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Home > Pulse Magazine interviews me on the ‘pulse of innovation!’

Pulse Magazine interviews me on the ‘pulse of innovation!’

I’m interviewed in this months “Pulse Magazine” — it’s the official publication of the International SPA Association.

Click the image for the PDF — you might find it a useful read!

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“I’ve got this theme I’ve been talking about for a few years: What do world-class innovators do that others don’t do? I wrote a little list of 10 things, and it keeps getting longer. I keep discovering things that I think world-class inno- vators do, such as focus on their speed and ability to change. They focus on understanding how their customers are chang- ing or changing their business model before they change it themselves.”


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