will soon disappear from the rest of the organization as well. Read my latest article on this topic: (PDF)

    Permanent link to this item ...posted at 4:21 PM...May 31, 2004
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    New article - Gen-Y and the workforce

    "One of the more challenging issues that organizations will have to deal in the next few years is how to successfully integrate “Gen-Y” into the workforce........ there hasn’t been a lot of thought given as to how to successfully integrate this new and diverse age demographic into the workforce, an issue that is becoming more important with every passing day. The fact is, these kids are unique in more ways than one, and hence, forward thinking executives should take the time to learn how to take advantage of their uniqueness, and how to best manage and motivate them." Read my latest article and think about what it might mean to your organization " (PDF)

    Permanent link to this item ...posted at 6:56 AM...May 18, 2004
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    Nine issues for not-for-profits

    The Texas Society of Association Executives has printed my article, Nine Issues for Not-for-Profit Executives in 2004 (and beyond). Read the article (PDF)

    Permanent link to this item ...posted at 3:14 PM...May 13, 2004
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    "The Internet as evidence"

    Does the Internet carry any evidentiary value when brought into the courtroom? One year ago this week, I was actually testifying in Federal Court, as an expert witness, on that very question. I ended up writing an article about my views on the matter. I predict that within the next 10 years, this will be one of the more challenging issues that our legal system will be trying to come to grips with. Read the article (PDF)

    Permanent link to this item ...posted at 6:42 AM...May 12, 2004
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    Why is our world more complex?

    I'm doing a talk on change this morning for an environmental government ministry -- specifically, how to lead and manage change. One of the key points I will be getting across to them is that to successfully manage change, you must help people understand how relentless change will continue to be.

    Some change results from rapid scientific advance -- and in that context, consider the statistics I obtained from a chemical journal on the rapid evolution of knowledge/data in that field:

    • “To be up-to-date in all areas of chemistry you would currently have to read about 2,000 new publications every day”
    • “If you prefer to screen only the short abstracts, you must read 200 pages per day or about 70,000 pages per year.
    • “Furthermore, since the number of chemistry publications increases also exponentially, you need to double your reading capacity within the next 15 years. “
    • “You must read 20 publications every day in order to grasp only 1% of the overall chemical publications!”

    The result of this rate of advance is an spiralling increase in the number of chemical substances:
    • “…The number of known substances has been growing exponentially since 1800, from some hundreds then to about 19 million today….”
    • “…. the number constantly doubles every 13 years….”
    • 2025: 80 million substances
    • 2050: 300 million
      2100: 5 billion……

    Permanent link to this item ...posted at 6:08 AM...May 10, 2004
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    "The End of Retirement"

    "Are you ready for a world in which the concept of "retirement' has come to an end? If not, you'd better be, as this is likely to rapidly emerge as the most significant issue for every organization through the next ten years. That's because right now, we have a "perfect storm" brewing that involves three succinct but inter-related trends that will see the ongoing involvement in the workforce of people well past the age of 65." Read my latest article and think about what it might mean to your organization " (PDF)

    Permanent link to this item ...posted at 7:15 AM...May 4, 2004
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    Not Your Father's Telephone

    "Ten years ago, I spoke to 300 telecom engineers ...and made the observation that within 10 to 20 years, most of the world’s telephone systems will have moved to Internet technology. You might imagine that my remarks were met with derision, if not outright anger, perhaps because the idea of an accountant explaining the future of something like the telephone system just seemed too bizarre at the time. Fast forward to 2004 — telecom industry prospects are looking up and there is much talk of Voice over Internet Protocol (VoIP) technology. It seems I have been proven right." Read my latest article, Not Your Father's Telephone. (PDF)

    Permanent link to this item ...posted at 3:32 PM...April 30, 2004
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    Comments in Small Market Meetings magazine

    I'm featured on the cover of this months Small Market Meetings magazine, reporting on my comments in my keynote at the MPI MidAmerica session last March in Cincinatti. My belief? Based on the rapid rate of change and innovation in the economy, "there's an even greater need than ever to bring people together, to share the passion, and build relationships." You can read the article online. (PDF, 800k)

    Permanent link to this item ...posted at 12:59 PM...April 15, 2004
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    New article - "The commodization of human capital"

    In my latest association column, I note that "With the political storm now raging around outsourcing and “off-shoring,” one fact seems to be rather obscured: it is happening because many individuals, and likewise, many professions, have not managed to make a transition from a role that is tactical to one that is strategic" and go on to note that "It’s a perfect storm – one that is resulting in the ongoing commoditization of human capital." (PDF)

    Permanent link to this item ...posted at 11:40 AM...April 12, 2004
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    Offshoring -- if anyone was listening....

    I find it kind of fascinating that people seem surprised about the offshoring of many jobs to India and elsewhere. Back in 1996 or 1997, I released a list of 10 important trends to watch for -- among them, the fact that the location of work would increasingly become irrelevant over time. It's kind of fascinating to read the list today, considering what is going on out there.

    It's not like the signs of a looming offshoring trend weren't evident or anything!


    Jim Carroll's 10 Trends to Watch for (from 1997)

    • The number of full time jobs will begin to dramatically shrink - yet, we are only seeing the tip of the iceberg in the change of the relationship between employer and employee.
    • Companies will hire the best talent they can, regardless of where that person might be. A new form of career competitiveness is emerging, with extreme competition among highly skilled individuals who are beginning to call the shots.
    • Lifestyle choice will come to dominate career decisions as employees begin to reject the accepted “norms” of the corporate environment.
    • Where people work won’t matter - a trend that has implications for the future of both rural and urban economies.
    • The ability to master the skill of “just in time knowledge” will be the key to a successful career. Knowledge is the currency of the 21st century, and as the information age descends upon us, the ability to deal with the era of the information flood will be crucial to survival.
    • A generational battle for economic control and survival will soon be upon us, and business competition will increase dramatically, as a new breed of techno-savvy managers are inheriting the corner offices.
    • The shape of tomorrow’s company won’t be defined by the walls in its offices - it will be defined by the reach of its computerized knowledge network, and its ability to tap into the skills and capabilities of its workers.
    • Business and government will have undergone a dramatic transactional restructuring... as an era takes hold in which all the rules that we have known are being rendered irrelevant by the tools of the information age.
    • The era of “wired competition” will play havoc with old-school business strategies, leading to a number of high profile business failures and dramatic new initiatives.
    • Opportunity will come to strategic thinkers who embrace the information age. The continued evolution of the wired world will mean that senior management - not technical staff - will be more involved in steering their organizations through an increasingly complicated networked economy.

    Permanent link to this item ...posted at 7:12 AM...April 6, 2004
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    Oil & gas, real estate, entitlement, infrastructure and risk management!

    I explained to a client today that when I'm preparing for a keynote or workshop, I often end up putting 30-40 hours of research into each talk. I'm well immersed in that process for about six upcoming presentations between now and mid-March. This morning, I've been taking an in-depth look at:

    • key business trends in the oil and gas sector, including concepts such as BP's "Field of the Future" effort and Shell's "Smart Fields" programs, both of which involve significicant change throughout the exploration and development process, for an upcoming session for SAP
    • issues of real estate management, and the strategic role and value of the real estate function within organizations, for my upcoming keynote for the International Asset Management Conference in Tucson
    • and an examination of the "culture of entitlement" that pervades society and what it means when it comes to emerging global infrastructure risk, whcih I'll be speaking about at an upcoming annual meeting for a major insurance company
    Whew! And the fascinating thing is, all of these topics tie together .... and it's a good example of the different types of issues I delve into.

    Back to the books....

    Permanent link to this item ...posted at 2:50 PM...February 17, 2004
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    What comes next?

    We live in a world of hyper-competition, constant, relentless change, rapid innovation and increasing market risk. People can choose to watch as their world passes them by, or they can choose to become futurepreneurs, able to spot the trends, analyze what it means, and determine an action plan that let’s them master their future. That's the focus of the presentation/workshop that quite a few organizations have been engaging me for -- take a look at the detaisl, "What Comes Next? (....and What Should You Do About It?)" (PDF)

    Permanent link to this item ...posted at 7:12 AM...February 16, 2004
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    Leadership for the future / "trends radar

    I've had two new association executive related articles published in the last few weeks:

    • Establish your own trends radar"I’m often asked how I became a “futurist, trends & innovation expert.” Easy – I spend time observing and thinking about what’s going on in the world around me – and I enhance those observations with real data" (PDF)
    • Leadership for the future"Seek out the rebels in your membership base - you might not like what they have to say, but often, they are probably right in what they will tell you" (PDF)

    You can find the full list of all association related articles here, as well as my most recent article list here.

    Permanent link to this item ...posted at 6:59 AM...February 10, 2004
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    Telecom market disruption

    Every industry reaches a point where new technologies, business models, a critical mass of user readiness and customer demands suddenly brings it to the point where everything begins to change -- in a big way.

    Such is the case with the telecom industry -- Voice-over-IP is a hugely disruptive technology, and it is now starting to wreak its' havoc. We're only seeing the tip of the iceberg -- jobs and careers will change, competition will increase, business models will be ripped apart, skill sets will undergo a massive evolution, innovation will dominate for the smart ones who figure out what's going on -- and the pace of change will increase to the point where it's horrifically difficult to deal with.

    I'm doing a keynote next week out west that is looking at VoIP business issues, implementation realities and market trends, as well as the necessity for strategic planning in this area. This is one of several keynotes I've done in this area -- see my list of hi-tech and telecom clients for an idea of who is seeking my insight.

    Permanent link to this item ...posted at 7:42 AM...February 6, 2004
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    Revisiting the future

    For a while, it wasn't trendy to think about the future. Now that's over -- I'm noticing that companies are scrambling to try to understand the trends and issues that will affect them into the future.

    That's good -- because we continue to function in a world in which the rate of change is speeding up, not slowing down. Organizations can't afford to take their eyes off the change occurring within their markets, with their customers, with their industry, and with the world around them.

    That's where I fit in -- I've become widely recognized by groups such as the US Department of Defense, the American Federation of Teachers, SAP, the American Payroll Association, the North American Newsprint Papers Association, CBS/Infinity Broadcasting, Nortel and many others as someone who can effectively relate existing trends to future opportunities and challenges.

    A few weeks back I undertook an exhaustive full day workshop with a major credit union in New York State, taking a look at how future trends will affect financial services, and leading an interactive discussion with the Board of Directors as to the business strategies they should be thinking about.

    During the session, I took an indepth look at a wide variety of trends and issues -- demographic trends; ethnic cultural trends; social/cultural issues; political issues; the future of the workforce and corporate structure; geographic and "smart community" trends; technology and other trends....and put it all into a story as to how financial services will be impacted well into the future.

    The session was a good example of how I've become a noted futurist and trends expert -- how I relate current trends to future opportunities. I provide detailed insight into current trends using statistics, reports, studies and hard data, as well as formal and informal observation, and then use that to paint a picture of competitive challenges, opportunity, market change and other realities of the future. There's a tremendous amount of original research and fresh thinking that goes into every presentation and workshop.

    A very good example had to do with the discussion that I led concerning the ongoing Latinization of society --- and a survey I used which indicated that while most Hispanics (now 13% of the population, soon to be 18%) are comfortable speaking English for most day to day activities, they are not when it comes to financial services. Closely related to this is that Hispanics are by and large outside the traditional financial system -- only 65% have bank accounts, and they remit some $30 billion per month to relatives in their home countries -- outside of traditional financial networks.

    Trend? We are already starting to see a massive focus in the financial sector related to the ongoing ethnicization of society. Consider this -- the Bank of America stated at their recent annual meeting that 80% of their growth is going to come from ethnic markets/marketing -- think about that! The future? Expect massive focus within financial services -- among other markets -- on niche marketing activities related to the ethnicization of society, moreso than we have already seen today. The Hispanic market is but one example of where a major ethnic change is sweeping society.

    Another trend I spoke about -- the "boomerang generation." These are the kids of today who have gone off to school, graduated, and have come back home. One British survey shows that 1 in 4 parents now expects that they will be supporting their kids into their 40's. Not the parents 40's -- their kids! Another study out of Australia demonstrated that the family unit has changed to such a degree -- mom, dad, grown kids *and* grandparents all within the same area, that the marketing of financial services is changing to recognize that. Fact is, the kids ain't leaving -- the family is becoming more extended than ever before -- and there are customer marketing, service, loan and transaction opportunities here ... particularly as the baby boom generation continues to age, and as the largest wealth transfer in history occurs, with $30 trillion passing from one generation to the next.

    My days are spent thinking and harvesting through a huge amount of research material, all of which feeds into my presentation and workshops. This one was a fascinating presentation/workshop and is indicative of the future, trend and innovation presentations that I've become known for. [ link ]

    Permanent link to this item ...posted at 6:58 AM...January 30, 2004
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    " I don't think the marketing world has figured it out yet"

    I'm quoted in a ComputerWorld artilce this week, Blogs Bubble Into Business. The points I raise were discussed in an earlier article I wrote about the topic. As I comment in ComputerWorld, "....everyone out there is too darned terrified to try anything new right now..." which is a shame, because weblog software can have big impact in terms of marketing, sales and customer support and loyalty. [ link ]

    Permanent link to this item ...posted at 6:36 AM...January 28, 2004
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    Interview on significance of VoIP (Voice over Internet protocol)

    You can catch a clip with me on the CBC National Business show talking about Voice-over-IP and what it means. Interestingly enough, this call was done through an Internet phone, using the Vonage service. here, in RealAudio format. [ link ]

    Permanent link to this item ...posted at 2:23 PM...January 22, 2004
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    VoIP is the Napster of the telecom industry

    I had a busy week last week -- a full day workshop on e-government, and a board of directors strategy session for a New York state credit union. So this weekend, I decided to stay up at our ski cottage a few extra days to catch up on some work, and to get a few runs in.

    I brought along my Voice-over-Internet box from Vonage, plugged it into my high speed Internet connection at our ski cottage -- and I've got phone service via the Internet ... despite the fact I'm sort of in the middle of no-where.

    VoIP is the Napster of the telecom industry -- it is going to tear apart business models, cause job and career upheaval, increase competition -- and generally change everything. Here I am on the shores of Georgian Bay on Lake Huron, working away, and I've got a New York City telephone number via the Internet. Fascinating.

    Permanent link to this item ...posted at 5:18 PM...January 18, 2004
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    What took Intel so long?

    New York Times: "Intel to Invest $200 Million in Home Media NetworkingSAN FRANCISCO, Jan. 6 - The Intel Corporation said on Tuesday that it planned to invest $200 million in start-up companies that are creating digital home entertainment technology that could eventually reach nearly every American household."

    We've been there in this home for almost half a decade or more, with thousands of (bought, converted from CD) MP3's on a file server in the home, 13,000 digital photos, and a new project digitizing all of our home video. My sons, now 8 and 10, have never really known CD's -- they simply pull music off of a computer in one of many rooms. I've often joked that indeed, they think CD's are from the "olden days." I've been writing articles and articles about this for years.

    Why does it take so long for Intel and others to clue in that people want home connectivity? This is *the* big consumer market for the next decade, so it is nice to see them finally *getting it*

    Permanent link to this item ...posted at 2:25 PM...January 7, 2004
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    Other issues and predictions for 2004 and beyond

    An association newsletter has just published, for their executives, my article outlining some of the issues and trends that will affect them in 2004 and beyond. While the article is written from an association perspective, the trends are general enough that they should cause food for thought for everyone.

    Examples of some of the issues the articles covers include these observations:

    "The most pressing issue for your members through the next decade will result from the increasing pace of retirement within their organizations. As this happens, important knowledge will simply walk out the door, and your members must start preparing for this eventuality."

    "Many organizations are now witnessing slower rates of membership growth among younger people, as well as less member involvement by those under the age of 30. Issues of member attraction and relevance are increasingly becoming front and centre as a new generation takes on a greater role in the workforce."

    Read it hereadobe.gifPermanent link to this item ...posted at 8:35 AM...December 31, 2003
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    Predictions for 2004 and beyond

    I've put together two documents that outline my thoughts as to the things we should be thinking about for the coming year; the first is a general list of trends and issues; the second is from an article I wrote for senior executives of associations, on the issues that they must manage on behalf of their members.

    Permanent link to this item ...posted at 8:15 AM...December 23, 2003
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    Keeping up!

    traction21-sm.jpgSomeone admitted to me in e-mail today that they " have finally begun to feel like ......I might not be able to keep up!" This, in an online discussion of an emerging trend that will have significant implications in the future.

    As someone who spends a lot of time thinking about trends and the future, I'm often asked how I keep up. One method is through the sophisticated trend tracking I do - I pull in vast amounts of information from newsclipping services and other sources, and analyze what I see. In order to manage the flood, I've recently settled on using Traction, a sophsiticated tool that has allowed me to build an internal knowledge database of the issues and trends I track.

    Traction runs on a Linux server in my home office.

    And essentially, I feed Traction with all kinds of news articles and observations on a regular basis. Each day, I get a view of the information I've grabbed, so I can quickly refresh my observations:

    traction2.jpg

    I can go back at any point in time and review information by category -- innovation, corporate culture, emerging trends, ethics -- in order to pull together what's needed for my presentations, articles or material for interviews.

    traction1.jpg

    I can add markup to specific articles to highlight key points -- in order to easily find it in the future -- and in an instant, pull up summaries of all these key points. Plus, I can do a full-text search of all articles in order to find that nugget that I remember I saw. Here's an example of a highlight within an article:

    traction3.jpg

    I've been working with Traction for just a few weeks, but the more I use it, the more I discover it to be an extremely powerful knowledge tool.

    Permanent link to this item ...posted at 8:38 AM...December 3, 2003
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    Perfect Microwave Popcorn!

    Eight years ago, I started telling my story about "perfect microwave popcorn" -- a story as to how in the future we would have appliances linked to the 'Net, that would use a built in bar-code to read the packaging and figure out how long to cook it for.

    Looks like the future is here, according to this posting at Gizmodo.

    Here's an article in which I talk about popcorn from 2000. And the "popcorn" video clip from a keynote years back in still in my video library. Watch it in Quicktime, or Windows Media

    Permanent link to this item ...posted at 9:02 PM...November 5, 2003
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    Traditional offices -- Boring as sin!

    I'm quoted in the Edmonton Journal today in an article about an innovative, new, cooperative office space. No link to the full article yet, but I'm working on it.


    Jim Carroll, a futurist, agrees that workplace co-operatives like Digital North are a trend likely to continue. "Young people in particular don't want to work in the big, standard, cubicle-based world. They had their taste of cool office spaces during the dot-com years and they don't want to go back."

    While executive suites, mobile offices and rent-an-office have been around for years, they are "boring as sin," says Carroll. These spaces lack character and the ability to individualize to your needs and tastes.


    Of course, my situation is unique, having worked in a home office for 14 years.

    See also my 10 Rules for Working at Home.

    Permanent link to this item ...posted at 6:59 AM...October 8, 2003
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    "THIS IS A TREND AND COMPANY TO WATCH"

    My Vonage IP phone arrived today. I simply plugged it into my home network -- waited two minutes -- and can now make calls using a regular telephone handset anywhere that travels through the Internet. The quality is excellent -- and I am blown away by how easy it was to set up. THIS IS A TREND AND COMPANY TO WATCH, and it should leave telephone companies running scared.

    You can call me at 718-576-1980 -- Normal business hours only! Then think that your call has been routed from your phone, to Vonage .... who then send it to me through the Internet. It comes into my house via my cable modem and into a little box plugged into an ethernet connection beside my desk -- and from there, into a regular, traditional phone.

    I'm blown away.

    Permanent link to this item ...posted at 11:48 AM...October 2, 2003
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    What I learned from frogs in Texas

    Notes the Chicago Tribune in an article about the global networked economy, on September 23, in what it refers to as hypercompetition"..... a global market in which an ever increasing portion of the developing world acquires the education and opportunity to provide skilled-labor, including professional services of almost every kind at a world class level....."It is becoming clear that CPAs, management consultants, attorneys and health professionals who have traditionally been insulated from global market forces will be faced with competition as they have never seen before: bright, driven people capable of offering comparable-quality service at perhaps a tenth the cost of their developed world counterparts." Years ago I was predicting that increasingly, the location of where work was performed would become irrelevant as the global networked economy took hold. Global outsourcing trends are now making this true -- in spades.

    What's this have to do with frogs? Last week, I watched a number of them getting squished -- they were focused on the birds that were flying in front of them, and didn't notice the cars driving up behind them from the parking lot. Too focused on one perceived threat, they were missing the bigger picture all together......

    Permanent link to this item ...posted at 11:26 AM...September 30, 2003
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    Revisit the future by reading from the past...

    In his column of September 21, 2003, Dan Gilmour, Technology Columnist for the San Jose Mercury News, made the observation, “Now I know why my refrigerator should be connected to the Internet.”

    That's a prediction I made years ago -- read the extract from the book. adobe.gif

    Dan made this comment after returning home from a trip – and finding the rather unpleasant results of a power failure. His comment? His fridge should be Internet equipped so that it could call a repairman!

    It seems an opportune time to resurrect an extract from an old book I wrote with my partner years ago – in which we specifically noted that “we believe that we are destined for a future in which the everyday appliances and technologies which surround you are soon to be linked into the Internet, often, through the home network or a wireless Internet connection that is set to invade your home! As this occurs, the devices will emerge with capabilities that are quite unimaginable today.”

    Related to this was our prescient prediction that one day your fridge will call your repairman.

    As the world emerges from its 90’s tech-hangover, it is a good time to revisit the fact that an era of hyperconnectivity is still set to emerge – one of multiple sensors, multiple devices, linked together in a fascinating new world of hyperconnectivity

    Permanent link to this item ...posted at 4:34 PM...September 22, 2003
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    "Career planning in the 21st century"

    "By understanding what is going to happen in the future, you can prepare yourself to maintain your career — and hence your income — through a period of unprecedented change.” A comment in my book, “Surviving the Information Age." Now, a new career planning workshop. designed for organizations eager to grapple with the complexities of change in the workplace.

    Permanent link to this item ...posted at 10:15 AM...September 16, 2003
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    Online health care as a way to cope with looming crisis

    I've been suggesting for years that the Internet-connected universe of the future will provide an opportunity for more home-care, helping to alleviate the shortage of critical-care beds that will emerge as the population ages and health-care funds dry up. It's slowly becoming a reality ..... with an announcement by Menem ....

    They've just launched "a new service Tuesday that will allow patients with diabetes to send their glucose readings to their doctors online."

    That's precisely the thing I've been speaking about at health care conferences and in various articles and books through the last decade, such as "IT and healthcare: more than a marriage of convenience."

    The Wall Street Journal noted in an article, "Normally, diabetics visit their doctors every three to six months to have their blood-glucose levels checked. The new tool allows patients to load blood-glucose levels stored on their meters on to a secure server, which is then downloaded by their doctors. While it isn't meant to replace the occasional face-to-face checkup, it would give patients the option of avoiding a routine visit, said Ed Fotsch, chief executive officer of Medem , based in San Francisco."

    Permanent link to this item ...posted at 7:28 AM...September 15, 2003
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    Investors Business Digest agrees with me

    In a client proposal back in June, I wrote that in the world of business information technology, "the money will be in the implementation – companies will continue to be reluctant to invest in new technology, but will come to realize that there is an ROI that comes from an investment in making work better what they already have"

    Investors Business Daily, today: "So what is the next big thing? Pundits and analysts have been searching for that since the dot-com bubble burst in 2000. Some think it's already here, but it's gone largely unnoticed because it's not a hot new technology as the PC or Internet was. They're talking about ways to make computing more useful and less expensive to manage. It may sound mundane compared with earlier developments, but analysts think it's much more complicated than designing a faster computer chip or storing more data on a disk drive. And much more important."

    Permanent link to this item ...posted at 2:22 PM...August 22, 2003
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    What's in store for the meetings and conference industry? Video now online

    Re my previous posting about my keynote to Meeting Professionals International on the future of the meeting industry -- you can now view the keynote online. [ video]

    Permanent link to this item ...posted at 1:14 PM...May 30, 2003
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    CNN - "CD players becoming a thing of the past"

    But in this case, CNN gets it wrong.

    CNN notes in a story that DVD players are coming to replace CD players in homes. No problem with that : DVD players are the fastest growing consumer technology ever in terms of adoption rate, and since all DVD players can play CD's, they're replacing them.

    But DVD's are just a transitional step. The real home of the future will be just like mine today -- with a central server storing thousands of MP3 or other format music files, accessible through a home-ethernet from a consumer audio device. You'll have a network-based jukebox through which you'll access your vast music library; will change the tunes that you play through your Web browser or palm-like device; and will find that CD's have become a relic of the days of old.

    The fact is, that is a future that is already here today.

    I've been doing this for years, as have thousands of other people, with a magical device known as the Turtle Beach Audiotron.

    I wrote about this in my article, "Is This Guy Crazy or Just Way Ahead of His Time?" which appeared in Link Magazine, July 2002. There's also a video on the page that links to this article which explains why my 8 year old son thinks that CD's are from the 'olden days.'

    [ CNN article ]
    [ My article ]

    Permanent link to this item ...posted at 11:01 AM...December 4, 2002
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