65% of the kids in preschool today will work in a job or career that doesn’t yet exist

Home > Archives

Tagged imagination



Each day, I post a motivational quote from a stage to my Instagram feed. Follow me and get inspired!

This morning, I suggested that we need more people with a new degree I’ve proposed, that I call the Masters in Business Imagination!

I’ve been proposing this for quite some time, and in fact, back in 2004, wrote the MBI Manifesto. You can read it here, or access the PDF 

I’ve done several keynotes specifically on the MBI theme; indeed, Fairmont/Raffles Hotel International had me in for a senior leadership meeting, to encourage their team to think differently about the future. How did it go?

Thank you for coming to Whistler and speaking to our leadership team. Wow! What a session – we’ve seen a lot of motivational speakers, but you really managed to capture the reality of what we need to do innovate in the context of some pretty dramatic trends and change. Outstanding!

Need a unique keynote? Read on!

Keynote: The Masters in Business Imagination: Motivational Guidance for the Era of Fast!

In an era of dramatic and relentless change, people and organizations are scrambling to align themselves for a new, topsy-turvy world. Jim Carroll comes to the rescue with his keynote, The Masters in Business Imagination which will inspire your team to adopt relentless creativity and innovation as core virtues. Once you ‘graduate’ from his MBI class, you’ll possess the skills common to this critical degree of the 21st century economy, by linking your initiatives to a carefully calibrated curriculum of change-oriented thinking.

volvo-givemeyourmind550

MBI’s see things differently – they don’t look at things like most people. MBI’s spur creativity in other people – they inspire others to develop similar levels of imaginative thinking. They focus on opportunity – not threat, and realize that action, not inaction, is the driving force for the future. They refuse to accept the status quo and are prepared to eliminate habit. MBI’s bring big ideas to life – and paint pictures of where the organization is going to go, rather than focusing on where it has been in the past. They learn and unlearn, forgoing the dangerous assumption that what they know today will carry them into tomorrow. Most important of all, they refuse to say the word CAN’T. They know that barriers, perceived or otherwise, are simply temporary roadblocks that they can get around with fresh insight, imaginative analysis, and creative thinking!

Fire up your enthusiasm, energy and innovation spirt with a unique motivational keynote by futurist Jim Carroll, as he inspires your team to align themselves to the only degree they will need for the future – The Masters in Business Imagination!

So … I regularly get approached to speak at a lot of corporate leadership meetings …. and have done so for organizations like Johnson & Johnson, The GAP, Dupont, BASF, Siemens, Lockheed Martin. I frame for them the issue that the future is arriving faster than they think, and offer concise guidance on key trends that they need to align themselves to…..

To help emphasize the issue of the era of acceleration I’ve been using the story of the Jetson’s over the last 5 years while on stage. Remember it? It’s that cartoon show from 1962, purporting to show what the world will look like in 2062. Remember George Jetson? Remember the fact that there were autonomous vehicles, robot assistants, drones, and Skype and FaceTime seemed to be everywhere?

Now consider this! About a month ago, I was approached by Arconic to headline a leadership meeting for them in Phoenix; this is a newly spun-off entity from Alcoa that is focused on advanced technologies. I’ll be the opening kickoff – outlining and reaffirming the trends that will provide massive opportunity in the future.

Great minds think alike! They think the world of the Jetson’s is going to arrive here soon too — and are planning to play a major role in helping to make it happen. So much so, that they engaged Hollywood filmmaker Justin Lin of Star Trek Beyond fame, to do  a live-action re-imagination of the world of “The Jetsons!

 

Give it a watch!

Check their tagline: “Arconic: A Company Where the Future Takes Shape.” And my talk for them? I’m thinking this: “A keynote with the motivation that can help to make it happen!”

Do you need to accelerate your team into the future? Do it now, and read my keynote topic, The Jetson’s Have Arrived Fifty Years Early: What Are You Going to Do About It?

This is all just too much fun — just yesterday, while in Washington, I had some time to kill before a meeting, so I visited the Smithsonian Institution. What did I find, but a Jetsons lunchbox!

jetsonslunchbox

I so want this item….

Learn more about the making of the video

Here I am on stage in front of 2,000 in Chicago on the Jetsons!

Here’s some fun – a client had me write up a new topic description and topic focus that would take a look at the trends around us today that are taking us to tomorrow faster.

As we spoke, I had them watch the Spock video on my Web site (below) and they loved it! That got us talking further around the issue of accelerating change and how they needed to prepare their association members for that fact. Which, of course, led to a discussion of the broad range of trends, technologies, ideas and scientific advances that are bringing  the world of the Jetsons – that 1960’s cartoon TV show, set in the year 2016 — to our world sooner than people thought!

And we settled on a really cool keynote title.

So here it is! Have at it, and consider it for your own association or leadership event.

Keynote: The Jetsons Have Arrived 50 Years Early: What Are YOU Going to Do About It

We have a new vocabulary! Self-driving cars, 3d printing, crowdfunding, the sharing economy, blockchains, personal drones, swarmbots, smart dust, vertical farms, Internet of Things, cognitive computing, smart factories, bi0-connectivity, artificial intelligence, augmented reality, bio-engineered body parts, quantum computing, intelligent farms, smart clothing, hyperconnected drugs, active packaging.jetsons

What seemed to be science fiction just a few short years ago has become a reality today, as time compresses and the future accelerates. George Jetson lived in the future, but the future is here now.

Take a voyage with Futurist Jim Carroll into the world of tomorrow, today, as he outlines the key trends, technologies, ideas and initiatives that are transforming our world around us at hypersonic speed. A world in which the medical tri-corder of the 23rd century is available today, the idea of Rosie the Robot is no longer a figment of our imagination but an emerging reality, and the flying car of the future will quickly morph into reality from today’s fast moving drone industry.

In just a few short years, it will the year 2025, and the world of tomorrow will be your reality of today.

Are you ready for what comes next?

 

This is fun!

A post a few days ago of my Masters in Business Imagination Manifesto caught the attention of a client who knows they need to move fast — and who thought that would be a great topic for their event. They moved fast – and booked me because they know that they require some bold thing and big motivational insight.

And so this morning, I wrote up a keynote description for their internal promo copy — which you’ll find below.

I’ve done this topic a few times on stage over the years — including for Fairmont/Raffles Hotels International, as one example — but never thought of it as a core keynote topic. But now it is!

img_0862-x550

 

New Keynote Topic: “The Masters in Business Imagination: Motivational Guidance for the Era of Fast”

We will see more change in the next 5 years than we have seen in the last 100. People and organizations are scrambling to align themselves for a new, topsy-turvey world. Jim Carroll comes to the rescue with his keynote, The Masters in Business Imagination — and will inspire your team to adopt relentless creativity and innovation as core virtues. Once you ‘graduate’ from his MBI class, you’ll possess the skills common to this critical degree of the 21st century economy. MBI’s see things differently – they don’t look at things like most people. MBI’s spur creativity in other people – they inspire others to develop similar levels of imaginative hinking. They focus on opportunity – not threat: and realize that action, not inaction, is the driving force for the future. They refused to accept the status quo and are prepared to eliminate habit . MBI’s bring big ideas to life – and paint pictures of where the organization is going to go, rather than focusing on where it has been in the past. They learn and unlearn, forgoing the dangerous assumption that what they know today will carry them into tomorrow. Most important of all, they refuse to say the word CAN’T – they know that barriers, perceived or otherwise, are simply temporary roadblocks that they can get around with fresh insight, imaginative analysis, and creative thinking! Fire up your enthusiasm, energy and innovation spirt with a unique motivational keynote by Futurist Jim Carroll, as he inspires your team to align themselves to the only degree they will need for the future – The Masters in Business Imagination!

Want a sample? Here’s a clip!

Another one of my articles for GE Reports has been published.


FutureFastCover-201x300

The Future Belongs to Those Who are Fast features the best of the insight from Jim Carroll’s blog, in which he covers issues related to creativity, innovation and future trends.

In this era of hyperconnectivity, transformation is happening faster and impacting every industry. To thrive in this environment, you need to understand these five things.

Someday, we will look back and realize that we live in one of the most fascinating periods in history, with technology having entered a new era of what I call “hyperconnectivity” — where the rate of change is accelerating in nearly every industry.

What are the trends that are driving this faster future, and how are smart businesses adapting to not only survive — but thrive — in a faster world? Here are 5 things to know about the accelerating future and to stay ahead.

1. Speed — Today’s is the slowest day of technology change for the rest of your life

Bill Gates once observed that most people tend to overestimate the rate of change in a two-year basis, but underestimate the rate in a 10-year basis.

Take 3D printing. Just a few years ago, I would speak about 3D printing as if it was science fiction — far away and entirely theoretical. Now it’s becoming a part of day-to-day operations for many businesses.

Consider, for example, what is happening with dental medical implants, where the idea of printing dental bridges or other implants is becoming ever more real. Now, people are talking about 3D printing surgical knee replacements.

2. Hyperconnectivity — and endless possibilities

Every industry is set to be transformed as an era of hyperconnectivity — powered by the Internet of Things (IoT) — becomes the new norm. The result: a reinvention of manufacturing, logistics, retail, healthcare and other industries because of consumers that are empowered, connected and enabled with a new form of lifestyle management that we’ve never witnessed before. The capability of achieving deep analytical insights into emerging trends in industries also presents an opportunity for massive business model disruption.

By the year 2020, there will be more than 50 billion devices connected to the Internet — roughly six devices per person. The IoT is happening everywhere and unfolding at a blistering pace. We’re in the era of connected thermostats that link to an intelligent energy grid; a connected trucking fleet that is self-diagnostic, predictive and built for zero down-time; and scales that record our body mass index, transmit it to a password-protected website and create custom charts on our health.

Imagine a world in which that 3D-printed knee replacement reports that it is malfunctioning by sending a message to your iPhone. Seem far fetched? Hyperconnectivity is a staggering trend, which means the possibilities are endless for growth and innovation.

3. Momentum and the potential for big wins

Add these trends of acceleration and hyperconnectivity together, and you’ve got the opportunity for major industry transformation.

Consider the lighting industry, which is in the era of revolutionary new opportunities for significant efficiency and cost savings through deep analytical insight into usage patterns. In addition, since we can now build energy systems in which each individual light bulb is accessible via the Internet, very sophisticated energy management solutions are emerging.

LED usage is accelerating, with the global market expected to grow from $7 billion in 2010 to $40 billion in 2016, according to industry reports. At the same time, the ability to control those intelligent light bulbs is changing is enabling a reimagination of lighting. People can easily set up a smart home where they control their lighting and other energy systems via an iPad. They can become energy-conscious consumers, responsible for their own personal energy infrastructure management. If we empower millions of people, some fascinating opportunities for energy usage reduction result.

There is so much momentum behind these changes because the potential for big wins are huge.

4. The connected generation

Meanwhile, the next generation of youth are starting to embrace every opportunity for hyperconnectivity and acceleration — whether in their homes or businesses.

Today’s younger generation — those under age 25 — have never known a world without a mobile device that puts incredible amounts of information at their fingertips. They are globally wired, entrepreneurial, collaborative — and they thrive on change. As a result, this generation is starting to drive rapid business model change and industry transformation as they move into executive positions.

About two-thirds of today’s children today will work in a career that has doesn’t yet exist, according to author Cathy Davidson, Think about titles like “water usage audit analysts,” “energy usage audit architects” and “location intelligence professionals.”

We are at the forefront of a remarkable time in history, as the next generation uses connectivity to advance some of the biggest energy successes.

5. The future belongs to those who are fast

So how should you deal with fast-paced technological change? As new technology and connected infrastructure emerge, keep in mind a phrase I often use when I’m on stage: “Think Big, Start Small and Scale Fast.” Take on a small-scale, experimental project in you municipality, industrial location or retail store. Test out a new technology with a target group of customers.

By starting small and learning to scale fast, you can adopt an innovation mantra and build a business plan that leads to success.

 

Energy2016

The rule of Moore’s Law is rapidly coming to renewables. This “law” — predicting that the processing power of a computer chip doubles ever year while the cost is halved — is coming to the manufacturing process of renewable technology, to the infrastructure built into renewables, and to the systems that drive renewable use.

From an article I wrote for GE Reports, a global publication of General Electric.

From advances in renewables to data-driven efficiencies and empowered consumers, 2016 offers the opportunity to shape the future of energy.

In my view, 2016 will prove to be a watershed year when it comes to sustainable energy. Years from now, we’ll look back and realize that a variety of technological, design and demographic trends drove the power sector forward, accelerated by one key event — the Paris climate accord.

The accord will prove to be a huge motivating factor for both individuals, as well as the industrial and utility sector, to start to think bigger in terms of what can be done with smart energy systems and non-carbon technology.

For the first time, we have a global consciousness that the time is right to try to accomplish something unique — to apply our technological, design, architecture and analytical capabilities to come up with solutions that will help to drive down our reliance on a carbon economy.

It’s happening at two levels. Individuals and small energy cooperatives are leading the charge through small crowdfunded initiatives, or through what has come to be known as the “maker” economy.

In addition, Paris will encourage large utilities to move faster with alternative energy opportunities. They’ll take a closer look at what they can do to help to achieve the bold goals of a cleaner energy future. They’ll be less willing to take criticism over those who might browbeat them over economic models that might sometimes be marginal. But going forward, it won’t just be the financial return on investment that matters — but the social return as well.

Here are a few predictions for the energy sector in 2016 and beyond:

The most promising breakthrough in renewable power will likely be a massive amount of innovation throughout every aspect of the sector. This is coming about because of our ability to apply more connectivity and computer intelligence to every single aspect of renewables — whether it’s generation, transmission, or deep analytics into the efficiency of operations.

Essentially, what I think is happening is that the rule of Moore’s Law is rapidly coming to renewables. This “law” — predicting that the processing power of a computer chip doubles ever year while the cost is halved — is coming to the manufacturing process of renewable technology, to the infrastructure built into renewables, and to the systems that drive renewable use.

It’s almost as if it’s 1981, when arrival of the personal computer caught the imagination of thousands of hackers and developers — and the rest is history. I think we are at the same tipping point with renewables, particularly small-scale energy generation.

Some of the most fascinating innovations are occurring in the global “maker” and crowdfunding initiatives. People interested in solar development are building small communities in which shared insight is accelerating the pace of pure science. This globally connected mind is turning itself toward solving some unique challenges in the world of energy and renewables.

Big Data will enable the power sector to add far more intelligence to the grid, and to have far better insight into operational conditions. Most of the grid today is pretty dumb — it’s built for one-way transmission, from big energy production facilities out to homes and industries. But there is a tremendous amount of investment in creating a two-way, intelligent and interactive grid. This changes everything, allowing us to more easily accommodate and utilize the energy production occurring in a more distributed world.

In homes across the world, the Internet of Things will enable energy consumers to build their own micro-climate monitoring systems, and better manage their personal energy infrastructure usage.

Consider this: it’s entirely feasible today for someone with just a little bit of technical knowledge to build their own local micro-climate weather monitoring system. Now imagine that you can link it to your intelligent home energy thermostat, one of the fastest-growing home-based IoT categories. Go a step further — add some solar, wind or biomass energy-generation capability — and link your own personal Big Data to that technology, in order to come up with the most optimal time to generate your own power.

Expand that to what’s possible in the industrial sector. Global companies with large-scale facilities now have the ability to monitor and manage all their energy infrastructure worldwide from one central data viewpoint. They can see what it necessary to reduce usage, avoid cost and be more intelligent about how energy is deployed.

I’m a big believer that we are on the edge of “real magic” when it comes to the future of energy and utilities. It’s not just the trends above; it’s the fact that we have new solutions that didn’t exist before — such as intelligent lighting technology that is so advanced that it is hard to put the efficiency it provides into perspective.

From my view, the future of energy is all about opportunity.

I was a keynote speaker in San Diego last week for the PSCU Senior Leadership & Member Forum. I was honoured to be following Captain Mark Kelly, NASA astronaut, onto the stage.

Need to think a bit more about opportunities from innovation? Read my “Masters in Business Imagination Manifesto!”

The conference is attended by senior executives of credit unions from throughout the US.

My keynote, built in close consultation with the client, focused on key three points related to the overall theme of innovation:

  • it’s urgent that credit unions focus on innovation right now
  • it’s important that as they do so, they re-evaluate the concept of what they believe innovation to be
  • it’s critical that they take on a large number of experimental projects oriented towards innovative thinking, and that they do it now

Putting each of this issues into perspective explains my thinking:

Do it now: The world of financial services is faced with unprecedented change — the impact of mobile banking, the transfer of wealth to a new generation who thinks about financial management in entirely different ways, the emergence of new competitors. The list goes on and on. That’s why it important that credit unions establish a culture in which innovation is a priority, in order to keep up with and take advantage of the trends swirling around them

Reframe the concept:  Many organizations fail at innovation because they don’t really understand what it could be. For many people, they think innovation is for cool people who design cool products that change the world: call it the “Apple effect.” But for years, I’ve been reframing innovation from another perspective that helps to open up the minds of people as to its opportunity.

Innovation is a culture in which the leadership and the entire team continually challenges themselves with three questions: what can I do to run the business, grow the business, or transform the business?

There’s a good video clip that you can watch on that theme, “Rethinking Innovation”  

A few years back, I was interviewed at ProfitMagazine, and had this to say about the concept of innovation as I see it:

Profit: So Jim, one of the frustrating things that I find with the term innovation is that people often equate it with only product development.  So what’s your definition of innovation?

Jim Carroll: It’s absolutely true.  I Call it the Steve Jobs iphone innovation problem.  Everybody hears innovation, they think of the iphone, they think about iPod, they think about Apple and they think that’s all that innovation is, you know, coming up with cool products.  To me, it’s about much more.  It starts out with a fundamental presumption, it doesn’t matter what your business is or what industry you compete in, you’re going to be faced with more competition, more challenging customers, your business model is probably going to be subjected to greater changes.  You’ve got issues in terms of cost input, you probably finding your top line, your revenue line is being subject to the pressure.  You’ve got all kinds of challenges being thrown at you.  And from my perspective, innovation is coming up with a lot of unique ideas, whether it’s around your business model, whether it is around the manner by which you compete, whether it’s around your structure, whether it’s around, you know, the methods that you use to compete in your market place, whether, you know, nothing to do with your skills, I mean, it’s everything.  It’s simply, you know, taking the mindset that that my world is going to change on a continuous basis and I am going to make sure that I have a constant stream of ideas as to how I can keep up and how I can deal with those trends.

Experiment – a lot: There is so much changing the world of banking and credit unions. Technology, social networks, new competitors, the emergence of the digital wallet — you name it, and there is an absolute flood of ‘new stuff.’ World class innovators continually establish a regular series of projects by which they can build up their experience with the stuff that comes from the idea-flood. The more experience they build up, the more “experiential capital” they create. I’ve argued that going into the high velocity 21st century economy, “experiential capital” will become as critical if not more important than financial capital.

I actually spoke about the concept of “experiential capital” when I was the opening keynote speaker for the annual general meeting of the PGA of America – it’s worth a watch.  

Suffice it to say, if you rethink innovation in terms of these three basic concepts, it will help you deal with a world in which the future belongs to those who are fast!

A clip from a recent keynote in San Antonio, Texas — shouldn’t you be thinking about getting a Masters in Business Imagination?

I first proposed the concept of the MBI back in 2003, when I wrote the Masters in Business Imagination Manifesto.

Here’s the intro:

Complacency in a time of rapid, disruptive change can be a death sentence – not only for organizations, but for the careers and skills of those who work there! It’s time to abandon the thinking that has had you anchored firmly to the past – and to shift your focus to the future, with enthusiasm, motivation and imagination.

You can do this by abandoning any pretence that the skills of yesterday will be important tomorrow. Figuratively and literally, it is time to move beyond the thinking that has led us to a world of MBA’s – Masters of Business Administration – and focus upon the critical skill that will take you into tomorrow.

The world doesn’t need more administrators. It needs more MBI’s – Masters of Business Imagination!

Given that the world today is even faster than in 2003, maybe the MBI is an even more important degree than ever before!

“If Carroll had his way, the phrase “You can’t do that because we’ve always done it this way” would be grounds for immediate dismissal”.

The following article was just published in July in AkzoNoble’s  “A” Magazine, featuring some of my thoughts on innovation in organizations.The organization is the largest global paints and coatings company and is a leading producer of specialty chemicals.

The article is a good read as to how I think and work.

It was distributed in print form to several hundred thousand readers in their global client base.

You can grab the PDF of the article by clicking on the magazine cover on the right.

WHAT’S YOUR VISION OF THE FUTURE
by Jim Wake

If routine rules your working life, you could be stifling any chance of growing and improving your business. Worse still, if you fail to encourage creative thinking, you could well be doomed to failure.

Innovation is not what you think it is, says Jim Carroll, a selfdescribed “futurist” who makes a living advising companies on how they can reinvent themselves to compete effectively in a fast-changing world. “When it comes to the word innovation,” he explains, “a lot of people hear that word and they think it isn’t something that applies to them. I call it the ‘Steve Jobs effect.’ People hear the word and they think: ‘That’s about the design of cool products and only cool people get to do that. I manage purchasing, so how could I be responsible for innovation?’”

But what Carroll tells them – in ways designed to get them to laugh at themselves and squirm in uncomfortable self-recognition – is that innovation is both more mundane and more achievabe than dreaming up the next breakthrough consumer product, writing brilliant computer code, or developing new methods for microsurgery. “I step back and reframe the question,” he continues. “To me, innovation is three things that apply to everyone in the organization. Whether they are the head of purchasing or product development, or the CEO or the Vice-President of sales, it’s about challenging yourself with three questions. What can I do to run this business better? What can I do to grow this business? And what can I do to transform this business?”

To Carroll, it’s a lot more about awareness than it is about genius. “Running the business? Innovation offers all kinds of opportunities to take costs out of the business. With computerized technologies to streamline processes, for example. It’s just unlimited potential. Growing the business is all about how we get into new markets, new product development, how we generate revenue where revenue hasn’t existed before. Transforming the business is about restructuring ourselves. How we collaborate better, how we reshape the way we’re doing R&D, how we do things differently as an organization.

“A lot of people still think that innovation is some deep mysterious thing,” he goes on. “To me, the link is that there’s a whole bunch of obvious trends which are going to impact an organization, whether they’re demographic, social, political, business trends, whatever. Innovation is simply responding to and keeping up with those trends. Some of it is drop-dead obvious: in Western society, we have a looming boom of baby boomers who are going to become older and sicker and require more care, so that just impacts a whole variety of different industries. With technology, there’s a whole bunch of fascinating trends underway where a lot of everyday devices around us are going to gain intelligence, are going to be linked to the internet, so that’s an obvious trend. And in terms of politics, what’s playing out in Egypt – where there’s a transition of power from one generation that is unplugged, unconnected, to a different generation that is plugged in and connected. Those are the kinds of obvious trends I’m talking about.”

But of course, what is obvious to Carroll – who acknowledges that research is an important part of what he does – may not be so obvious to the person who is focused on meeting deadlines and paying the bills. Still, he is convinced that management can nurture an environment which encourages creative thinking and the willingness to take risks that is pretty much a prerequisite for innovation. “I call it tone at the top. It is something that is CEO-led. He or she has to set the tone for a culture which allows for continual change and adaptation and innovation, in order to keep up with the very fast-paced change around us. If you don’t set that tone at the top, then you really are doomed to failure. I see a lot of organizations try to make innovation something special. They form a little innovation team and go off in a little room and study innovation. But that just doesn’t work. It’s a culture throughout the organization where the leadership is saying to everyone that you’ve got to challenge yourself on those three questions, and we will judge you during the annual review process and in your remuneration and in your job description.”

One example he points to is Google, which provides “innovation time off” – a provision allowing engineers to devote up to 20 percent of their time on projects not directly related to their job descriptions or responsibilities. “It’s important,” says Carroll, “that organizations establish a whole series of projects that are very focused on innovative outcomes, in addition to having everyone responsible for day-to-day innovation.” He also suggests that routine is one of the biggest threats to innovation. “I think it’s very easy for an organization to go into autopilot. If you can do something to shake up their complacency – whether it’s the rebel coming on board or doing something to cause some chaos – that’s a good thing because people need to wake up to how quickly their world is changing around them.” In his talks – he gives dozens every year to audiences as diverse as Texas bankers, California cattle farmers, national park management professionals and the US Professional Golfers’ Association – he can almost be aggressive in trying to combat complacency.

“Here’s what I’ve learned,” he says during one of his videos from a keynote speech. “In every single organization there are people who wake up every single day. The very first thought that comes to their mind is ‘what am I going to do today to kill new ideas?’” It’s a comment which provokes nervous laughter, but that’s because everyone in the audience recognizes a kernel of truth there. “You know that they’re out there because they come into their meetings and you’re presenting new concepts and new ways of doing things, and they’ve got all these little code words that they use to shut ideas down.”

If Carroll had his way, the phrase “You can’t do that because we’ve always done it this way” would be grounds for immediate dismissal. “Never mind that the world is going to change, that the world is going to go over there really, really fast, and we’re still here and we have to get over there with the rest of the world,” he says mockingly. “There are people out there who’ve adopted the attitude of ‘you can’t do that; we’ve always done it this way – it won’t work!’ You come up with a really good idea, you put it out there, you seek some reaction and there is a naysayer at the table who immediately says: ‘It won’t work’; or ‘Dumbest idea I ever heard, it’s too risky, we’re not an organization that takes risk.’” He lets the thought hang there for an instant and then points out the obvious: “The only way to get ahead is to take risks.” As if he himself has suddenly been appointed CEO, he then starts issuing orders to the audience: “Each of you from this point on agrees that you will never use, or permit to be used in one of your meetings, that phrase ‘you can’t do this because we’ve always done it this way’. You’re going to completely ban that phrase ‘it won’t work, dumbest idea I ever heard’. You’re going to banish the type of thinking that tries to hold us back from doing new things.”

He encourages his audience to conduct a simple test the next time they are sitting in a meeting – keep score of the “innovation killing” phrases that come up: a point for every time they hear “it won’t work”, “you can’t do that”, “I don’t know how”, and several others demonstrating fear of trying. Five bonus points for “The boss won’t go for it” and ten for “Why should I care?” Your company is already in trouble – innovation-adverse, in his words – if you score more than five, “innovation dead” if you score more than ten, and you might as well either close up shop or give him a call if you score more than 15.

At the other end of the spectrum are the behaviors, practices and corporate cultures that generate new ideas – ideas flow freely throughout the organization, subversion is considered a virtue, creative champions are present throughout the company, people understand that innovation is not just about

technology, but about doing things differently and better, and that failure is an inevitable – and acceptable – part of the innovation process. “Hire people you don’t like,” he urges, and “forget everything you know”. In this changing world, he claims, we don’t need MBAs so much as we need “MBIs” – Masters of Business Imagination. “The phrase Master of Business Administration is about running the business. That’s great, but what are you going to do to grow and transform the business? We [spend] more time thinking about how our markets are changing, how we might build new relationships with our customers, thinking about how we might go in and disrupt other business models and how we might ingest technology faster to do awesome things within our industry. We should just have a lot more people with a lot more imagination on our team.”

Carroll wasn’t always a change guru – he spent 12 years as an accountant. But somewhere along the way, he realized that technology was moving much faster than the business world, and that there was a business opportunity convincing the corporate world that it needed to change to accommodate new technologies and trends, or get left behind. He points out that Apple generates 60 percent of its revenue from products that didn’t even exist four years ago, and that the only thing that is certain is

that everything will be different before you know it. Half of what students learn in their first year in college is obsolete by the time they graduate. “Having been at this for 15 years,” he says, “I think that the necessity for organizations to get on board with this type of thinking is becoming more critical, because business is changing faster, customers are changing faster and technology is changing faster. My key word is velocity. The need to do a lot of radical things is speeding up because everything out there is speeding up.”

 

Here’s another week of unique insight from my blog tracking tool, ReInvigorate, that links the search phrases that people used to find a page on my site.

It’s a useful way to see what people are thinking about, and to also access some nuggets from the hundreds of blog posts that I’ve written through the years.

I started running this report weekly starting in early December. You can read these earlier posts with the “What’s Hot” tag on my site.

Below, you’ll find the search phrase that someone used on a search engine like Google or Bing, and second, a bit of commentary on the blog page that the search led them to.

  • “importance of innovation” led to the blog post, “The importance of innovation in the era of the new normal,” which outlines five key areas for focusing your innovation efforts as an economic recovery takes hold
  • “Consumers more demanding innovation in retail sector” led to “Innovation: Riding fast paced trends in the consumer / retail sector“, which is a pretty good overview of the key trends impacting those sectors today
  • “the best speakers in the world” led to my home page. Maybe they were looking for someone like me. Maybe they were looking for some stereo speakers!
  • “imagination and business” took someone straight to my “Masters in Business Imagination” manifesto — still a great read to stir up your creative thinking!
  • “an error occurred saving image location” takes you to the page “My digital life – bumps along the way.” This is from way back in 2003, when I had a problem with a particular HP scanner, which I wrote about in the early stages of my blog. It stuns me that 7 years later, some people are still getting this error message, and do what any computer user does – they search the Web for the phrase, which leads them to this old blog post. Has HP not fixed this bug yet? Astonishing!
  • “recreation trends 2010” led the searcher to the page, “Upcoming keynote: The Future of Recreation“, with details on my 2009 keynote for 4,000 parks and rec professionals in Salt Lake City. I’ve certainly been busy in this field, with keynotes for the PGA of America and the Sporting Goods Manufacturers Association. More on that in a blog post to come tomorrow
  • “technology innovation and retail” provides the post “High Velocity Retail Innovation” about trends in the retail sector, including the impact of “zero-attention span customers”
  • “21st century characteristics” led the person to the page, “10 Unique Characteristics of 21st century skills“, a good read for anyone seeking to understand talent management and workforce trends
  • “Snowboarding technology trends” led the researcher to one of my favouritie blog posts (with a video clip), “The future of snowboarding and skiing.” I took up skiing with my family 10 years ago, and it is one of the smartest decisions I’ve ever made in my life.
  • “High velocity markets” provides a blog post, “High velocity globalization – Massive markets, major trends” written just before the market meltdown of 2008. What’s interesting is that if you read that post, post-crash, the same trends are still in play — they were just deferred a bit by global economic upheaval.

That’s it for this week – stay tuned next week for more unique insight from what people find in the thousands of posts in my blog!

Send this to a friend

<---->