The impact of globalization

At the Swiss Innovation Forum in Zurich, I took a look at the real impact of globalization -- the new consumer, market commoditization, rapid emergence of new business models, shortened product lifecycles.....

The bottom line? "We need to shake ourselves out of any complacency that we can continue doing tomorrow what we did today."

That's why innovation is critical : organizations today are in a situation in which everything around them is fluid, constantly changing and evolving. Permanence has been torn asunder.

It is only by focusing on continual, rapid change that an organization can adapt to today's new global realities.