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I spent the morning yesterday with the Board of Directors of a multi-billion dollar credit union, taking a good hard look at the trends sweeping the financial services space. They know that disruption is real, and that it is happening now.

And disruption is everywhere: every business, and every industry is  being redefined at blinding speed by technology, globalization, the rapid emergence of new competitors, new forms of collaborative global R&D, and countless other challenges.


The speed with which these changes occur are now being increasingly driven by he arrival of a younger, more entrepreneurial generation; a group that seems determined to change the world to reflect their ideas and concept of opportunity. They’ve grown up networked, wired, and are collaborative in ways that no previous generation seems to be.

And therein lies the challenge.

Most organizations are bound up in traditions, process, certain defined ways of doing things — rules — that have helped them succeed in the past. Over time, they have developed a corporate culture which might have worked at the slower paced world of the past — but now has them on the sick-bed, suffering from an organizational sclerosis that clogs up their ability to try to do anything new.

Those very things which worked for them in the past might be the anchors that could now hold them back as the future rushes at them with ever increasing speed.

They are being challenged in a fundamental way by those who think big, and by some really big, transformative trends.

How to cope with accelerating change?  Think big, start small and scale fast!

I’m doing many keynotes in which I outline the major trends and opportunities that come from “thinking big, starting small, and scaling fast,” by addressing some of the fundamental changes that are underway.

1. Entire industries are going “upside down”

One thing you need to know is this: entire industries are being flipped on their back by some pretty big trends.

Consider the world of health care. Essentially, today, it’s a system in which we fix people after they become sick. You come down with some type of medical condition; your doctor does a diagnosis, and a form of treatment is put in place. That’s overly simplifying things, but essentially that is how it works.

Yet that is going to change in a pretty fundamental way with genomic, or DNA based medicine. It takes us into a world in which we can more easily understand what health conditions are you susceptible or at risk for throughout your life. It moves us from a world in which we fix you after you are sick — to one in which we know what you are likely to become sick with, and come up with a course of action before things go wrong. That’s a pretty BIG and pretty fundamental change. I like to say that the system is going “upside down.”

So it is with the automotive and transport industry. One day, most people drove their own cars. One day in the future, cars will do much of the driving on their own. That’s a pretty change — sort of the reverse, or upside-down, from how it use to be.

Or think about education: at one time, most people went to the place where education is delivered. But with the massive explosion of connectivity and new education delivery methods involving technology, an increasing number of people are in a situation where education is delivered to them. That’s upside down too!

You can go through any industry and see similar signs. That’s a lot of opportunity for big change.

2. Moore’s law – everywhere!

Another big trend that is driving a lot of change comes about as technology takes over the rate of change in the industry.

Going forward, every single industry, from health care to agriculture to insurance and banking, will find out that change will start to come at the speed of Moore’s law — a speed of change that is MUCH faster than they are used too. (Remember, Moore’s law explains that roughly, the processing power of a computer chip doubles every 18 months while its cost cuts in half. It provides for the pretty extreme exponential growth curve we see with a lot of consumer and computer technology today.)

Back to health care. We know that genomic medicine is moving us from a world in which we fix people after they are sick – to one where we know what they will likely become sick with as a result of DNA testing. But now kick in the impact of Moore’s law, as Silicon Valley takes over the pace of development of the genomic sequencing machines. It took $3 billion to sequence the first genome, which by 2009 had dropped to $100,000. It’s said that by mid-summer, the cost had dropped to under $10,000, and by the end of the year, $1,000. In just a few years, you’ll be able to go to a local Source by Circuit City and buy a little $5 genomic sequencer – and one day, such a device will cost just a few pennies.

The collapsing cost and increasing sophistication of these machines portends a revolution in the world of health care. Similar trends are occurring elsewhere – in every single industry, we know one thing: that Moore’s law rules!

3. Loss of the control of the pace of innovation

What happens when Moore’s law appears in every industry? Accelerating change, and massive business model disruption as staid, slow moving organizations struggle to keep up with faster paced technology upstarts.

Consider the world of car insurance — we are witnessing a flood of GPS based driver monitoring technologies that measure your speed, acceleration and whether you are stopping at all the stop signs. Show good driving behaviour, and you’ll get a rebate on your insurance. It’s happening in banking, with the the imminent emergence of the digital wallet and the trend in which your cell phone becomes a credit card.

In both cases, large, stodgy, slow insurance companies and banks that move like molasses will have to struggle to fine tune their ability to innovate and keep up : they’re not used to working at the same fast pace as technology companies.

Not only that, while they work to get their innovation agenda on track, they’ll realize with horror that its really hard to compete with companies like Google, PayPal, Facebook, and Apple — all of whom compete at the speed of light.

It should make for lots of fun!

4.  “Follow the leader” business methodologies

We’re also witnessing the more rapid emergence of new ways of doing business, and it’s leading us to a time in which companies have to instantly be able to copy any move by their competition – or risk falling behind.

For example, think about what is going on in retail, with one major trend defining the future: the Apple checkout process. Given what they’ve done, it seems to be all of a sudden, cash registers seemed to become obsolete. And if you take a look around, you’ll notice a trend in which a lot of other retailers are scrambling to duplicate the process, trying to link themselves to the cool Apple cachet.

That’s the new reality in the world of business — pacesetters today can swiftly and suddenly change the pace and structure of an industry, and other competitors have to scramble to keep up.  Consider this scenario: Amazon announces a same day delivery in some major centres. Google and Walmart almost immediately jump on board. And in just a short time, retailers in every major city are going to have be able to play the same game!

Fast format change, instant business model implementation, rapid fire strategic moves. That’s the new reality for business, and it’s the innovators who will adapt.

5. All interaction — all the time!

If there is one other major trend that is defining the world of retail and shopping, take a look at all the big television screens scattered all over the store! We’re entering the era of constant video bombardment in the retail space. How fast is the trend towards constant interaction evolving? Consider the comments by

Ron Boire, the new Chief Marketing Officer for Sears in the US (and former chief executive of Brookstone Inc.): “My focus will really be on creating more and better theatre in the stores.”

We are going to see a linking of this ‘in-store theatre’ with our mobile devices and our social networking relationships. Our Facebook app for a store brand (or the fact we’ve ‘liked’ the brand) will know we’re in the store, causing a a customized commercial to run, offering us a personalized product promotion with a  hefty discount. This type of scenario will be here faster than you think!

6. Products reinvented

Smart entrepreneurs have long realized something that few others have clued into : the future of products is all about enhancement through intelligence and connectivity. Nail those two aspects, and you suddenly sell an old product at significantly higher new prices.

Consider the NEST Learning Thermostat. It’s design is uber-cutting edge, and was in fact dreamed up by one of the key designers of the iPad. It looks cool, it’s smart, connected, and there’s an App for that! Then there is a Phillips Hue Smart LED Lightbulb, a $69 light bulb that is uber-smart, connected, and can be controlled from your mobile device. Both are sold at the Apple store!

Or take a look at the Whitings Wi-Fi Body Scale. Splash a bit of design onto the concept of a home weigh scale, build it with connectivity, link it to some cool online graphs and you’ve got a device that will take your daily weight, BMI and body-fat-mass tracking into a real motivational tool.  Where is it sold? Why, at the Apple store too!

Do you notice a trend here?

7. Careers reinvented

For those who that the post-2008 North American recovery from the recession was slow, here’s an open secret: there was a significant economic recovery underway for quite some time, as companies in every sector ranging from manufacturing to agriculture worked hard to reinvent themselves. It just didn’t involve a lot of new jobs, because the knowledge required to do a new job in today’s economy is pretty complex. We’ve moved quickly from the economy of menial, brute force jobs to new careers that require a lot of high level skill. The trend has been underway for a long, long time.

Consider the North American manufacturing sector, a true renaissance industry if there ever was one! Smart engineers at a wide variety of manufacturing organizations have transformed process to such a degree, and involved the use of such sophisticated robotic technology, that the economic recovery in this sector involves workers who have to master a lot of new knowledge. One client observed of their manufacturing staff: “The education level of our workforce has increased so much….The machinists in this industry do trigonometry in their heads.”

Similar skills transitions are underway in a wide variety of other industries….

8. The Rise of the Small over Incumbents

We are living in the era that involves the end of incumbency. Companies aren’t assured that they will own the marketplace and industry they operate within because of past success ; they’ll have to continually re-prove themselves through innovation.

Consider Square, the small little device that lets your iPhone become a credit card. What a fascinating little concept that has such big potential for disruption. And it’s a case where once again, small little upstarts are causing turmoil, disruption and competitive challenge in larger industries — and often times, the incumbents are too slow to react.

Anyone who has ever tried to get a Merchant Account from Visa, MasterCard or American Express in order to accept credit cards knows that it is likely trying to pull teeth from a pen – many folks just give up in exasperation. Square, on the other hand, will send you this little device for free (or you can pick one up at the Apple Store.) Link it to your bank account, and you’re in business.

So while credit card companies have been trying to figure out the complexities of the future of their industry, a small little company comes along and just does something magical! No complexities, no challenges, no problems.

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There are people who are making big bold bets, big bold decisions, who are going to change the world and who are going to do things differently.” That phrase was from my opening keynote for the Accenture International Utilities and Energy Conference in San Francisco some years back.

It’s a good sentiment, and is a good way to think about the idea of ‘thinking big.’

I work with many of the world’s leading bureaus, one of who is the Washington Speakers Bureau. They represent such people as Condoleeza Rice, George W. Bush, Tony Blair, John Kerry, Magic Johnson, Terry Bradshaw — global political, sports and other leaders. They’ve just run a blog post that I wrote on trends in the speaking industry. (Many of the worlds leading bureaus book me ; not only Washington Speakers, but also National Speakers Bureau / Global Speakers; Gail Davis & Associates; Leading Authorities; the Harry Walker Agency; Keppler Speakers ; Executive Speakers and many more!)


You can’t open a newspaper without seeing an article on the impact of ‘disruption.’  We now live in a period of unprecedented change in which your business model and the assumptions by which you operate are set to be forever disrupted.

In my own case, I spend a tremendous amount of time with different organizations in a vast range of different industries and professions, helping executives to understand and respond to the disruptive forces around them. And in the last several years, I’ve noticed some pretty significant changes in the speaking industry as organizations struggle with disruption.

If you are someone on your team responsible for organizing corporate or association meetings, you need to think about and react to the trends and forces at work. Quite simply, change is occurring several ways: with the speed with which speakers and topic experts are being booked, the topic areas that insight is being sought for, and the short time frames that everyone is working within.

As a speaker who focuses on how to link trends and innovation, my tag-line has become ‘the future belongs to those who are fast.”

The world is speeding up – and organizations need to respond faster

Consider the changes that everyone is impacted by today. Business model disruption. The rapid emergence of new competitors. The challenging impact of social media. Products that are almost out of date by the time they are brought to market. The digitization of everything and the impact of the Internet of Things.  All of these trends — and more — require that organizations pick up the pace when it comes to their strategies, actions and innovation efforts.

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One of my key themes through the years has been that “faster is the new fast” — that the biggest challenge that organizations must face is how to keep up with the high-velocity economy.

I’m now observing that in many markets and industries, the pace of change is so fast that we need to put in place a senior executive whose sole area of responsibility is ensuring that the organization can keep up with ever-increasing rates of change. Let’s say — a Chief Momentum Officer.

Organizations need to adapt to all kinds of different issues when it comes to the velocity of change: rapidly changing business models, the emergence of new competitors, ever shrinking product life-cylces, a faster pace of new product development, furious rates of technological innovation, furiously fast new trends in terms of customer interaction, the decreasing shelf-life of knowledge and the more rapid emergence of specialized skills: the list could go on!

Hence, a need for someone who aligns all of the moving parts of the organization to high velocity change! This individual will carry a number of responsibilities, such as:

  • managing the product innovation pipeline, so that the organization has a constant supply of new, innovative products, as existing products become obsolete, marginalized, or unprofitable
  • managing the talent pipeline, so that the organization has the ability to quickly ingest all kinds of specialized new skills
  • managing the technology pipeline, so that the organization can adapt itself to constantly improving and ever-more sophisticated IT tools that will help to better manage, run, grow and transform the business
  • maintain and continually enhance brand and corporate image; as I’ve written here many times before, brands can become “tired” and irrelevant if they aren’t continually freshened and refreshed
  • ensuring that the organization is continuing to explore new areas for opportunity, and that it has the right degrees of innovation momentum
  • that the business processes and structure of the organization are fine-tuned on a continuous basis so that it can keep up with all the fast-change swirling around it
  • ensuring that a sufficient number of “experiential” programs are underway with respect to product, branding, markets, and other areas so that the overall expertise level of the organization is continually enhanced

In other words, the CMO has two key responsibilities:

  • keeping a fine tuned eye on the trends which will impact the organization in the future, and which will serve to increase the velocity that the organization is subjected to and;
  • keeping their hands on the appropriate levers throughout the organization such that it can keep evolving at the pace that these future trends will demand.

I don’t know if that makes perfect sense, but I think its a good issue to think about.

One recent client engaged me for a talk for their global team, with the keynote title “Achieving Agility: Aligning Ourselves for an Era of Accelerating Change”. That’s a good example of how I outline the attributes for success in a world of high velocity change. With that, I focus on how organizations and leaders must incorporate four key capabilities: agility, insight, innovation and execution.


Corporate agility concept is perhaps the most critical: organizations must presume that the rate of change today is so fast that product lifecycles are collapsing, business models are relentlessly shifting, and customers are unforgiving and fleeting. To name just a few key trends!

Agility implies that we must innovate and adapt based on rapidly changing circumstances, on a continuous basis.

How do we do that? By adopting several key guiding principles that form the basis for all corporate strategy and activities going forward:

  • plan for short term longevity: No one can presume that markets, products, customers and assumptions will remain static: everything is changing instantly. Business strategies and activities must increasingly become short term oriented while fulfilling a long term mission.
  • presume lack of rigidity: Many organizations undertake plans based on key assumptions. Agile organizations do so by presuming that those key assumptions are going to change regularly over time, and so build into their plans a degree of ongoing flexibility.
  • design for flexibility : In a world of constant change, products or services must be designed in such a way that they can be quickly redesigned without massive cost and effort. Think like Google: every product and service should be a beta, with the inherent foundation being one of flexibility for future change.
  • build with extensibility: Apple understood the potential for rapid change by building into the iPod architecture the fundamental capability for other companies to develop add-on products. Think the same way : tap into the world. Let the customer, supplier, partners and others innovate on your behalf!
  • harness external creativity: In a world in which knowledge is evolving at a furious pace, no one organization can do everything. Recogize your limits, and tap into the skills, insight and capabilities of those who can do things better.
  • plan for supportability: Customers today measure you by a bar that is raised extremely high — they expect you to deliver the same degree of high-quality that they get from the best companies on the planet. They expect instant support, rapid service, and constant innovation. If you don’t provide this, they’ll simply move on to an alternative.
  • revisit with regularity: Banish complacency. Focus on change. Continually revisit your plans, assumptions, models and strategies, because the world next week is going to be different than that of today.

To me, that’s what agility is all about!

Here’s a good quote to live by:  it is said that doing the right thing when it’s easy to do is easy — it’s doing the right thing when it’s tough that is really tough!

It can be difficult to be tough about things, because it’s always easier to be nicer, to avoid stress, to keep away from things that are challenging systems. But if you study innovative people, the fact of the matter is that they are willing to deal with discomfort, and even seem to thrive on it! They thrive on this by being willing to:

  • ask the tough questions
  • act on the answers to those tough questions!
  • ask questions that make people uncomfortable
  • challenge others to ask tough questions
  • ask why it has become acceptable to not ask questions!
  • ask questions that challenge fundamental assumptions
  • ask questions that show their complete lack of knowledge about something — which is ok
  • ask questions that might make their boss unhappy
  • indicate that while they don’t know the answer to the tough questions, they’re prepared to find out
  • suggest that maybe there have now been too many questions, and now something simply must be done in order to move forward

What’s the key to this line of thinking?

Organizations can become too comfortable with routine, and unless this is challenged on a regular basis, complacency becomes a killer.

By constantly putting a whole bunch of tough questions on the table, innovators can ensure that innovation paralysis does not set in.

Words to live by!

A few months ago, I opened this conference with a resounding call to action — there are tremendous opportunities to reinvent and transform manufacturing in North America through advanced methodologies, automation, IoT (Internet of Things) factory digitization, additive manufacturing and more!

It’s captured in my blog post, Trend: Why Manufacturing Needs to Reinvent Itself, Fast! That post is a must read for anyone who wants to understand the reality of what manufacturing needs to do today to compete on a world stage.

500 people showed up for the conference in Philly!! This was typical of the many manufacturing keynotes I did last year – I had 3,000 in Chicago, and hundreds more at various other small and regional events in the sector.

There is a passion and purpose by senior executives throughout the industry, and a hunger for knowledge, on how to re-compete on the world stage, with real innovation, as opposed to “wishful thinking innovation.”

Have a watch — and listen to the folks in the room. Share this video!

I was interviewed the other day by the National Association of Colleges and Employers; this group is heavily involved in supporting career opportunities for college graduates. The focus of the interview was on generational diferences, and what happens in the workforce in the future.

Read the PDF! “Don’t mess with my powder, dude.” Such was the rather flippant response by an engineering graduate to a job offer from a leading architectural/engineering company. The CEO of the organization was explaining this story to me while we discussed the global trends that I should address during my upcoming presentation to staff of the organization. “What’s with these kids?” he asked.

Certainly there has been a lot of focus on how different the Millennial generation when it comes to the future of careers; I’ve been speaking about this issue for more than 20 years!

The article is below…… but read my article, ‘Don’t Mess with my Powder, Dude” for more insight on the work/life thoughts of the next generation. 

Also have a look at this video from an education conference, in which I speak about how video is the knowledge ingestion tool for the next generation.

Video: The Acceleration of Knowledge


Technology the Catalyst for Generational Differences
Spotlight for Recruiting Professionals
January 11, 2017

When we talk about generational differences, we no longer can just identify differences between generations, but we can identify differences within generations as well, according to Jim Carroll.

Carroll, a futurist and trends expert, says technology is the catalyst for the rapidity with which generations now evolve.

“It’s not politics or sociology, because they don’t move fast enough,” Carroll says. “The speed with which technology has come into their lives has made the differences within Generation Z that are amplified when compared to the Millennials.”

For example, Carroll says that there are definitely differences between a 30-year-old Millennial and a 25-year-old Millennial.

“There was a lot of technology coming at them as they grew up, but it wasn’t a huge amount,” he says. “But if you take an 18-year-old and a 23-year-old today—both members of Generation Z—it’s almost like they grew up in entirely different periods of time because they would have been exposed to different sets of technology.”

This carries over into the workplace. Carroll says Generation Z shares common traits with Millennials.

“They have very short attention spans,” he says. “They need multiple different things to do. These are all traits that were common with Millennials, but they are much more pronounced with the generation entering the work force.”

He says that a realization many organizations have not come to grips with yet is that this is the video generation.

“These young employees consume video like it’s oxygen,” Carroll says. “When it comes to training or any type of education or professional development, the use of video is paramount. These employees have never known a world without YouTube, so if you’re doing anything to engage them, it has to be video based. They are not going to sit and read policy and procedure manuals. Nor are they going to spend their time dealing with complex reports.”

They also have little time for what they consider unnecessary or unwieldy tasks or formats.

“They don’t subscribe to the idea of performance reviews or long, laborious processes in stages to move up the ladder,” Carroll says. “They don’t have a lot of patience for complexity and rules and structure. They get frustrated with antiquated practices. It has been a command and control workplace. Instead, they want to get in and get their work done without a lot of talking about it.”

Carroll explains that, with members of Generation Z, organizations also have a powerful source of collaborative powers that they need to harness.

“By growing up with mobile devices and social networks, the skills they bring into the workplace for collaborative capabilities is profound compared to what we saw with Millennials just 10 years prior,” he says. “Employers have to support that and take advantage of these collaborative capabilities.”

While technology allows employees of all generations to work remotely, Carroll believes Generation Z still will value connecting in person.

“The common prediction is that the new generation of employees is going to unplug, work remotely, and not congregate in offices,” Carroll notes. “I might be proven dead wrong on this, but I think that’s going to flip around so we’ll see a trend back to the workplace and increased human interaction.

“The employees entering the work force have untapped tools and skills for the workplace. We have to give them more credit than we do. They have surprised us in the past and I’m certain that they will continue to surprise us in the future.”

In my keynotes, I often talk about how the rate of change — whether with business models, product life cycles, the rapid emergence of new competitors, business model disruption, skills and knowledge and more!  — is speeding up. With such change, there’s a lot of uncertainty within many industries as to what to do next: a senior executive of one client commented to me from his perspective, “….entities are engaged in survival tactics because they don’t know what to do next ….”

volvo-givemeyourmind550

Here’s a simple reality: Innovation is all about adapting to the future — and if the future is coming at you faster, then you need to innovate faster.

Given that, innovation shouldn’t be about trying to survive the future — it should be about thriving.

At a recent keynote to senior executives, I outlined some truths as to the future:

  • It’s incredibly fast: Product life cycles are collapsing. It’s said that half of what students learn in their freshman year about science and technology is obsolete or revised by their senior year. There are furious rates of new scientific discovery. Time is being compressed.
  • It involves a huge adaptability gap: Earlier generations — boomers — have had participated in countless “change management workshops,” reflecting the reality that many of them have long struggled with change. Gen-Connect — today’s 35 and under — will never think of change management issue. They just change.
  • It has a huge instantaneity: The average consumer scans 12 feet of shelf space per second. Most news becomes old hat within 36 hours of emerging. Rapid prototyping, 3D printing and the maker community mean that a product can go from conception to reality in a matter of weeks – if not days. We live in the era of the rapid idea-cycle.
  • It hits you most when you don’t expect it: Every organization must deal with two realities: the rapid emergence of new technologies, and the sudden adoption of old-hat ideas. If you want to understand what comes next, study Gartner’s concept of “hype-cycles”
  • It’s being defined by renegades and rebels: Increasingly, the future of many an industry is being defined by industry expatriates. When a real innovator can’t innovate within a company, they step outside, form a startup, and spark massive industry change on their own. Before you know, they’ve reinvented you, whether you like it or not
  • It involves partnership: Old business models involved asking, “what can we do to run our business better?” The new business model is this: “What can we do to run our customers, suppliers and partners business better?
  • It involves intensity: 80% of the revenue from the typical video game is earned within 4 to 5 days of release. That’s becoming the norm in many industries — although not in days, but perhaps months. Companies are discovering their new reality involves short, sharp shocks of revenue, followed by a need to constantly re-asses and reinvent. We must learn to run our business at video-game intensity: in fast paced markets, we need fast paced business capabilities!
  • It’s bigger than you think: I used to joke, back in 2003,  about a futuristic GoogleCar, and an era in which Silicon Valley would become the new centre of the automotive universe. With self-driving cars and other efforts, its not a joke anymore. Every industry is witnessing similar levels of disruption and acceleration. Complacency is a dangerous thing, particular when every organization is faced with constant, relentless external innovation from unexpected competitors.
  • It involves innovation intensity: With rapid change, everyone in an organization must innovate. Some years ago, I appeared on a the CNBC Business of Innovation show. It featured a lot of “innovation elitists” who seemed to indicate that only special people can “do” innovation. Wrong : thriving in the future has a leadership that involves everyone in innovation. No idea is too dumb, no opportunity is too small. In an era of fast change, organizations must be relentlessly innovative, and that requires drawing on the skills and creativity of everyone
  • It comes from experiential capital: With a fast future, you must learn and relearn. Corporate equity isn’t just money: it’s the cumulative experience and knowledge of the team. Yeas ago, Verizon took a lot of abuse from analysts for its’ big fiber optic bet, yet here’s what I see: the CEO stating that the cost of installing fiber dropped 30% in 2005, and that there was a further reduction of 15-20% by  2006. By the end of end of 2006, they expected it to cost 1/2 that of 2005. The more they do, the better they get. That’s experiential capital, and that’s an invaluable asset.

The future is going to hit you whether you like it or not; it’s your approach to it, and how you innovate with it, that defines your future success.

Office Products International Magazine contacted me for an article about the future of the workplace, for their 25 anniversary issue.

opi
Obviously this is an industry that has a keen interest in the issue — after all, if your target market is the office, and that office is changing, you need to know! Here’s what I wrote!


What’s the future of the office workplace? People love trying to figure out that question. Futurist Jim Carroll is one of them…

When trying to imagine the workplace of the future, a good start is to look back at the cartoon show The Jetsons, which was first aired in the US in 1962 and purported to show what the world would look like in 2062 – 100 years on.

Watch The Jetsons today and it would seem most of its predictions have actually come true: autonomous, self-driving cars (although their vehicles could fly); video calling apps such as Skype or FaceTime (George Jetson used to communicate with his boss at Spacely Sprockets like this). He also views his news and other information on a flat screen TV – let’s say, using a version of our internet. In addition, Rosie the robot maid scurries about doing all kinds of things for the people that are a part of her ‘life’.

jetsons

Taking note of science fiction, back-to-the-future scenarios, and even cartoons such as The Jetsons can provide glimpses into what the workplace might look like in the coming decades.

But let’s think in more practical terms, by aligning the office of the future to the careers and workforce that will be our reality.

In 1997, I coined the phrase ‘nomadic workers’ while writing Surviving the Information Age, and made the following predictions:

  • The number of full-time jobs will begin to dramatically shrink. Yet, we are only seeing the tip of the iceberg in the change of the relationship between employer and employee as the nomadic worker becomes the dominant form of corporate resource.
  • Companies will hire the best talent, regardless of where that person might be. A new form of career competitiveness will emerge with extreme rivalry for this group of nomadic workers – highly skilled individuals who call the shots.
  • Where people work from won’t matter – a trend that has implications for the future of both rural and urban economies.
  • Lifestyle choice will come to dominate career decisions. Nomadic workers have different attitudes towards life and work, and reject many of the currently accepted ‘norms’ of the corporate environment. Their attitudes will revolutionise the world of work.
  • Office walls won’t determine the shape of tomorrow’s company – the reach of its computerised knowledge network, and its ability to tap into the skills and capabilities of nomadic workers, wherever they might be, will define it.

I was pretty much bang on with those trends – certainly much of it has already become true. More people work from home than ever before (in my case, I’ve had a home office for 25 years; my kids grew up in a world in which their parents have always worked at home).

A global war for the best talent means that there is an entire economy of highly-skilled nomadic workers. And in my own case, I joke that I work really hard to not have to go and get a job – instead, I hire out my future-forecasting skills to organisations worldwide.

Those trends will continue to play out in the future. But what else will happen? In my view, there are three key trends that will define the future of the office and the workplace: the rapid emergence of new careers, the continued rapid evolution of technology, and the impact of the next generation.

1. Future vocations

First, consider what is happening with skills, jobs and careers. Last year, I was the opening keynote speaker for the global WorldSkills challenge in São Paolo, Brazil, and spoke about the fact that we are now witnessing the rapid emergence of all kinds of new careers.

I’m talking about vocations such as robotic pharmaceutical therapy monitors, water footprint analysts, vertical farming infrastructure managers, drone helicopter insurance crop risk managers, and – not forgetting – manure managers!

The key point here is that many of these new careers involve the processing of information which can be done from anywhere. An insurance risk manager that relies on drone technology doesn’t have to be on location, they can simply do their work from wherever they are.

The result of this is an even greater dispersion of highly skilled jobs around the world.

Organisations in the future will continue to hollow out, hiring skills and talent on an as-needed, short-term contract rather than permanent basis. Centralised offices will become smaller, with a core group focused on strategic goals that simply link to needed talent as and when required.

2. Connecting the workplace

The second trend is the Internet of Things (IoT) which will provide some of the most fascinating changes in the workplace and office of the future. What is it really all about? Simply put, every device that is a part of our daily lives is going to become connected and we will be aware of its status and its location.

I often joke on stage that this could get a bit out of hand: I might get on my weighing scales one day, and it will send an email to my fridge, blocking access for the day because I’m not living up to the terms of my wellness contract.

The IoT will lead to some of the The Jetsons-type forecasts of the past. It’s quite likely that self-driving cars will result in mobile offices on wheels – the car does the navigation, so we’ll have more time to get some work done on the way to the office.

Massive hyperconnectivity will keep employees aware of where fellow workers are, when office supplies are running low, or will link them to a specific location on a manufacturing assembly line that requires instant maintenance.

We will live and work in a world that is hyper-aware of the status of everything around us and that will lead to some fascinating workplace changes that I don’t think we can even yet comprehend.

3. The virtual workforce

It is perhaps the third trend that will have the most profound impact. Consider this fact: 10-15 years from now, most baby boomers will have retired or will be set to soon retire. This technology-adverse generation grew up with mainframes, COBOL and MS-DOS, and as a result, never really adapted to a workplace of videoconferencing, video whiteboards and other methods of collaboration.

Conversely, my sons, aged 21 and 23, grew up with the Xbox and PlayStation, Skype and text messages. This generation will soon take over the workforce, and most certainly take advantage of every opportunity to continue to virtualise the world of work. They will use Google Glass-type devices to embed live video into their everyday work routine. Virtual reality will become common enabling them to live and work in a world of massive augmented reality. They will be able to teleport their minds to far-flung locations where their virtual avatar will participate, interact and collaborate with others.

They are going to live in a world of technology acceleration unlike anything we have known, and rather than battling it as older generations have so often done, they will embrace it with open arms and open minds.

Does this all mean that the traditional office of today – a meeting place where individuals gather to share efforts on projects, ideas and opportunities – will disappear? I don’t think so. I believe that we are social creatures, and we crave opportunities for interaction. It will just be a very different form of interaction.

Brace yourself. The future will be here faster than you think.

Jim Carroll is one of the world’s leading futurists, trends and innovation experts, with a client list that includes NASA, The Walt Disney Company, Johnson & Johnson and the Swiss Innovation Forum. Follow him on Twitter @jimcarroll or visit www.jimcarroll.com

The Canadian Society of Association Executives had me write a series of articles with some of the unique challenges presented to associations in the context of fast-trends.

Here’s the 2nd one.

The nomadic worker carries different attitudes towards life and work, and rejects many of the currently accepted “norms” of the corporate environment. Their attitudes will revolutionize the world of work.

The nomadic worker carries different attitudes towards life and work, and rejects many of the currently accepted “norms” of the corporate environment. Their attitudes will revolutionize the world of work.

They provide good food for thought! More to come over the next week!

Nomadic Workers

The workforce is transformed as “nomadic workers” dominate the economy.

The number of full time jobs will continue to dramatically shrink – yet, we are only seeing the tip of the iceberg in the change of the relationship between employer and employee.  Companies will hire the best talent, regardless of where that person might be. A

new form of career competitiveness is emerging, with extreme competition for this group of nomadic workers – highly skilled individuals who call the shots.

All this in the context of a global economy in which where people work from won’t matter – a trend that has implications for the future of both rural and urban economies. Lifestyle choice will come to dominate career decisions.

The nomadic worker carries different attitudes towards life and work, and rejects many of the currently accepted “norms” of the corporate environment. Their attitudes will revolutionize the world of work.

The end result? The shape of tomorrow’s company won’t be defined by the walls in its offices – it will be defined by the reach of its computerized knowledge network, and its ability to tap into the skills and capabilities of the nomadic worker, at the right time, in the right place, for the right purpose.

Questions for Association Leaders

  • What are you doing to attract the new, independent contract worker into our association, and how do you remain relevant to their needs?
  • As your profession fragments into many different sub-specialties, how do you retain your relevance?

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