Pepsi now devotes 1/3 of its advertising budget to interactive and social media

Home > What’s hot? Search phrases from March 7, 2011

What’s hot? Search phrases from March 7, 2011

I haven’t done one of these posts for a while. Here’s another week of unique insight from my blog tracking tool, ReInvigorate, that links the search phrases that people used to find a page on my site.

This can be a useful way to discover a few gems of insight from the several thousands of posts throughout my blog!

  • “how to innovate videos” was a search that was done on AOL (really? Does anyone still use this search engine?) and  led to the blog category, “How to Innovate Videos.” You might find some useful inspirational innovation insight by watching a few of those clips.
  • “innovative thinking” led to “The BIG secrets of innovative organizations.” Make big bets, big transformations, big brand reinforcement, pursue big math, and a number of other big ideas on how to align yourself for fast paced change
  • “sports good industry global” led to “The future of sporting goods in a world of high velocity“, which in 2006 made some pretty bold and accurate predictions on how sports is and will continue to change in the future. This was based on a keynote that I was preparing for a leadership meeting of the Sporting Goods Manufacturers Association.
  • “start small, learn more, scale rapidly” was a query that was close enough to my comments in the post, “Innovation: Think big, start small, scale fast.” This has been my innovation mantra for longer than I can remember. It makes for a great read!
  • “innovations in the auto industry” led to “Innovation, the auto industry and the new reality” with a clip from a keynote I did in 2008 in Sydney, Australia, talking about how some auto companies are reinventing process as a means of staying ahead.
  • “reasons for innovation” led to the post, “10 reasons why innovation matters for small business.” I pulled together this post just before I went out to film a series of video clips on behalf of Cisco.
  • “legal profession trends 2011” led to the post “The future of the legal profession” from 2007, with a great PDF that summarizes these trends.
  • “innovators new restaurants” led to the post “Recent keynote: innovating for growth in the restaurant industry” for the top leadership team of Yum! Brands (KFC, Taco Bell, Pizza Hut.) It’s a great overview of the trends that the industry needs to be thinking about.  A few months later, Burger King had me keynote their global franchise meeting, where I spoke to more than 4,500 in the Center for the Performing Arts in Las Vegas
  • “Does Apple have a tradition of innovation” — duh, seems like a strange search! — led to the post “Apple: 60% of revenue from products less than 4 years old
  • “workshop leadership trends” led to my Web page, “CEO / Leadership meetings” which outlines the unique types of interactive events that I have done and and can do for clients – workshops and panel discussions. There’s a PDF on that page called “High Velocity Leadership” which describes these sessions in greater depth.

You can read previous “What’s Hot” posts in the category here.

Comments are closed.

Google