" I don't think the marketing world has figured it out yet"

I'm quoted in a ComputerWorld artilce this week, Blogs Bubble Into Business. The points I raise were discussed in an earlier article I wrote about the topic. As I comment in ComputerWorld, "....everyone out there is too darned terrified to try anything new right now..." which is a shame, because weblog software can have big impact in terms of marketing, sales and customer support and loyalty. [ link ]